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subject:"Consumer behaviour"
~person:"Ahmed, Fawad"
~person:"Hair, Joseph F."
~person:"Papadopoulos, Nicolas G."
~type:"article"
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Search: subject_exact:"Personality trait"
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Consumer behaviour
Konsumentenverhalten
4
Personality trait
4
Persönlichkeitsmerkmal
4
Personality psychology
3
Persönlichkeitspsychologie
3
Brand image
2
Markenimage
2
American
1
Amerikanisch
1
Argentina
1
Argentinien
1
Beziehungsmarketing
1
Brand management
1
China
1
Confidence
1
Designation of origin
1
E-commerce
1
Electronic Commerce
1
Herkunftsbezeichnung
1
Markenführung
1
Marketing theory
1
Marketingtheorie
1
OPI
1
Online retailing
1
Online-Handel
1
Relationship marketing
1
Vertrauen
1
big five personality traits
1
e-commerce
1
electronic commerce
1
nation (country) brand personality
1
online purchase intention
1
personality traits
1
scale development
1
trust
1
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English
4
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Ahmed, Fawad
Hair, Joseph F.
Papadopoulos, Nicolas G.
Casidy, Riza
2
Christodoulides, Paul
2
Dodoo, Naa Amponsah
2
Guillard, Valérie
2
Harnish, Richard J.
2
Ivens, Björn Sven
2
Leonidou, Leonidas C.
2
Rojas-Méndez, José I.
2
Shoham, Aviv
2
Tarka, Piotr
2
Wong, IpKin Anthony
2
Aaker, Jennifer
1
Akhtar, Waheed
1
Al-Hazmia, Nabil Mohemmed
1
Alexander Joseph Ibnu Wibowo
1
Amir, Aleena
1
Anaza, Nwamaka A.
1
Anguiano-Carrasco, Cristina
1
Ansari, Riaz Hussain
1
Arsena, Ashley
1
Asim, Jamil
1
Astrini, Melia Retno
1
Ayadi, Nawel
1
Aydın, Gökhan
1
Bajpai, Naval
1
Banfi, Justin T.
1
Bang, Hye Jin
1
Barnes, Bradley R.
1
Bechter, Clemens
1
Benhabib, Abderrezzak
1
Benlian, Alexander
1
Berezina, Katerina
1
Berger, Ron
1
Bhatt, Kedar
1
Bhatt, Viral
1
Bhutta, Umair Saeed
1
Bilgihan, Anil
1
Bishnoi, Vinod Kumar
1
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International journal of electronic business : IJEB
1
Journal of business research : JBR
1
Journal of marketing theory and practice
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
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ECONIS (ZBW)
4
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1
Research on influencing mechanism of big five personality traits on customers online purchase intention : a mediating role of trust
Iqbal, Muhammad Khalid
;
Raza, Ali
;
Ahmed, Fawad
;
Faraz, …
- In:
International journal of electronic business : IJEB
16
(
2021
)
1
,
pp. 52-76
Persistent link: https://www.econbiz.de/10012508942
Saved in:
2
Individual psychological ownership : concepts, evidence, and implications for research in marketing
Jussila, Iiro
;
Tarkiainen, Anssi
;
Sarstedt, Marko
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 121-139
Persistent link: https://www.econbiz.de/10011300920
Saved in:
3
The US brand personality : a Sino perspective
Rojas-Méndez, José I.
;
Murphy, Steven A.
; …
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1028-1034
Persistent link: https://www.econbiz.de/10009755366
Saved in:
4
Argentine consumers' perceptions of the US brand personality
Rojas-Méndez, José I.
;
Papadopoulos, Nicolas G.
- In:
Latin American business review : journal of the …
13
(
2012
)
4
,
pp. 329-345
Persistent link: https://www.econbiz.de/10009714822
Saved in:
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