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subject:"Consumer behaviour"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of marketing communications"
~person:"Thaichon, Park"
~subject:"Experiment"
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Consumer behaviour
Experiment
Konsumentenverhalten
5
Beziehungsmarketing
2
Relationship marketing
2
Bibliometrics
1
Bibliometrie
1
Bio-Lebensmittel
1
Brand equity
1
Brand image
1
Brand management
1
Complex product category
1
Consumer-based brand equity
1
Consumer-brand relationship
1
Consumption tendency
1
Coronavirus
1
Cross-over effect
1
Customer retention
1
Customer satisfaction
1
Dienstleistungsqualität
1
Emerging economies
1
Gesundheit
1
Health
1
Hedonic value
1
Impulsive mobile shopping
1
Innovation adoption
1
Innovationsakzeptanz
1
Kundenzufriedenheit
1
Lebensstil
1
Lifestyle
1
Lifestyles of health and sustainability (LOHAS)
1
Markenführung
1
Markenimage
1
Mobile communications
1
Mobile shopping
1
Mobilkommunikation
1
Nachhaltige Entwicklung
1
Nachhaltigkeit
1
Online retailing
1
Online shopping
1
Online-Handel
1
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Thaichon, Park
Griskevicius, Vladas
8
Wyer, Robert S.
8
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Liu, Matthew Tingchi
6
Muehling, Darrel D.
6
Park, C. Whan
6
Schmitt, Bernd
6
Bruwer, Johan
5
Gilovich, Thomas
5
Kumar, Amit
5
Saad, Gad
5
Schwarz, Norbert
5
Um, Nam-Hyun
5
Alba, Joseph W.
4
Anisimova, Tatiana
4
Ariely, Dan
4
Barone, Michael J.
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Cole, Catherine A.
4
Dhar, Ravi
4
Fiske, Susan T.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kareklas, Ioannis
4
Kenrick, Douglas T.
4
Kervyn, Nicolas
4
Kim, Soojung
4
Ko, Eunju
4
Kramer, Thomas
4
Lee, Michelle P.
4
Malone, Chris
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Olsen, Svein O.
4
Oyserman, Daphna
4
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Asia Pacific journal of marketing and logistics
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of marketing communications
Journal of retailing and consumer services
14
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of business research : JBR
2
Journal of consumer behaviour
2
Luxury marketing, sustainability and technology : the future of luxury management
2
Marketing intelligence & planning
2
Psychology & marketing
2
Services marketing quarterly
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of consumer studies
1
Journal of food products marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
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ECONIS (ZBW)
5
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1
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
2
Intrinsic motivations affecting millennial mobile impulsive shopping in emerging markets during the COVID-19 pandemic
Lavuri, Rambabu
;
Kaur, Jaspreet
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2395-2411
Persistent link: https://www.econbiz.de/10014430248
Saved in:
3
What motivates consumers to be in line with online shopping? : a systematic literature review and discussion of future research perspectives
Srivastava, Abhinav
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
3
,
pp. 687-725
Persistent link: https://www.econbiz.de/10014285875
Saved in:
4
Purchase intention of organic foods : are lifestyles of health and sustainability the reason for my purchase decision?
Jaspreet Kaur
;
Lavuri, Rambabu
;
Thaichon, Park
;
Martin, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1532-1551
Persistent link: https://www.econbiz.de/10014286069
Saved in:
5
The effects of service quality on internet service provider customers' behaviour : a mixed methods study
Quach, Sara
;
Jebarajakirthy, Charles
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
3
,
pp. 435-463
Persistent link: https://www.econbiz.de/10011583360
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