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subject:"Game theory"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Agriculture"
~subject:"Online-Marketing"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Case study"
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Game theory
Agriculture
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Information behaviour
14
Informationsverhalten
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Konsumentenverhalten
10
Spieltheorie
4
Information costs
3
Informationskosten
3
Internet marketing
3
Search theory
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Suchtheorie
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Advertising
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Advertising effects
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Bayes-Statistik
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Amazon.com Inc.
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Branco, Fernando M. R.
1
Bronnenberg, Bart J.
1
Janssen, Maarten C. W.
1
Katona, Zsolt
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Kim, Jun B.
1
Mayzlin, Dina
1
Mela, Carl F.
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Non, Marielle C.
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Nosko, Chris
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Rao, Justin M.
1
Shin, Jiwoong
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Simonov, Andrey
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Sun, Monic
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Sárváry, Miklós
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Games and economic behavior
17
Journal of economic theory
16
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Journal of business research : JBR
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Economics letters
5
Information systems research : ISR
5
International journal of internet marketing and advertising : IJIMA
5
Journal of economic behavior & organization : JEBO
5
Journal of retailing and consumer services
5
Theoretical economics : TE ; an open access journal in economic theory
5
International journal of electronic business
4
Journal of electronic commerce research : JECR
4
Journal of global information management : an official publication of the Information Resources Management Association
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Economic theory : official journal of the Society for the Advancement of Economic Theory
3
Experimental economics : a journal of the Economic Science Association
3
Health marketing quarterly
3
International journal of game theory : official journal of the Game Theory Society
3
Journal of behavioral and experimental economics
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of information & knowledge management : JIKM
3
Journal of marketing research : JMR
3
Journal of public economics
3
Marketing science
3
The review of economic studies
3
American economic journal
2
Electronic commerce research
2
Electronic commerce research and applications
2
European economic review : EER
2
European journal of political economy
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of game theory
2
International journal of hospitality management
2
International transactions in operational research : a journal of the International Federation of Operational Research Societies
2
Journal of behavioral decision making
2
Journal of mathematical economics
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Management information systems : mis quarterly
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Marketing : ZFP ; journal of research and management
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ECONIS (ZBW)
6
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1
Competition and crowd-out for brand keywords in sponsored search
Simonov, Andrey
;
Nosko, Chris
;
Rao, Justin M.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
2
,
pp. 200-215
Persistent link: https://www.econbiz.de/10011864713
Saved in:
2
Zooming in on choice : how do consumers search for cameras online?
Bronnenberg, Bart J.
;
Kim, Jun B.
;
Mela, Carl F.
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
5
,
pp. 693-712
Persistent link: https://www.econbiz.de/10011584275
Saved in:
3
Too much information? : information provision and search costs
Branco, Fernando M. R.
;
Sun, Monic
;
Villas-Boas, J. Miguel
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
4
,
pp. 605-618
Persistent link: https://www.econbiz.de/10011532523
Saved in:
4
Uninformative advertising as an invitation to search
Mayzlin, Dina
;
Shin, Jiwoong
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
4
,
pp. 666-685
Persistent link: https://www.econbiz.de/10009299477
Saved in:
5
The race for sponsored links : bidding patterns for search advertising
Katona, Zsolt
;
Sárváry, Miklós
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
2
,
pp. 199-215
Persistent link: https://www.econbiz.de/10003967731
Saved in:
6
Going where the ad leads you : on high advertised prices and searching where to buy
Janssen, Maarten C. W.
;
Non, Marielle C.
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
1
,
pp. 87-98
Persistent link: https://www.econbiz.de/10003858542
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