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person:"López Acevedo, Gladys"
~person:"Rajagopal"
~person:"Ros, Jaime"
~subject:"Brand management"
~subject:"Economic reform"
~type:"article"
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Brand management
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López Acevedo, Gladys
Rajagopal
Ros, Jaime
Kehoe, Timothy Jerome
6
Bergoeing, Raphael
4
Kehoe, Patrick J.
4
Moreno-Brid, Juan Carlos
4
Soto, Raimundo
4
Esquivel, Gerardo
3
Lustig, Nora
3
Teichman, Judith A.
3
Alarcón González, Diana
2
Dornbusch, Rudiger
2
Edwards, Sebastian
2
Faust, Jörg
2
Guzman, Francisco
2
Rajagopal, Ananya
2
Ruhl, Kim J.
2
Tornell, Aaron
2
Zepeda Miramontes, Eduardo
2
Aguayo, Francisco
1
Airola, Jim
1
Aiza, Carlos
1
Alarcón-del-Amo, María-del-Carmen
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Arroyo, Pilar
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Castillo, Gricel
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International journal of business excellence
2
Beyond the global crisis : structural adjustments and regional integration in Europe and Latin America
1
Desarrollo económico : revista de ciencias sociales
1
Dexterity in global business : a cross-dimensional analysis
1
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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World development : the multi-disciplinary international journal devoted to the study and promotion of world development
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ECONIS (ZBW)
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1
Impact of referrals on buying decisions and cognitive behaviour among aging consumers
Rajagopal
- In:
International journal of business excellence : IJBEX
21
(
2020
)
1
,
pp. 118-138
Persistent link: https://www.econbiz.de/10012225281
Saved in:
2
Brand literacy and knowledge transfer process : analysis of purchase intentions among consumers in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business innovation and research
16
(
2018
)
3
,
pp. 302-323
Persistent link: https://www.econbiz.de/10011955930
Saved in:
3
Brand competition, peer influence, and purchase intentions towards fashion apparel in Mexico
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of business excellence
12
(
2017
)
3
,
pp. 386-412
Persistent link: https://www.econbiz.de/10011801569
Saved in:
4
Macroeconomic stability, structural reforms, and sluggish growth : the Mexican economy since 2008-2009 and the lessons of 2015
Ros, Jaime
- In:
Journal of post-Keynesian economics : JPKE
40
(
2017
)
1
,
pp. 130-144
Persistent link: https://www.econbiz.de/10011735519
Saved in:
5
Dynamics of disruptive innovations in outperforming global brands : a study in Mexico
Reyes-Mercado, Pável
;
Rajagopal
- In:
International journal of business excellence
11
(
2017
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10011710578
Saved in:
6
Factors affecting customer value on buying decisions : a multi-experiment analysis
Rajagopal
- In:
Dexterity in global business : a cross-dimensional analysis
,
(pp. 81-115)
.
2014
Persistent link: https://www.econbiz.de/10010359876
Saved in:
7
Effects of critical brand elements on wine purchasing behaviour in the Mexican market
Fernández Reyes, Lucía
;
Rajagopal
- In:
International journal of business competition and …
3
(
2014
)
3
,
pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
Saved in:
8
Brand expressions in stimulating consumer behavior in Mexico : an empirical analysis
Rajagopal
- In:
Latin American business review : journal of the …
14
(
2014
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10009771560
Saved in:
9
The Mexican economy in 1960 - 2010 : from import substitution and state-led industrialization to export-led slow growth
Moreno-Brid, Juan Carlos
;
Ros, Jaime
- In:
Beyond the global crisis : structural adjustments and …
,
(pp. 194-207)
.
2012
Persistent link: https://www.econbiz.de/10009574110
Saved in:
10
Economic development and social policies in Mexico
Moreno-Brid, Juan Carlos
;
Pardinas, Juan E.
;
Ros, Jaime
- In:
Economy and society
38
(
2009
)
1
,
pp. 154-176
Persistent link: https://www.econbiz.de/10003820174
Saved in:
1
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