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subject:"Beziehungsmarketing"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Service business"
~subject:"Konsumentenverhalten"
~subject:"customer value"
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Search: subject_exact:"Customer lifetime value"
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Beziehungsmarketing
Konsumentenverhalten
customer value
Customer value
29
Kundenwert
29
Relationship marketing
18
Theorie
10
Theory
10
Consumer behaviour
8
Deutschland
8
Germany
8
Kundenmanagement
8
Betriebliche Wertschöpfung
5
Customer integration
5
Customer satisfaction
5
Kundenintegration
5
Kundenzufriedenheit
5
Value creation
5
Controlling
4
Dienstleistungsqualität
4
Management control
4
Marketing management
4
Marketingmanagement
4
Service quality
4
Automotive industry
3
Customer participation
3
Customer service
3
Dienstleistungssektor
3
Kfz-Industrie
3
Kundenbindung
3
Kundenservice
3
Messung
3
Service industry
3
Shareholder Value
3
Shareholder value
3
Unternehmensbewertung
3
Beschwerdemanagement
2
Brand management
2
Complaint management
2
Dienstleistungsbetrieb
2
E-commerce
2
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Undetermined
13
Type of publication
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Book / Working Paper
13
Article
10
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Hochschulschrift
13
Thesis
12
Article in journal
10
Aufsatz in Zeitschrift
10
Language
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German
13
English
10
Author
All
Le Nguyen Hau
2
Martens, Tobias von
2
Wünschmann, Stefan
2
Castañeda, J. Alberto
1
Chen, Ja-Shen
1
Cheng, Vincent
1
Elsner, Ralf
1
Frías Jamilena, Dolores María
1
Frías, Dolores M.
1
Hong, Soon Goo
1
Huang, Tseng-Lung
1
Hur, Won-moo
1
Hyun Kyung Kim
1
Janupiboon, Thanyamai P.
1
Jeng, Mei-Yuan
1
Kamalanon, Piyanoot
1
Kim, Hanna
1
Kreuz, Claudia
1
Loh, Wilson
1
Lok, Peter
1
Mai Thi My‑Quyen
1
Mödritscher, Gernot
1
Müller, Stefan
1
Palma, Freida C.
1
Papenhoff, Heike
1
Pham Ngoc Thuy
1
Polo Peña, Ana Isabel
1
Rehbach, Stefan
1
Rhodes, Joan
1
Rodríguez Molina, Miguel Ángel
1
Sabiote, Carmen M.
1
Stüker, David
1
Trimi, Silvana
1
Vogel, Verena
1
Wachter, Nadine
1
Wille, Kai
1
Yeh, Tsu-Ming
1
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Gabler Edition Wissenschaft
Service business
Journal of business research : JBR
62
Industrial marketing management : the international journal for industrial and high-tech firms
52
Journal of retailing and consumer services
41
International journal of hospitality management
23
Journal of the Academy of Marketing Science
17
Journal of strategic marketing
15
Handbook of research on customer equity in marketing
14
Journal of marketing
14
Journal of service research : JSR
14
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
SpringerLink / Bücher
14
The journal of business & industrial marketing
14
The journal of services marketing
14
The service industries journal
14
Journal of creating value
13
The journal of product & brand management
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of service management
12
International journal of contemporary hospitality management
11
Journal of marketing research : JMR
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Tourism management : research, policies, practice
10
Business horizons
9
Cogent business & management
9
Journal of marketing management : MM
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Technological forecasting & social change : an international journal
9
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
8
European management journal
7
International journal of electronic customer relationship management : IJECRM
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of hospitality and tourism insights
7
Journal of marketing analytics : JMA
7
Management decision : MD
7
Marketing theory
7
The TQM journal : the international review of organizational improvement
7
European journal of marketing : EJM
6
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ECONIS (ZBW)
23
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1
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10
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23
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1
Company websites and mobile apps versus social media : which service experience creates more customer value for online travel agencies?
Chen, Ja-Shen
;
Kamalanon, Piyanoot
;
Janupiboon, Thanyamai P.
- In:
Service business
16
(
2022
)
4
,
pp. 1081-1110
Persistent link: https://www.econbiz.de/10013459534
Saved in:
2
Transforming customer brand engagement to co-creation value through participation energy and effort
Mai Thi My‑Quyen
;
Le Nguyen Hau
- In:
Service business
15
(
2021
)
3
,
pp. 493-514
Persistent link: https://www.econbiz.de/10012620105
Saved in:
3
Motivation triggers for customer participation in value co-creation
Palma, Freida C.
;
Trimi, Silvana
;
Hong, Soon Goo
- In:
Service business
13
(
2019
)
3
,
pp. 557-580
Persistent link: https://www.econbiz.de/10012124370
Saved in:
4
Creating a commercially compelling smart service encounter
Huang, Tseng-Lung
- In:
Service business
12
(
2018
)
2
,
pp. 357-377
Persistent link: https://www.econbiz.de/10011915069
Saved in:
5
The effects of perceived value on loyalty : the moderating effect of market orientation adoption
Polo Peña, Ana Isabel
;
Frías Jamilena, Dolores María
; …
- In:
Service business
11
(
2017
)
1
,
pp. 93-116
Persistent link: https://www.econbiz.de/10011722452
Saved in:
6
Critical success factors in relationship management for services outsourcing
Rhodes, Joan
;
Lok, Peter
;
Loh, Wilson
;
Cheng, Vincent
- In:
Service business
10
(
2016
)
1
,
pp. 59-86
Persistent link: https://www.econbiz.de/10011722157
Saved in:
7
The effect of consumer values on the brand position of green restaurants by means-end chain and laddering interviews
Jeng, Mei-Yuan
;
Yeh, Tsu-Ming
- In:
Service business
10
(
2016
)
1
,
pp. 223-238
Persistent link: https://www.econbiz.de/10011722235
Saved in:
8
Customer participation to co-create value in human transformative services : a study of higher education and health care services
Le Nguyen Hau
;
Pham Ngoc Thuy
- In:
Service business
10
(
2016
)
3
,
pp. 603-628
Persistent link: https://www.econbiz.de/10011722401
Saved in:
9
The moderating effect of culture on overall perceived value in the online purchasing process
Sabiote, Carmen M.
;
Frías, Dolores M.
;
Castañeda, J. …
- In:
Service business
7
(
2013
)
1
,
pp. 83-102
Persistent link: https://www.econbiz.de/10009728540
Saved in:
10
Investigation of the relationship between service values and loyalty behaviors under high commitment
Hur, Won-moo
;
Hyun Kyung Kim
;
Kim, Hanna
- In:
Service business
7
(
2013
)
1
,
pp. 103-119
Persistent link: https://www.econbiz.de/10009728543
Saved in:
1
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