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subject:"Consumer behaviour"
~isPartOf:"Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"The journal of consumer marketing"
~isPartOf:"The journal of services marketing"
~person:"Merchant, Altaf"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Hotel industry"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
Hotel industry
Social web
Konsumentenverhalten
25
Brand management
12
Markenführung
12
Brand
9
Brand image
9
Markenartikel
9
Markenimage
9
Beziehungsmarketing
7
Relationship marketing
7
Luxury goods
5
Luxusgüter
5
Brand heritage
4
Nostalgia
4
China
3
Emotion
3
Gambling
3
Glücksspiel
3
Hotellerie
3
Brand extension
2
Brand personality
2
Branding
2
Comparison
2
Cross-cultural
2
Cross-cultural management
2
Cultural heritage
2
Customer equity
2
Customer loyalty
2
Customer retention
2
Customer satisfaction
2
Einzelhandel
2
Hospital
2
Ingredient branding
2
Interkulturelles Management
2
Krankenhaus
2
Kulturgüter
2
Kundenbindung
2
Kundenzufriedenheit
2
Macau
2
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Article
25
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
25
Language
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English
25
Author
All
Merchant, Altaf
Phau, Ian
Wong, IpKin Anthony
Laroche, Michel
29
Ko, Eunju
22
Cleveland, Mark
16
Mattila, Anna S.
15
Septianto, Felix
15
Diamantopoulos, Adamantios
14
Sharma, Piyush
14
Valette-Florence, Pierre
14
Richard, Marie-Odile
13
Bartikowski, Boris
12
Teng, Lefa
12
Filieri, Raffaele
11
Seo, Yuri
11
Balaji, M. S.
10
Beatty, Sharon E.
10
Dwivedi, Yogesh Kumar
10
Veloutsou, Cleopatra
10
Chebat, Jean-Charles
9
Kukar-Kinney, Monika
9
Shukla, Paurav
9
Yang, Zhiyong
9
Choi, Jeonghye
8
Das, Gopal
8
Foxall, Gordon R.
8
Guzman, Francisco
8
Wang, Cheng Lu
8
Xia, Lan
8
Arslanagic-Kalajdzic, Maja
7
Geuens, Maggie
7
Grunert, Klaus G.
7
Gupta, Suraksha
7
Gustafsson, Anders
7
Hollebeek, Linda D.
7
Kim, Kyung Hoon
7
Klaus, Philipp
7
Liu, Martin J.
7
Martin, Drew
7
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Published in...
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
The journal of consumer marketing
The journal of services marketing
Journal of travel and tourism marketing
8
Marketing intelligence & planning
8
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of promotion management : JPM
6
Journal of international consumer marketing
5
The journal of brand management : an international journal
4
Australasian marketing journal
3
International journal of contemporary hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of retailing and consumer services
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Tourism management : research, policies, practice
3
Direct marketing : an international journal
2
European journal of marketing : EJM
2
Journal of vacation marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
Tourism management perspectives : TMP
2
Young consumers : insight and ideas for responsible marketers
2
AMS review : official publication of the Academy of Marketing Science
1
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of advertising research
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of global marketing
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of marketing theory and practice
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
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ECONIS (ZBW)
25
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25
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1
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
2
Why and when is older better? : the role of brand heritage and of the product category in the evaluation of brand longevity
Pecot, Fabien
;
Merchant, Altaf
- In:
Journal of business research : JBR
140
(
2022
),
pp. 533-545
Persistent link: https://www.econbiz.de/10013040681
Saved in:
3
The development and validation of a Chinese American affiliation scale
Harrison, Kristina
;
Ford, John B.
;
Karande, Kiran
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 331-345
Persistent link: https://www.econbiz.de/10013194543
Saved in:
4
Segmenting hedonic wine tourists using push-pull winescape attributes
Quintal, Vanessa Ann
;
Thomas, Ben
;
Phau, Ian
;
Soldat, Zorana
- In:
Australasian marketing journal : AMJ ; official journal …
30
(
2022
)
3
,
pp. 237-245
Persistent link: https://www.econbiz.de/10013384442
Saved in:
5
Is HUGO still the BOSS? : investigating the reciprocal effects of brand extensions on brand personality of luxury brands
Phau, Ian
;
Matthiesen, Insa-Mascha
;
Shimul, Anwar Sadat
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
4
,
pp. 297-305
Persistent link: https://www.econbiz.de/10012668455
Saved in:
6
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
7
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
8
The cross-cultural scale development process : the case of brand-evoked nostalgia in Belgium and the United States
Ford, John B.
;
Merchant, Altaf
;
Bartier, Anne-Laure
; …
- In:
Journal of business research : JBR
83
(
2018
),
pp. 19-29
Persistent link: https://www.econbiz.de/10011775861
Saved in:
9
Cognitive outcomes of brand heritage : a signaling perspective
Pecot, Fabien
;
Merchant, Altaf
;
Valette-Florence, Pierre
; …
- In:
Journal of business research : JBR
85
(
2018
),
pp. 304-316
Persistent link: https://www.econbiz.de/10011815553
Saved in:
10
Cross-cultural folk-tale-elicitation research on the perceived power, humanistic and religious symbolisms, and use of money
Merchant, Altaf
;
Rose, Gregory
;
Martin, Drew
;
Choi, Sunmee
- In:
Journal of business research : JBR
74
(
2017
),
pp. 113-119
Persistent link: https://www.econbiz.de/10011675412
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