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subject:"Consumer behaviour"
~isPartOf:"Journal of retailing"
~isPartOf:"Reihe: Marketing : MAR"
~isPartOf:"The journal of services marketing"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Konsumentenverhalten
Beziehungsmarketing
188
Relationship marketing
187
Einzelhandel
150
Retail trade
150
Dienstleistungsqualität
128
Service quality
128
Customer satisfaction
124
Kundenzufriedenheit
124
Online retailing
66
Online-Handel
66
Brand management
51
Markenführung
51
Emotion
46
Customer service
43
Kundenservice
43
E-commerce
37
Electronic Commerce
37
Preismanagement
37
Pricing strategy
37
Viral marketing
35
Virales Marketing
35
Brand image
32
Markenimage
32
Customer experience
30
Beschwerdemanagement
29
Complaint management
29
Dienstleistungssektor
29
Service industry
29
Brand
28
Retailing
28
Internet marketing
27
Online-Marketing
27
Distribution channel
26
Sales promotion
26
Theorie
26
Theory
26
Verkaufsförderung
26
Vertriebsweg
26
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Undetermined
322
Free
3
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Article
558
Book / Working Paper
27
Type of publication (narrower categories)
All
Article in journal
562
Aufsatz in Zeitschrift
562
Hochschulschrift
14
Thesis
14
Collection of articles of several authors
4
Sammelwerk
4
Aufsatzsammlung
2
Bibliografie enthalten
2
Bibliography included
2
Case study
1
Fallstudie
1
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Language
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English
564
German
21
Author
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Grewal, Dhruv
13
Huber, Frank
9
Mattila, Anna S.
8
Sharma, Piyush
7
Breugelmans, Els
6
Campo, Katia
6
Harris, Lloyd C.
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Blut, Markus
5
Daunt, Kate L.
5
Klaus, Philipp
5
Burton, Scot
4
Hollebeek, Linda D.
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Reynolds, Kristy E.
4
Rosenbaum, Mark
4
Ruyter, Ko de
4
Voorhees, Clay M.
4
Arnold, Mark J.
3
Bearden, William O.
3
Benoit, Sabine
3
Biswas, Abhijit
3
Carlson, Jamie
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Gustafsson, Anders
3
Hardesty, David M.
3
Haruvy, Ernan
3
Hogreve, Jens
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
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Institution
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Josef Eul Verlag GmbH
3
Published in...
All
Journal of retailing
Reihe: Marketing : MAR
The journal of services marketing
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
506
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
585
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1
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10
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585
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1
The emperor's new clothes : self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes
Lavoye, Virginie
;
Sipilä, Jenni
;
Mero, Joel
; …
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014473563
Saved in:
2
Customer engagement behaviors on physical and virtual engagement platforms
Winell, Erik
;
Nilsson, Jonas
;
Lundberg, Erik
- In:
The journal of services marketing
37
(
2023
)
10
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014473569
Saved in:
3
Customer ecosystems : exploring how ecosystem actors shape customer experience
Lipkin, Michaela
;
Heinonen, Kristina
- In:
The journal of services marketing
36
(
2022
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013542858
Saved in:
4
Encouraging prolonged consumption through habit-boosting efforts : conceptualization and research agenda
Taylor, Jennifer Fries
;
Beatty, Sharon E.
;
Roberto, …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10014473581
Saved in:
5
Service mega-disruptions : a conceptual model and research agenda
Vredenburg, Jessica
;
Kapitan, Sommer
;
Jang, Sharon
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 131-144
Persistent link: https://www.econbiz.de/10014473598
Saved in:
6
Call it robot : anthropomorphic framing and failure of self-service technologies
Barone, Ada Maria
;
Stagno, Emanuela
;
Donato, Carmela
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 272-287
Persistent link: https://www.econbiz.de/10014515617
Saved in:
7
The other extreme of the circumplex of emotion : an investigation of consumer outrage
Bourdeau, Brian L.
;
Cronin, J. J.
;
Padgett, Daniel T.
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10014515634
Saved in:
8
Transforming health-care service through consumer co-creation : directions for service design
Carlini, Joan
;
Muir, Rachel
;
McLaren-Kennedy, Annette
; …
- In:
The journal of services marketing
38
(
2024
)
3
,
pp. 326-343
Persistent link: https://www.econbiz.de/10014515638
Saved in:
9
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
10
Healthy shopping dynamics : the healthiness of sequential grocery choices
Ittersum, Koert van
;
Heide, Martine T. van der
; …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 24-40
Persistent link: https://www.econbiz.de/10014526950
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