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subject:"Globalisierung"
type_genre:"Multi-volume publication"
~isPartOf:"Entrepreneurship marketing : principles and practice of SME marketing"
~subject:"Business network"
~subject:"Social Web"
~subject:"Strategisches Management"
~type_genre:"Aufsatz im Buch"
~type_genre:"Thesis"
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Globalisierung
Business network
Social Web
Strategisches Management
KMU
27
SME
27
Marketing
9
Marketing management
8
Marketingmanagement
8
Globalization
4
Competitive advantage
3
Entrepreneurship
3
Entrepreneurship approach
3
Großbritannien
3
United Kingdom
3
Wettbewerbsvorteil
3
Betriebliches Umfeld
2
Business environment
2
Consumer behaviour
2
Konsumentenverhalten
2
Social web
2
Strategic management
2
Advertising planning
1
Africa
1
Afrika
1
Beziehungsmarketing
1
Brand management
1
Brauerei
1
Brewery
1
Business ethics
1
Business start-up
1
Classification
1
Competition
1
Competitive strategy
1
Consultancy services
1
Core competency
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Cost estimation
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Dienstleistungsqualität
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Multi-volume publication
Aufsatz im Buch
Thesis
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9
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9
Fallstudie
9
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English
9
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Akunuri, Jaya
1
Analogbei, Mathew
1
Bathgate, Ian K.
1
Doole, Isobel
1
Eng, Teck Yong
1
Halliday, Sue Vaux
1
Ibeh, Kevin
1
Lowe, Robin
1
Mendoza, Felicity
1
Omar, Maktoba
1
Padmore, Jo
1
Piranfar, Hosein
1
Simpson, Mike
1
Spickett-Jones, Graham
1
Taylor, Nick
1
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Entrepreneurship marketing : principles and practice of SME marketing
Handbook of research on European business and entrepreneurship : towards a theory of internationalization
41
Internationalisierung deutscher Unternehmen : Strategien, Instrumente und Konzepte für den Mittelstand
26
Planung in kleinen und mittleren Unternehmen
20
Small and medium-sized enterprises and the global economy
16
Handbook of research on strategic management in small and medium enterprises
13
Strategien von kleinen und mittleren Unternehmen
12
Trading places : SMEs in the global economy : a critical research handbook
11
From exporting to internationalization
10
International entrepreneurship
9
Innovations and entrepreneurship in functional regions : Uddevalla Symposium 2005 ; papers presented at the 8th Uddevalla Symposium and the 8th McGill International Entrepreneurship Conference, 15-17 September, 2005, Uddevalla, Sweden
8
New economy in kleinen und mittleren Unternehmen
8
E-business issues, challenges and opportunities for SMEs : driving competitiveness
7
International entrepreneurship: globalization of emerging businesses
7
International growth of small and medium enterprises
7
Mittelstand hat Zukunft : Praxishandbuch für eine erfolgreiche Unternehmenspolitik
7
Nachhaltiges Wirtschaften für KMU : Ansätze zur Implementierung von Nachhaltigkeitsaspekten
7
The process of internationalization in emerging SMEs and emerging economies
7
A research agenda for international entrepreneurship
6
Internationalization, entrepreneurship and the smaller firm : evidence from around the world
6
Rapid internationalization and international new ventures
6
SMEs in East Asia in the aftermath of the Asian financial crisis : SMEs in a Global Economy Conference, 16 - 17 June 2000, Wollongong, Australia ; proceedings
6
Small firms, global markets : competitive challenges in the new economy
6
The role of SMEs and entrepreneurship in a globalised economy
6
Berichte aus der Betriebswirtschaft
5
Decision-making in international entrepreneurship : unveiling cognitive implications towards entrepreneurial internationalisation
5
Die Stars im Mittelstand : Führung und Umsetzung entscheiden
5
Entrepreneurship in Central and Eastern Europe : development through internationalization
5
Europäische Hochschulschriften / 5
5
Gabler Edition Wissenschaft
5
International marketing ; Vol. 1
5
Kleine und mittlere Unternehmen in neuen Märkten : Aufbruch und Wachstum
5
Management kleiner und mittlerer Unternehmen : Stand und Perspektiven der KMU-Forschung
5
Resources, efficiency and globalization
5
Restructuring small and medium-size enterprises in the age of globalization : [The chapters have been developed from papers presented at the conference on Restructuring SMEs in the Age of Globalization. The Korea Development Institute ... jointly sponsored the conference held at the East-West Center's Hawaii Imin International Conference Center, during 21-22 July 2005]
5
Change in SMEs : towards a new European capitalism? ; [based on a conference of the Collaborative Research Center 580, German Research Association that took place at the Friedrich-Schiller-University of Jena in 2007]
4
Contemporary challenges to international business
4
Cooperative and networking strategies in small business
4
Empirical international entrepreneurship : a handbook of methods, approaches, and applications
4
Enterprise and small business : principles, practice and policy
4
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ECONIS (ZBW)
9
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9
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1
Managing marketing resources : the consultant and the SME
Bathgate, Ian K.
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 397-417)
.
2011
Persistent link: https://www.econbiz.de/10008822509
Saved in:
2
Entrepreneurship growth at risk
Piranfar, Hosein
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 336-355)
.
2011
Persistent link: https://www.econbiz.de/10008822514
Saved in:
3
Competition and competitive advantage in SMEs
Omar, Maktoba
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 320-335)
.
2011
Persistent link: https://www.econbiz.de/10008822516
Saved in:
4
Cross-cultural marketing strategies for SMEs
Lowe, Robin
;
Doole, Isobel
;
Mendoza, Felicity
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 285-308)
.
2011
Persistent link: https://www.econbiz.de/10008822518
Saved in:
5
International entrepreneurship and SMEs
Ibeh, Kevin
;
Analogbei, Mathew
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 273-284)
.
2011
Persistent link: https://www.econbiz.de/10008822519
Saved in:
6
Relationship marketing and networks in entrepreneurship
Halliday, Sue Vaux
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 230-253)
.
2011
Persistent link: https://www.econbiz.de/10008822524
Saved in:
7
Internet marketing
Akunuri, Jaya
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 171-195)
.
2011
Persistent link: https://www.econbiz.de/10008822538
Saved in:
8
Marketing communications for the SME
Eng, Teck Yong
;
Spickett-Jones, Graham
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 159-170)
.
2011
Persistent link: https://www.econbiz.de/10008822539
Saved in:
9
The role and relevance model of marketing in SMEs
Simpson, Mike
;
Taylor, Nick
;
Padmore, Jo
- In:
Entrepreneurship marketing : principles and practice of …
,
(pp. 30-44)
.
2011
Persistent link: https://www.econbiz.de/10008822552
Saved in:
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