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person:"Sonnac, Nathalie"
~person:"Werler, Herbert"
~subject:"Theorie"
~subject:"Werbewirkung"
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Sonnac, Nathalie
Werler, Herbert
Gabszewicz, Jean Jaskold
8
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8
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8
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7
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ECONIS (ZBW)
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1
Network effects in the press and advertising industries
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2002
Persistent link: https://www.econbiz.de/10001732849
Saved in:
2
Attitudes toward advertising and price competition in the press industry
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2002
Persistent link: https://www.econbiz.de/10001672402
Saved in:
3
Does press advertising foster the "pensée unique"?
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2000
Persistent link: https://www.econbiz.de/10001461707
Saved in:
4
Competition in the media and advertising markets
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
The Manchester School
74
(
2006
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10003292744
Saved in:
5
Attitudes toward advertising and price competition in the press industry
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
Economics of art and culture : invited papers at the …
,
(pp. 61-74)
.
2004
Persistent link: https://www.econbiz.de/10001925784
Saved in:
6
Network effects in the press and advertising industries
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
-
2002
Persistent link: https://www.econbiz.de/10001771883
Saved in:
7
Press advertising and the political differentiation of newspapers
Gabszewicz, Jean Jaskold
;
Laussel, Didier
;
Sonnac, Nathalie
- In:
Journal of public economic theory
4
(
2002
)
3
,
pp. 317-334
Persistent link: https://www.econbiz.de/10001690165
Saved in:
8
Press advertising and the ascent of the "Pensée Unique"
Gabszewicz, Jean Jaskold
;
Laussel, Dider
;
Sonnac, Nathalie
- In:
European economic review : EER
45
(
2001
)
4/6
,
pp. 641-651
Persistent link: https://www.econbiz.de/10001574548
Saved in:
9
Readers' attitudes toward press advertising : are they ad-lovers or ad-averse?
Sonnac, Nathalie
-
2000
Persistent link: https://www.econbiz.de/10001525368
Saved in:
10
Readers' attitudes toward press advertising : are they ad-lovers or ad-adverse?
Sonnac, Nathalie
- In:
The journal of media economics
13
(
2000
)
4
,
pp. 249-359
Persistent link: https://www.econbiz.de/10001513105
Saved in:
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