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subject:"Consumer behaviour"
~person:"Grace, Debra"
~subject:"Franchising"
~subject:"Lieferantenmanagement"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Franchising
Lieferantenmanagement
Konsumentenverhalten
17
Brand image
4
Markenimage
4
Brand management
3
Dienstleistungsqualität
3
Markenführung
3
Personality psychology
3
Persönlichkeitspsychologie
3
Service quality
3
Advertising
2
Advertising effects
2
Betriebliche Wertschöpfung
2
Beziehungsmarketing
2
Brand
2
Customer value
2
Emotion
2
Extrinsic motivation
2
Internet marketing
2
Intrinsic motivation
2
Kundenwert
2
Leistungsmotivation
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Marketing management
2
Marketingmanagement
2
Motivation
2
Online-Marketing
2
Perception
2
Relationship marketing
2
Value creation
2
Wahrnehmung
2
Werbewirkung
2
Werbung
2
Work motivation
2
360-Degree videos
1
Adolescents
1
Advertising appeals
1
Altersgrenze
1
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Undetermined
6
Free
1
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Article
17
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17
Aufsatz in Zeitschrift
17
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English
17
Author
All
Grace, Debra
Han, Heesup
115
Belk, Russell W.
110
Mattila, Anna S.
97
Grunert, Klaus G.
94
Lusk, Jayson L.
83
Phau, Ian
83
Huber, Frank
79
Gierl, Heribert
78
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
74
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
69
Khare, Arpita
69
Bagozzi, Richard P.
67
Dwivedi, Yogesh Kumar
67
Loureiro, Sandra Maria Correia
67
Nayga, Rodolfo M.
66
Septianto, Felix
66
Foxall, Gordon R.
63
Wansink, Brian
63
Agarwal, Sumit
62
Stavins, Joanna
61
Paul, Justin
59
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Laroche, Michel
55
Verhoef, Peter C.
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Chintagunta, Pradeep K.
53
Thøgersen, John
53
Warlop, Luk
53
Rajagopal
51
Walsh, Gianfranco
51
Hollebeek, Linda D.
50
Krishna, Aradhna
50
Rock, Bram de
50
Bruwer, Johan
48
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Published in...
All
Journal of retailing and consumer services
3
Health marketing quarterly
2
Marketing intelligence & planning
2
The journal of brand management : an international journal
2
Asia Pacific journal of marketing and logistics
1
European journal of marketing : EJM
1
Journal of financial services marketing : JFSM
1
Journal of strategic marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Psychology & marketing
1
Qualitative market research : an international journal
1
The journal of asset management
1
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ECONIS (ZBW)
17
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1
Internal customers creating value in the workplace : conceptualising the internal customer perceived value (ICPV) model
Lo Iacono, Joseph
;
Carlini, Joan
;
France, Cassandra
; …
- In:
Journal of strategic marketing
32
(
2024
)
5
,
pp. 712-728
Persistent link: https://www.econbiz.de/10014553352
Saved in:
2
Mass behaviour change amid COVID-19 : how public health information and social norms explain the transformation
Carlini, Joan
;
Fry, Marie-Louise
;
Grace, Debra
;
Fox, Melissa
- In:
Health marketing quarterly
40
(
2023
)
4
,
pp. 352-374
Persistent link: https://www.econbiz.de/10014422171
Saved in:
3
An investigation of visual comprehension in memory for 360-degree video advertisements amongst adolescents
Jayawardena, Nirma Sadamali
;
Ross, Mitchell
;
Quach, Sara
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1789-1812
Persistent link: https://www.econbiz.de/10014315899
Saved in:
4
Exploring the interplay between customer perceived brand value and customer brand co-creation behaviour dimensions
France, Cassandra
;
Grace, Debra
;
Lo Iacono, Joseph
; …
- In:
The journal of asset management
27
(
2020
)
4
,
pp. 466-480
Persistent link: https://www.econbiz.de/10012298817
Saved in:
5
Consumer motivation and luxury consumption : testing moderating effects
Shao, Wei
;
Grace, Debra
;
Ross, Mitchell
- In:
Journal of retailing and consumer services
46
(
2019
),
pp. 33-44
Persistent link: https://www.econbiz.de/10011980767
Saved in:
6
Investigating brand visibility in luxury consumption
Shao, Wei
;
Grace, Debra
;
Ros, Mitchell
- In:
Journal of retailing and consumer services
49
(
2019
),
pp. 357-370
Persistent link: https://www.econbiz.de/10012026007
Saved in:
7
Brand fidelity : a relationship maintenance perspective
Grace, Debra
;
Ross, Mitchell
;
King, Ceridwyn
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 577-590
Persistent link: https://www.econbiz.de/10011962815
Saved in:
8
Examining the relationship between social media characteristics and psychological dispositions
Grace, Debra
;
Ross, Mitchell
;
Shao, Wei
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1366-1390
Persistent link: https://www.econbiz.de/10011409356
Saved in:
9
Self-regulatory focus and advertising effectiveness
Shao, Wei
;
Grace, Debra
;
Ross, Mitchell
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 612-632
Persistent link: https://www.econbiz.de/10011381699
Saved in:
10
Blood donation : comparing individual characteristics, attitudes, and feelings of donors and nondonors
Griffin, Deborah
;
Grace, Debra
;
O'Cass, Aron
- In:
Health marketing quarterly
31
(
2014
)
3
,
pp. 197-212
Persistent link: https://www.econbiz.de/10010489685
Saved in:
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