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subject:"Innovation management"
~subject:"Customer integration"
~subject:"Supplier relationship management"
~type_genre:"Fallstudie"
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Search: subject_exact:"Customer orientation"
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Innovation management
Customer integration
Supplier relationship management
Beziehungsmarketing
445
Relationship marketing
445
Deutschland
138
Germany
138
Theorie
63
Theory
63
Kundenmanagement
42
Marketingmanagement
41
Marketing management
38
Lieferantenmanagement
36
Marketing
30
Social Web
29
Social web
29
Customer satisfaction
28
Kundenzufriedenheit
28
USA
27
United States
27
Innovationsmanagement
26
Dienstleistungsqualität
22
Kundenorientierung
22
Service quality
22
Strategisches Management
22
Beziehungsmanagement
21
Prozessmanagement
21
Business process management
20
Unternehmen
20
Consumer behaviour
19
Erfolgsfaktor
19
Konsumentenverhalten
19
Qualitätsmanagement
19
Strategic management
19
Success factor
19
Brand management
18
Markenführung
18
Quality management
18
Automotive industry
17
Kfz-Industrie
17
Kundenbindung
17
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All
Undetermined
3
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Book / Working Paper
42
Article
26
Type of publication (narrower categories)
All
Fallstudie
Article in journal
2,544
Aufsatz in Zeitschrift
2,544
Aufsatz im Buch
437
Book section
437
Hochschulschrift
231
Thesis
196
Graue Literatur
112
Non-commercial literature
112
Collection of articles of several authors
104
Sammelwerk
104
Aufsatzsammlung
89
Case study
68
Arbeitspapier
60
Working Paper
60
Bibliografie enthalten
32
Bibliography included
32
Handbook
26
Handbuch
26
Lehrbuch
17
Conference paper
16
Konferenzbeitrag
16
Guidebook
15
Ratgeber
15
Textbook
15
Konferenzschrift
12
Conference proceedings
8
Collection of articles written by one author
7
Sammlung
7
Festschrift
5
Reprint
4
Systematic review
4
Übersichtsarbeit
4
Bibliografie
3
Elektronischer Datenträger
3
Fallstudiensammlung
3
Glossar enthalten
3
Glossary included
3
CD-ROM, DVD
2
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2
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Language
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German
41
English
30
Author
All
Bruhn, Manfred
5
Homburg, Christian
4
Hollensen, Svend
2
Ihl, Christoph
2
Piller, Frank T.
2
Reichwald, Ralf
2
Schaller, Christian
2
Seifert, Sascha
2
Steinhoff, Fee
2
Altinay, Levent
1
Amarilli, Fabrizio
1
Ammann, Verena
1
Andersen, Jørn Bang
1
Anderson, Alistair R.
1
Backhaus, Klaus
1
Baglieri, Enzo
1
Biehl, Marjorie Luísa
1
Blaeser-Benfer, Andreas
1
Breuer, Henning
1
Brunner, Jean-Claude
1
Buchner, Reinhart
1
Burkhart, Tina
1
Carù, Antonella
1
Cook, Scott
1
DaSilva, Carlos M.
1
Edvardsson, Bo
1
Feng, Junwei
1
Fetscherin, Marc
1
Frank, Klaus
1
Gaddefors, Johan
1
Geum, Youngjung
1
Grün, Oskar
1
Günter, Bernd
1
Hallikas, Jukka
1
Herold, Lothar
1
Holmlund, Maria
1
Jalkala, Anne
1
Janz, Markus
1
Jehle, Egon
1
Jewett, William S.
1
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Institution
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Universität St. Gallen / Institut für Marketing
1
Universität Stuttgart
1
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Gabler Edition Wissenschaft
4
HMD : Praxis der Wirtschaftsinformatik
2
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
2
Strategy and communication for innovation
2
The journal of business & industrial marketing
2
Zukunft im Handel : Studien für die Praxis
2
Basler Schriften zum Marketing
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Betriebswirtschaftslehre für Technologie und Innovation
1
Comparative entrepreneurship initiatives : studies in China, Japan and the USA
1
Customer relations
1
DUV / Wirtschaftswissenschaft
1
E-business managerial aspects, solutions and case studies
1
Edition Lebensmittel-Zeitung
1
Europäische Hochschulschriften / 5
1
Evolving towards the internetworked enterprise : technological and organizational perspectives
1
Gabler Research
1
Gabler research / Applied Marketing Science / Angewandte Marketingforschung
1
Gabler-Edition Wissenschaft
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler-Lehrbuch
1
Harvard business review : HBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Intelligent information systems
1
International journal of innovation management
1
International journal of quality and service sciences
1
International journal of technology management : IJTM
1
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
1
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
1
Lehrbuch
1
Management - Business for professionals
1
Management decision : MD
1
Marketing - Management
1
Marketing mix decisions : new perspectives and practices
1
Organizational productivity and performance measurements using predictive modeling and analytics
1
Project management journal : PMJ
1
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
1
Schriftenreihe zu Arbeitswissenschaft und Technologiemanagement
1
Service business
1
Strategic market creation : a new perspective on marketing and innovation management
1
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ECONIS (ZBW)
68
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68
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1
New product development and manufacturability techniques and analytics
Smith, Alan D.
- In:
Organizational productivity and performance …
,
(pp. 80-95)
.
2017
Persistent link: https://www.econbiz.de/10011568341
Saved in:
2
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
ed.
)
-
2017
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011570356
Saved in:
3
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
4
Reifegradmodell zur digitalen Kundeninteraktion im Internet
Jüngst, Johannes
-
2016
Persistent link: https://www.econbiz.de/10011550237
Saved in:
5
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
6
Role configurations in the service provision process : empirical insights into co-creation of value
Siltaloppi, Jaakko
;
Nenonen, Suvi
- In:
International journal of quality and service sciences
5
(
2013
)
2
,
pp. 155-170
Persistent link: https://www.econbiz.de/10009768460
Saved in:
7
Supplier's internal communication network during the project sales process
Ryynänen, Harri
;
Jalkala, Anne
;
Salminen, Risto T.
- In:
Project management journal : PMJ
44
(
2013
)
3
,
pp. 5-20
Persistent link: https://www.econbiz.de/10009760546
Saved in:
8
User-centered radical innovation at Telekom Innovation Laboratories : tools and methods to generate new propositions for mobile payment
Steinhoff, Fee
;
Breuer, Henning
- In:
Strategy and communication for innovation
,
(pp. 381-395)
.
2013
Persistent link: https://www.econbiz.de/10010246315
Saved in:
9
There is something forgotten about the customer in the state of Denmark's finance : the tale of Danske Bank's misaligned innovation and communication strategy
Andersen, Jørn Bang
- In:
Strategy and communication for innovation
,
(pp. 347-365)
.
2013
Persistent link: https://www.econbiz.de/10010246321
Saved in:
10
Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
Bruhn, Manfred
(
ed.
);
Homburg, Christian
(
contributor
)
-
2013
-
8., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10010210357
Saved in:
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