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subject:"Consumer behaviour"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"Journal of the Academy of Marketing Science"
~isPartOf:"Product experience"
~subject:"Emerging economies"
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Consumer behaviour
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Gabler Edition Wissenschaft
Journal of the Academy of Marketing Science
Product experience
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ECONIS (ZBW)
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1
Herding in the consumption and purchase of digital goods and moderators of the herding bias
Ding, Amy Wenxuan
;
Li, Shibo
- In:
Journal of the Academy of Marketing Science
47
(
2019
)
3
,
pp. 460-478
Persistent link: https://www.econbiz.de/10012107181
Saved in:
2
Online group influence and digital product consumption
Mu, Jifeng
;
Thomas, Ellen
;
Qi, Jiayin
;
Tan, Yong
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 921-947
Persistent link: https://www.econbiz.de/10011924793
Saved in:
3
The experience of intelligent products
Keyson, David V.
- In:
Product experience
,
(pp. 515-530)
.
2008
Persistent link: https://www.econbiz.de/10014559962
Saved in:
4
The game experience
Tan, Ed S.
;
Jansz, Jeroen
- In:
Product experience
,
(pp. 531-556)
.
2008
Persistent link: https://www.econbiz.de/10014559963
Saved in:
5
E-Commerce als strategische Option für regionale Online-Zeitungen : die Einstellung der Nutzer als Erfolgsfaktor
Leach, Mark
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001772934
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