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person:"Martos-Partal, Mercedes"
~isPartOf:"The international review of retail, distribution and consumer research"
~language:"eng"
~person:"Grandi, Sebastiano"
~person:"Huddleston, Patricia"
~person:"Kaswengi, Joseph"
~person:"Lévy Mangin, Jean-Pierre"
~person:"Riekhof, Hans-Christian"
~person:"Sattler, Henrik"
~person:"Steenkamp, Jan-Benedict E. M."
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
~subject:"Retail trade"
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Bilanzielle Bewertung
Einzelhandel
Retail trade
Handelsmarke
4
Store brand
4
Consumer behaviour
3
Konsumentenverhalten
3
Brand
2
Brand image
2
Brand management
2
Markenartikel
2
Markenführung
2
Markenimage
2
brand equity
2
Brand loyalty
1
Einzelhandelspreis
1
Food retailing
1
Italien
1
Italy
1
Lebensmitteleinzelhandel
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Markentreue
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Marketing management
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Marketingmanagement
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Privatisierung
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Privatization
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Retail assortment
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Retail price
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Sortiment
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Spain
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Spanien
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brand name
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generic private brand
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private brand
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private label
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retailer equity
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retailing
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store image
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Martos-Partal, Mercedes
Grandi, Sebastiano
Huddleston, Patricia
Kaswengi, Joseph
Lévy Mangin, Jean-Pierre
Riekhof, Hans-Christian
Sattler, Henrik
Steenkamp, Jan-Benedict E. M.
Alić, Adi
1
Anselmsson, Johan
1
Belli, Alex
1
Calvo-Porral, Cristina
1
Carcelén, Sonia
1
Choi, Laee
1
Collins, Alan M.
1
Cristini, Guido
1
Diaz-Bustamante, Mónica
1
Glynn, Mark S.
1
González-Benito, Oscar
1
Johansson, Ulf
1
Larson, Ronald B.
1
Laurini, Fabrizio
1
Maglaras, George
1
Marchi, Gianluca
1
Martinelli, Elisa
1
Mujkic, Alisa
1
Nord°as, Hildegunn Kyvik
1
Puelles, Maria
1
Rubio Benito, Natalia
1
Shannon, Randall
1
Timmor, Yaron
1
Vilaseñor, Nieves
1
Widjaja, Tiza
1
Yagüe Guillén, María Jésus
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The international review of retail, distribution and consumer research
Journal of retailing and consumer services
3
Investigaciones europeas de Dirección y Economía de la Empresa : IEDEE
2
Marketing letters : a journal of research in marketing
2
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
European research on management and business economics
1
International journal of retail & distribution management
1
Journal of business economics and management
1
Journal of food products marketing
1
Journal of retailing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
1
Schmalenbach business review : sbr
1
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ECONIS (ZBW)
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The effect of retailer private brands on consumer-based retailer equity : comparison of named private brands and generic private brands
Choi, Laee
;
Huddleston, Patricia
- In:
The international review of retail, distribution and …
24
(
2014
)
1
,
pp. 59-78
Persistent link: https://www.econbiz.de/10010247442
Saved in:
2
Private label brands : major perspective of two customer-based brand equity models
Calvo-Porral, Cristina
;
Lévy Mangin, Jean-Pierre
- In:
The international review of retail, distribution and …
24
(
2014
)
4
,
pp. 431-452
Persistent link: https://www.econbiz.de/10010384760
Saved in:
3
The effects of store brand loyalty on store loyalty : evidence from the Spanish market
Martos-Partal, Mercedes
;
González-Benito, Oscar
- In:
The international review of retail, distribution and …
19
(
2009
)
3
,
pp. 273-288
Persistent link: https://www.econbiz.de/10003904688
Saved in:
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