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subject:"Consumer behaviour"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"The journal of brand management : an international journal"
~person:"Chen, Yuxin"
~subject:"Brand loyalty"
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Consumer behaviour
Brand loyalty
Konsumentenverhalten
4
Advertising
1
Advertising effects
1
Aggregation
1
Bayes-Statistik
1
Bayesian inference
1
Category Management
1
Category management
1
Dauerhafte Konsumgüter
1
Decision under uncertainty
1
Demand
1
Distribution channel
1
Durable goods
1
East Asia
1
Entscheidung unter Unsicherheit
1
Estimation
1
Experiment
1
Feldforschung
1
Fernsehwerbung
1
Field research
1
Information costs
1
Informationskosten
1
Internet marketing
1
Inventory model
1
Lagerhaltungsmodell
1
Low-cost strategy
1
Marketing theory
1
Marketingtheorie
1
Nachfrage
1
Niedrigpreisstrategie
1
Online-Marketing
1
Ostasien
1
Präferenztheorie
1
Schätzung
1
Search engine
1
Search theory
1
Suchmaschine
1
Suchtheorie
1
Television advertising
1
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4
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Chen, Yuxin
Dhar, Ravi
11
Dahl, Darren W.
7
Kumar, V.
7
Gijsbrechts, Els
6
Heerde, Harald J. van
5
Johnson, Lester W.
5
LeBoeuf, Robyn A.
5
Ross, William T.
5
Zhao, Min
5
Amir, On
4
Baxter, Stacey M.
4
Berger, Jonah
4
Bettman, James R.
4
Cheema, Amar
4
Fitzsimons, Gavan J.
4
Goldsmith, Kelly
4
Grappi, Silvia
4
Gunasti, Kunter
4
Hung, Iris W.
4
Ilicic, Jasmina
4
Inman, J. Jeffrey
4
Jong, Martijn G. de
4
Krishna, Aradhna
4
Kulczynski, Alicia
4
Levav, Jonathan
4
Nelson, Leif D.
4
Patrick, Vanessa M.
4
Phau, Ian
4
Pieters, Rik
4
Sevilla, Julio
4
Simonson, Itamar
4
Thomas, Manoj
4
Wedel, Michel
4
Wiedmann, Klaus-Peter
4
Zauberman, Gal
4
Zhao, Yi
4
Abratt, Russell
3
Aribarg, Anocha
3
Bagozzi, Richard P.
3
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Journal of marketing research : JMR
The journal of brand management : an international journal
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Management science : journal of the Institute for Operations Research and the Management Sciences
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of electronic commerce research : JECR
1
Journal of retailing
1
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ECONIS (ZBW)
4
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1
TV channel search and commercial breaks
Yao, Song
;
Wang, Wenbo
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 671-686
Persistent link: https://www.econbiz.de/10011762818
Saved in:
2
Investigating effects of out-of-stock on consumer stockkeeping unit choice
Che, Hai
;
Chen, Xinlei
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 502-513
Persistent link: https://www.econbiz.de/10009580881
Saved in:
3
Determining consumers' discount rates with field studies
Yao, Song
;
Mela, Carl F.
;
Chiang, Jeongwen
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 822-841
Persistent link: https://www.econbiz.de/10009688799
Saved in:
4
Estimating disaggregate models using aggregate data through augmentation of individual choice
Chen, Yuxin
;
Yang, Sha
- In:
Journal of marketing research : JMR
44
(
2007
)
4
,
pp. 613-621
Persistent link: https://www.econbiz.de/10003569727
Saved in:
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