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subject:"Consumer behaviour"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Marketing intelligence & planning"
~subject:"Beziehungsmarketing"
~subject:"Kundenzufriedenheit"
~subject:"Umweltbewusstsein"
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Consumer behaviour
Beziehungsmarketing
Kundenzufriedenheit
Umweltbewusstsein
Konsumentenverhalten
500
Ethics
106
Ethik
103
Corporate Social Responsibility
87
Corporate social responsibility
87
Brand image
82
Markenimage
82
Business ethics
81
Unternehmensethik
81
Brand management
76
Markenführung
76
Relationship marketing
75
Environmental consciousness
43
Brand
35
Markenartikel
35
Social Web
32
Social web
32
Advertising effects
30
Customer satisfaction
30
Emotion
30
Werbewirkung
30
Economic ethics
29
Einzelhandel
29
Retail trade
29
Wirtschaftsethik
29
Internet marketing
28
Advertising
27
Online-Marketing
27
USA
27
United States
27
Werbung
26
China
25
Consumer ethics
23
Confidence
22
Dienstleistungsqualität
22
Online retailing
22
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270
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1
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Article
497
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3
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500
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500
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3
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3
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2
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2
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2
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2
Systematic review
1
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1
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500
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Phau, Ian
9
Arli, Denni
8
Vitell, Scott J.
7
Van Kenhove, Patrick
6
Chowdhury, Rafi M. M. I.
5
Sharma, Piyush
5
Singh, Jatinder Jit
5
Chan, Ricky Y. K.
4
Román, Sergio
4
Schlegelmilch, Bodo B.
4
Bang, Nguyen
3
Bodur, H. Onur
3
Casidy, Riza
3
Cheah, Isaac
3
De Bock, Tine
3
Doran, Caroline Josephine
3
Gentina, Élodie
3
Grohmann, Bianca
3
Gruber, Verena
3
Hollebeek, Linda D.
3
Iglesias, Oriol
3
Khare, Arpita
3
Kumar, Prashant
3
Leckie, Civilai
3
Lu, Long-Chuan
3
Markovic, Stefan
3
Nepomuceno, Marcelo Vinhal
3
Peloza, John
3
Rodríguez del Bosque, Ignacio A.
3
Roy, Rajat
3
Shimul, Anwar Sadat
3
Sierra, Vicenta
3
Singh, Jaywant
3
Sivakumaran, Bharadhwaj
3
Tjiptono, Fandy
3
Walker, Matthew
3
Wang, Bo
3
Yang, Zhilin
3
Alvarado-Herrera, Alejandro
2
Antonetti, Paolo
2
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Journal of business ethics : JOBE
Marketing intelligence & planning
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
515
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
320
Journal of travel and tourism marketing
320
Journal of marketing management : MM
307
Journal of retailing
303
Tourism management : research, policies, practice
301
Journal of marketing communications
300
Cogent business & management
297
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
SpringerLink / Bücher
291
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
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ECONIS (ZBW)
500
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500
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1
Effect of consumption values on consumer behavior : a Meta-analysis
Mason, Michela C.
;
Oduro, Stephen
;
Umar, Rana Muhammad
; …
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 923-944
Persistent link: https://www.econbiz.de/10014381225
Saved in:
2
Low-literate customer experience : an empirical exploration
Mishra, Anubhav A.
;
Verma, Megha
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 59-83
Persistent link: https://www.econbiz.de/10014469193
Saved in:
3
Celebrity endorsers and social media influencers for leveraging consumer advocacy and relationship intentions : a multivariate mediation analysis
Kalam, Abul
;
Goi, Chai Lee
;
Tiong, Ying Ying
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 84-119
Persistent link: https://www.econbiz.de/10014469195
Saved in:
4
The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saif, Saad
;
Zameer, Hashim
;
Wang, Ying
;
Ali, Qadir
- In:
Marketing intelligence & planning
42
(
2024
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10014469246
Saved in:
5
Enhancing relationship strategies with the live stream influencers
Hsu, Li-Chun
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 141-155
Persistent link: https://www.econbiz.de/10014253343
Saved in:
6
Luxury customer's motivations to adopt gamification
Jain, Sheetal
;
Mishra, Sita
;
Saxena, Garima
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 156-170
Persistent link: https://www.econbiz.de/10014253344
Saved in:
7
Chinese cultural element in brand logo and purchase intention
Shi, Jiarong
;
Jiang, Zihao
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 171-185
Persistent link: https://www.econbiz.de/10014253345
Saved in:
8
Consumers' preference for eco-friendly packaged products : pride vs guilt appeal
Shimul, Anwar Sadat
;
Cheah, Isaac
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 186-198
Persistent link: https://www.econbiz.de/10014253346
Saved in:
9
Luxury experience and consumer behavior : a literature review
Gupta, Damini Goyal
;
Shin, Hyunju
;
Jain, Varsha
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10014253348
Saved in:
10
How customers respond to social media advertising
Yang, Ping
;
Li, Kefang
;
Ji, Chunli
- In:
Marketing intelligence & planning
41
(
2023
)
2
,
pp. 229-243
Persistent link: https://www.econbiz.de/10014253352
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