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subject:"Deutschland"
~person:"Armstrong Soule, Catherine A."
~person:"Rahman, Imran"
~subject:"Environmental management"
~subject:"Werbewirkung"
~type_genre:"Article in journal"
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Deutschland
Environmental management
Werbewirkung
Green marketing
5
Öko-Marketing
5
Consumer behaviour
4
Konsumentenverhalten
4
Umweltmanagement
4
Environmental consciousness
3
Hotel industry
3
Hotellerie
3
Nachhaltige Entwicklung
3
Sustainable development
3
Umweltbewusstsein
3
Corporate Social Responsibility
2
Corporate social responsibility
2
Green hotel
2
Nachhaltiger Konsum
2
Sustainable consumption
2
Sustainable product
2
Öko-Produkt
2
Advertising effects
1
Bio-Lebensmittel
1
Consumer behavior
1
Environmental concerns
1
Environmentally friendly
1
Experiment
1
Green signaling
1
Greenwashing
1
Kraftfahrzeug
1
Marketing management
1
Marketingmanagement
1
Motor vehicle
1
Organic food
1
Signalling
1
Skepticism
1
Status
1
Sustainability
1
USA
1
United States
1
Wein
1
Weinbau
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Article in journal
Aufsatz in Zeitschrift
5
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English
5
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Armstrong Soule, Catherine A.
Rahman, Imran
Bang Nguyen Viet
5
Agrawal, Rajat
4
Gautam, Aditya
4
Muralidharan, Sidharth
4
Nath, Vishnu
4
Sharma, Vinay
4
D'Souza, Clare M.
3
Eidi, Fatemeh
3
Han, Heesup
3
Hartmann, Patrick
3
Jeong, EunHa
3
Kumar, Prashant
3
Lin, Jialing
3
Milfeld, Tyler
3
Pittman, Matthew
3
Xue, Fei
3
Ahmadzadeh, Mitra
2
Arroyo, Pilar
2
Aulōnitēs, Geōrgios I.
2
Bhutto, Muhammad Yaseen
2
Carrete-Lucero, Lorena de la Paz
2
Carrigan, Marylyn
2
Cheng, Ching-Chan
2
Ferguson, David
2
Fernandes, Juliana
2
Fernando, Angeline Gautami
2
Firmansyah, Dian Andi
2
Gotowska, Małgorzata
2
Gupta, Amit
2
Hameed, Irfan
2
Hong, Zhaofu
2
Jaiswal, Deepak
2
Jakubczak, Anna
2
Jang, Soocheong
2
Kagopour, Melika
2
Kant, Rishi
2
Khan, Mohammed Naved
2
Khandelwal, Utkal
2
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Published in...
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International journal of contemporary hospitality management
1
International journal of hospitality management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of marketing management : MM
1
Sustainable development
1
Source
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ECONIS (ZBW)
5
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1
Evidence of green signaling in green hotels
Rahman, Imran
;
Chen, Han
;
Reynolds, Dennis
- In:
International journal of hospitality management
85
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012241341
Saved in:
2
The interplay of product involvement and sustainable consumption : an empirical analysis of behavioral intentions related to green hotels, organic wines and green cars
Rahman, Imran
- In:
Sustainable development
26
(
2018
)
4
,
pp. 399-414
Persistent link: https://www.econbiz.de/10011973692
Saved in:
3
Green demarketing in advertisements : comparing "buy green" and "buy less" appeals in product and institutional advertising contexts
Reich, Brandon J.
;
Armstrong Soule, Catherine A.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
4
,
pp. 441-458
Persistent link: https://www.econbiz.de/10011633857
Saved in:
4
Consequences of "greenwashing" : consumers' reactions to hotels' green initiatives
Rahman, Imran
;
Park, Jeongdoo
;
Chi, Christina Geng-qing
- In:
International journal of contemporary hospitality management
27
(
2015
)
6
,
pp. 1054-1081
Persistent link: https://www.econbiz.de/10011402796
Saved in:
5
Less in more : is a green demarketing strategy sustainable?
Armstrong Soule, Catherine A.
;
Reich, Brandon J.
- In:
Journal of marketing management : MM
31
(
2015
)
13/14
,
pp. 1403-1427
Persistent link: https://www.econbiz.de/10011405575
Saved in:
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