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person:"Gebauer, Heiko"
~person:"Kawohl, Julian"
~type:"article"
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Search: subject_exact:"Leistungsbündel"
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Bundling strategy
35
Leistungsbündel
35
Industrie
11
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11
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9
Unternehmensdienstleistung
9
Capital goods industry
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Gebauer, Heiko
Kawohl, Julian
Kohtamäki, Marko
26
Parida, Vinit
26
Kowalkowski, Christian
25
Lay, Gunter
15
Baines, Tim
14
Becker, Jörg
14
Raddats, Chris
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Thomas, Oliver
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Rabetino, Rodrigo
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Vendrell-Herrero, Ferran
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Ulaga, Wolfgang
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Knackstedt, Ralf
11
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10
Kindström, Daniel
10
Krcmar, Helmut
10
Beverungen, Daniel
9
Choi, Jay Pil
9
Reichwald, Ralf
9
Schlicker, Michael
9
Vaillant, Yancy
9
Voeth, Markus
9
Wincent, Joakim
9
Witell, Lars
9
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8
Fellmann, Michael
8
Sjödin, Rönnberg David
8
Steven, Marion
8
Bustinza, Oscar F.
7
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7
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7
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7
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7
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7
Nordin, Fredrik
7
Parry, Glenn
7
Blinn, Nadine
6
Böhmann, Tilo
6
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6
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Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of service management
5
The journal of business & industrial marketing
3
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
2
Business strategy series
1
Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
1
European management journal
1
Handbuch Franchising und Cooperation : das Management kooperativer Unternehmensnetzwerke
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International journal of Chinese culture and management : IJCCM
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International journal of production economics
1
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1
Journal of business strategy
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1
Journal of service research : JSR
1
Marketing von Solutions : innovative Ansätze und Best Practices
1
Regional studies : official journal of the Regional Studies Association
1
Sortimentsstrategien in Industrie und Handel
1
Technological forecasting & social change : an international journal
1
Universia business review : UBR
1
Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
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ECONIS (ZBW)
35
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11
Services in product-oriented companies : past, present, and future
Gebauer, Heiko
;
Joncourt, Simon
;
Saul, Caroline Jennings
- In:
Universia business review : UBR
(
2016
)
49
,
pp. 32-53
Persistent link: https://www.econbiz.de/10011685960
Saved in:
12
What service transition? : rethinking established assumptions about manufacturers' service-led growth strategies
Kowalkowski, Christian
;
Windahl, Charlotta
;
Kindström, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 59-69
Persistent link: https://www.econbiz.de/10010530577
Saved in:
13
Characterizing service networks for moving from products to solutions
Gebauer, Heiko
;
Paiola, Marco
;
Saccani, Nicola
- In:
Industrial marketing management : the international …
42
(
2013
)
1
,
pp. 31-46
Persistent link: https://www.econbiz.de/10009734101
Saved in:
14
Moving from products to solutions : strategic approaches for developing capabilities
Paiola, Marco
;
Saccani, Nicola
;
Perona, Marco
;
Gebauer, …
- In:
European management journal
31
(
2013
)
4
,
pp. 390-409
Persistent link: https://www.econbiz.de/10009761705
Saved in:
15
ICT as a catalyst for service business orientation
Kowalkowski, Christian
;
Kindström, Daniel
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 506-513
Persistent link: https://www.econbiz.de/10009790087
Saved in:
16
Separate or integrate? : assessing the impact of separation between product and service business on service performance in product manufacturing firms
Oliva, Rogelio
;
Gebauer, Heiko
;
Brann, Jeremy M.
- In:
Journal of business-to-business marketing
19
(
2012
)
4
,
pp. 309-334
Persistent link: https://www.econbiz.de/10009714670
Saved in:
17
Customer-focused and service-focused orientation in organizational structures
Gebauer, Heiko
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 527-537
Persistent link: https://www.econbiz.de/10009672503
Saved in:
18
Service innovation : why is it so difficult to accomplish?
Dörner, Nadin
;
Gassmann, Oliver
;
Gebauer, Heiko
- In:
Journal of business strategy
32
(
2011
)
3
,
pp. 37-46
Persistent link: https://www.econbiz.de/10009160063
Saved in:
19
Service-driven manufacturing : provision, evolution and financial impact of services in industrial firms
Gebauer, Heiko
;
Ren, Guang-jie
;
Valtakoski, Aku
; …
- In:
Journal of service management
23
(
2012
)
1
,
pp. 120-136
Persistent link: https://www.econbiz.de/10009534365
Saved in:
20
Exploring the alignment between service strategy and service innovation
Lightfoot, Howard
;
Gebauer, Heiko
- In:
Journal of service management
22
(
2011
)
5
,
pp. 664-683
Persistent link: https://www.econbiz.de/10009406382
Saved in:
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