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subject:"International marketing"
~person:"Perreault, William D."
~subject:"SME"
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Perreault, William D.
Berndt, Ralph
12
Fantapié Altobelli, Claudia
11
Sander, Matthias
11
Laukkanen, Tommi
10
Gilmore, Audrey
9
Meissner, Hans Günther
9
Reijonen, Helen
9
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8
Kowalik, Izabela
7
McCarthy, Edmund Jerome
7
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6
Boso, Nathaniel
6
Büschken, Joachim
6
Doole, Isobel
6
Douglas, Susan P.
6
Gnizy, Itzhak
6
Hirvonen, Saku
6
Lowe, Robin
6
Mohammad Falahat
6
Thurasamy Ramayah
6
Voeth, Markus
6
Carson, David
5
Didonet, Simone Regina
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Helsen, Kristiaan
5
Javalgi, Rajshekhar G.
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Jones, Rosalind
5
Kotabe, Masaaki
5
Nwankwo, Sonny
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Schramm-Klein, Hanna
5
Shoham, Aviv
5
Swoboda, Bernhard
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Tuominen, Sasu
5
Cadogan, John W.
4
Craig, C. S.
4
Crick, Dave
4
Gabrielsson, Peter
4
Gbadamosi, Ayantunji
4
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McGraw-Hill/Irwin series in marketing
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ECONIS (ZBW)
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1
Basic marketing : a marketing strategy planning approach
Perreault, William D.
-
2011
-
18. ed., international student ed.
Persistent link: https://www.econbiz.de/10013469418
Saved in:
2
Basic marketing : a marketing strategy planning approach
Perreault, William D.
;
Cannon, Joseph P.
;
McCarthy, …
-
2009
-
17. ed., internat. ed
Persistent link: https://www.econbiz.de/10003739857
Saved in:
3
Basic marketing : a global-managerial approach
Cannon, Joseph P.
;
Perreault, William D.
;
McCarthy, …
-
2008
-
16. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003348494
Saved in:
4
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2006
-
10. ed.
Persistent link: https://www.econbiz.de/10002705289
Saved in:
5
Applications in basic marketing : clippings from the popular business press
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2005
-
[10. ed.], 2005-2006 ed.
Persistent link: https://www.econbiz.de/10003332107
Saved in:
6
Basic marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2005
-
15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
Saved in:
7
Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
-
2003
-
9. ed
Persistent link: https://www.econbiz.de/10001689949
Saved in:
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