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source:"econis"
~person:"Taboubi, Sihem"
~person:"Zaccour, Georges"
~subject:"Advertising effects"
~subject:"Pricing strategy"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Sammelwerk"
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Search: subject_exact:"Distributionsweg"
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Advertising effects
Pricing strategy
Distribution channel
17
Vertriebsweg
17
Game theory
11
Spieltheorie
11
Preismanagement
10
Advertising
7
Theorie
7
Theory
7
Werbung
7
Marketing channels
6
Differential games
3
Lieferkette
3
Supply chain
3
Dynamic game
2
Dynamisches Spiel
2
Einzelhandel
2
Nash equilibrium
2
Nash-Gleichgewicht
2
Pricing
2
Retail trade
2
Revenue-sharing contract
2
Vertical integration
2
01.09.1995
1
Applied game theory
1
Betriebsform
1
Brand
1
Brand image
1
Brand management
1
Brand reputation
1
Business model
1
Channel coordination
1
Co-op advertising programs
1
Complementary goods
1
Complementary products
1
Consumer behaviour
1
Contingent products
1
Contract
1
Cooperative advertising
1
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10
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Aufsatz in Zeitschrift
Sammelwerk
Article in journal
10
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1
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1
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1
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1
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English
11
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Taboubi, Sihem
Zaccour, Georges
Martín Herrán, Guiomar
8
Karray, Salma
6
Sigué, Simon Pierre
6
Chen, Jing
5
Guo, Xiaolong
5
Pei, Zhi
5
Yan, Ruiliang
5
Yang, Feng
5
Chen, Ting
4
He, Yong
4
Jiang, Baojun
4
Cai, Gangshu
3
Cebollada, Javier
3
Chen, Bintong
3
Chen, Ying-Ju
3
Gal-Or, Esther
3
Geng, Xianjun
3
He, Xiuli
3
Lee, Eunkyu
3
Li, Minqiang
3
Liang, Liang
3
Matsui, Kenji
3
Taleizadeh, Ata Allah
3
Xie, Jinxing
3
Zhang, Jianqiang
3
Akçura, M. Tolga
2
Ali, Rofin Thirunelvelikaran Mohammed
2
Ampountolas, Apostolos
2
Anderson, Eric T.
2
Arce-Urriza, Marta
2
Basu, Manjusri
2
Cao, Bin
2
Cao, Qingning
2
Carrillo, Janice E.
2
Chan, Tat
2
Chen, Xu
2
Cheng, T. C. E.
2
Chiang, Wei-yu Kevin
2
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International Workshop on Dynamic Competitive Analysis in Marketing <1995, Montréal>
1
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European journal of operational research : EJOR
4
Journal of economic dynamics & control
2
Central European journal of operations research
1
Dynamic games and applications : DGA
1
Economics letters
1
Journal of retailing
1
Lecture notes in economics and mathematical systems : LNEMS
1
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ECONIS (ZBW)
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1
Pricing decisions in marketing channels in the presence of optional contingent products
Kort, Peter M.
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
Central European journal of operations research
28
(
2020
)
1
,
pp. 167-192
Persistent link: https://www.econbiz.de/10012221881
Saved in:
2
Should a manufacturer give up pricing power in a vertical information-sharing channel?
Zhang, Qiao
;
Tang, Wansheng
;
Zaccour, Georges
;
Zhang, …
- In:
European journal of operational research : EJOR
276
(
2019
)
3
,
pp. 910-928
Persistent link: https://www.econbiz.de/10012003697
Saved in:
3
When should a retailer invest in brand advertising?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
Saved in:
4
Pricing strategies of complementary products in distribution channels : a dynamic approach
Ngendakuriyo, Fabien
;
Taboubi, Sihem
- In:
Dynamic games and applications : DGA
7
(
2017
)
1
,
pp. 48-66
Persistent link: https://www.econbiz.de/10011804919
Saved in:
5
Price coordination in distribution channels : a dynamic perspective
Martín Herrán, Guiomar
;
Taboubi, Sihem
- In:
European journal of operational research : EJOR
240
(
2015
)
2
,
pp. 401-414
Persistent link: https://www.econbiz.de/10010486236
Saved in:
6
Which business model for e-book pricing?
Dantas, Danilo C.
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
Economics letters
125
(
2014
)
1
,
pp. 126-129
Persistent link: https://www.econbiz.de/10010504738
Saved in:
7
Game-theory coordination mechanisms in distribution channels : integration and extensions for models without competition
Ingene, Charles A.
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 476-496
Persistent link: https://www.econbiz.de/10009707159
Saved in:
8
Dual role of price and myopia in a marketing channel
Martín Herrán, Guiomar
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
219
(
2012
)
2
,
pp. 284-295
Persistent link: https://www.econbiz.de/10009514352
Saved in:
9
Could myopic pricing be a strategic choice in marketing channels? : a game theoretic analysis
Benchekroun, Hassan
;
Martín Herrán, Guiomar
;
Taboubi, …
- In:
Journal of economic dynamics & control
33
(
2009
)
9
,
pp. 1699-1718
Persistent link: https://www.econbiz.de/10003875355
Saved in:
10
Channel coordination over time : incentive equilibria and credibility
Jørgensen, Steffen
;
Zaccour, Georges
- In:
Journal of economic dynamics & control
27
(
2003
)
5
,
pp. 801-822
Persistent link: https://www.econbiz.de/10001719692
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