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subject:"International marketing"
~subject:"SME"
~type:"book"
~type_genre:"Article in journal"
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Search: subject_exact:"Kommunikationspolitik im Marketing"
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International marketing
SME
Marketing management
115
Marketingmanagement
115
USA
27
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Marketing
26
Consumer behaviour
12
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12
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9
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Theorie
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Gázquez-Abad, Juan Carlos
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Kalka, Jochen
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Martínez-López, Francisco J.
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Europäische Union / Rat
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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International journal of entrepreneurship and small business
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International entrepreneurship and management journal
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International journal of trade and global markets
1
Journal for international business and entrepreneurship development
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Journal of international marketing
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Journal of retailing and consumer services
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1
Journal of strategic marketing
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Kom / Kommission der Europäischen Gemeinschaften
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Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
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ECONIS (ZBW)
14
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Special section articles on National Brand & Private Label Marketing International Conference, 2014
Martínez-López, Francisco J.
(
ed.
);
Brown, James
(
ed.
); …
-
International Conference on National Brand & Private …
-
2017
Persistent link: https://www.econbiz.de/10011629463
Saved in:
2
Strategic marketing in an international marketplace
Ford, John B.
(
ed.
);
Crittenden, Victoria Lynn
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011540145
Saved in:
3
Special Issue: Interdisciplinary Research on International Market Strategies and Performance
Fung, Michael Ka-yiu
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011346753
Saved in:
4
Special issue: New perspectives on entrepreneurial marketing
Gundolf, Katherine
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009577156
Saved in:
5
Special issue: Competitive intelligence, analysis & strategy
Wright, Sheila
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009510642
Saved in:
6
International marketing, strategic orientations and business success
2012
Persistent link: https://www.econbiz.de/10009661300
Saved in:
7
Special issue on industrial marketing strategy and B2B management by SMEs
Ndubisi, Nelson Oly
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008991590
Saved in:
8
Special issue: Strategic marketing management in small and medium-sized enterprises
Gilmore, Audrey
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009718145
Saved in:
9
Special issue on the performance implications of international marketing strategy
2009
Persistent link: https://www.econbiz.de/10003936316
Saved in:
10
Special issue: marketing in small- and medium-sized enterprises
Voges, Kevin
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003743262
Saved in:
1
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