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subject:"Entrepreneurship-Ansatz"
subject:"KMU"
~person:"Baldegger, Rico"
~person:"Boenigk, Michael"
~person:"Dietrich, Andreas"
~person:"Tajeddini, Kayhan"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Switzerland"
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Subject
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Entrepreneurship-Ansatz
KMU
Beziehungsmarketing
Schweiz
36
Switzerland
36
SME
10
Entrepreneurship
6
Entrepreneurship approach
6
Firm performance
5
Marketing management
5
Marketingmanagement
5
Relationship marketing
5
Unternehmenserfolg
5
Brand management
4
Business start-up
4
Innovation
4
Innovation management
4
Innovationsmanagement
4
Internal communication
4
Interne Kommunikation
4
Markenführung
4
Public relations
4
Unternehmensgründung
4
Öffentlichkeitsarbeit
4
Einzelhandel
3
Globalisierung
3
Globalization
3
Hotel industry
3
Hotellerie
3
Inter-firm cooperation
3
Marketing
3
Marketing cooperation
3
Marketingkooperation
3
Retail trade
3
Unternehmen
3
Unternehmenskooperation
3
Advertising
2
Bank
2
Bank lending
2
Deutschland
2
Effizienz
2
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Free
1
Undetermined
1
Type of publication
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Article
10
Book / Working Paper
3
Type of publication (narrower categories)
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Article in journal
9
Aufsatz in Zeitschrift
9
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
Hochschulschrift
1
Thesis
1
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Language
All
English
11
German
2
Author
All
Baldegger, Rico
Boenigk, Michael
Dietrich, Andreas
Tajeddini, Kayhan
Fueglistaller, Urs
13
Volery, Thierry
12
Pleitner, Hans Jobst
10
Belz, Christian
8
Kaudela-Baum, Stephanie
6
Müller, Christoph
6
Bernet, Beat
5
Gassmann, Oliver
5
Meyer, Conrad
5
Schacht, Christoph
5
Thom, Norbert
5
Wolf, Patricia
5
Bieger, Thomas
4
Bruhn, Manfred
4
Dembinski, Pawel H.
4
Halter, Frank
4
Hauser, Christian
4
Hollenstein, Heinz
4
Jaeger, Franz
4
Lehmann, Ralph
4
Leimstoll, Uwe
4
Pfaff, Dieter
4
Schmidt, Karl-Heinz
4
Beier, Michael
3
Boutellier, Roman
3
Brauchlin, Emil
3
Bucher, Viktor
3
Cardinaux, Pierre-Alain
3
Denis, Jean-Emile
3
Gebauer, Heiko
3
Graber, Stéphane
3
Köhler, Sven
3
Künzler, Hans-Peter
3
Looser, Stéphanie
3
Müller, Bettina
3
Pedergnana, Maurice
3
Pichler, Johann Hanns
3
Schubert, Petra
3
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Published in...
All
International journal of hospitality management
1
International journal of strategic change management : IJSCM
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of marketing communications
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Small business economics : an entrepreneurship journal
1
Small business economics : an international journal
1
Sprache, Kultur und Zielgruppen : Bedingungsgrößen für die Kommunikationsgestaltung in der Wirtschaft
1
Tourism management : research, policies, practice
1
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Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
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date (oldest first)
1
Only the brave : improving self-rationing efficiency among discouraged Swiss SMEs
Wernli, Reto
;
Dietrich, Andreas
- In:
Small business economics : an international journal
59
(
2022
)
3
,
pp. 977-1003
Persistent link: https://www.econbiz.de/10013459613
Saved in:
2
The moderating effect of brand orientation on inter-firm market orientation and performance
Tajeddini, Kayhan
;
Ratten, Vanessa
- In:
Journal of strategic marketing
28
(
2020
)
3
,
pp. 194-224
Persistent link: https://www.econbiz.de/10012202805
Saved in:
3
Efficiency and effectiveness of small retailers : the role of consumer and entrepreneurial orientation
Tajeddini, Kayhan
;
Elg, Ulf
;
Trueman, Myfanwy
- In:
Journal of retailing and consumer services
20
(
2013
)
5
,
pp. 453-462
Persistent link: https://www.econbiz.de/10009768991
Saved in:
4
Explaining loan rate differentials between small and large companies : evidence from Switzerland
Dietrich, Andreas
- In:
Small business economics : an entrepreneurship journal
38
(
2012
)
4
,
pp. 481-494
Persistent link: https://www.econbiz.de/10009619892
Saved in:
5
Managing Swiss Hospitality : how cultural antecedents of innovation and customer-oriented value systems can influence performance in the hotel industry
Tajeddini, Kayhan
;
Trueman, Myfanwy
- In:
International journal of hospitality management
31
(
2012
)
4
,
pp. 1119-1129
Persistent link: https://www.econbiz.de/10009566988
Saved in:
6
Examining the link between integrated communication management and communication effectiveness in medium-sized enterprises
Einwiller, Sabine A.
;
Boenigk, Michael
- In:
Journal of marketing communications
18
(
2012
)
5
,
pp. 335-361
Persistent link: https://www.econbiz.de/10009673793
Saved in:
7
Customer orientation, learning orientation, and new service development : an empirical investigation of the Swiss hotel industry
Tajeddini, Kayhan
- In:
Journal of hospitality & tourism research : JHTR ; the …
35
(
2011
)
4
,
pp. 437-468
Persistent link: https://www.econbiz.de/10009385378
Saved in:
8
Strategic orientation in small-sized service retailers
Tajeddini, Kayhan
- In:
International journal of strategic change management : IJSCM
3
(
2011
)
3
,
pp. 90-98
Persistent link: https://www.econbiz.de/10009389642
Saved in:
9
Effect of customer orientation and entrepreneurial orientation on innovativeness : evidence from the hotel industry in Switzerland
Tajeddini, Kayhan
- In:
Tourism management : research, policies, practice
31
(
2010
)
2
,
pp. 221-231
Persistent link: https://www.econbiz.de/10003930688
Saved in:
10
The process model of internationalization and the international new venture framework : a representative study among Swiss SMEs
Schueffel, Patrick E.
-
2008
Persistent link: https://www.econbiz.de/10003722688
Saved in:
1
2
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