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subject:"Consumer behaviour"
~person:"Hair, Joseph F."
~person:"Papadopoulos, Nicolas G."
~subject:"Argentina"
~type:"article"
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Consumer behaviour
Argentina
Konsumentenverhalten
3
Personality trait
3
Persönlichkeitsmerkmal
3
Brand image
2
Markenimage
2
Personality psychology
2
Persönlichkeitspsychologie
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Argentinien
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personality traits
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Hair, Joseph F.
Papadopoulos, Nicolas G.
Casidy, Riza
2
Christodoulides, Paul
2
Dodoo, Naa Amponsah
2
Guillard, Valérie
2
Harnish, Richard J.
2
Ivens, Björn Sven
2
Leonidou, Leonidas C.
2
Rojas-Méndez, José I.
2
Shoham, Aviv
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Tarka, Piotr
2
Wong, IpKin Anthony
2
Aaker, Jennifer
1
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1
Akhtar, Waheed
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Al-Hazmia, Nabil Mohemmed
1
Alexander Joseph Ibnu Wibowo
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Journal of business research : JBR
1
Journal of marketing theory and practice
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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ECONIS (ZBW)
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Individual psychological ownership : concepts, evidence, and implications for research in marketing
Jussila, Iiro
;
Tarkiainen, Anssi
;
Sarstedt, Marko
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
2
,
pp. 121-139
Persistent link: https://www.econbiz.de/10011300920
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2
The US brand personality : a Sino perspective
Rojas-Méndez, José I.
;
Murphy, Steven A.
; …
- In:
Journal of business research : JBR
66
(
2013
)
8
,
pp. 1028-1034
Persistent link: https://www.econbiz.de/10009755366
Saved in:
3
Argentine consumers' perceptions of the US brand personality
Rojas-Méndez, José I.
;
Papadopoulos, Nicolas G.
- In:
Latin American business review : journal of the …
13
(
2012
)
4
,
pp. 329-345
Persistent link: https://www.econbiz.de/10009714822
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