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subject:"Konsumentenverhalten"
~accessRights:"restricted"
~person:"Asada, Akira"
~person:"Doyle, Jason P."
~subject:"Soziale Beziehungen"
~subject:"Sport policy"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Konsumentenverhalten
Soziale Beziehungen
Sport policy
Consumer behaviour
6
Sport organization
6
Sportmarketing
6
Sportorganisation
6
Sports marketing
6
Professional sports
5
Profisport
5
Brand management
4
Markenführung
4
Social Web
3
Social web
3
Sport
3
Sports
3
Community
2
Gemeinschaft
2
Personality psychology
2
Persönlichkeitspsychologie
2
Sport event
2
Sportveranstaltung
2
brand community
2
group perception
2
Arbeitsgruppe
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Brand image
1
Fans
1
Football
1
Fußball
1
Gesundheit
1
Health
1
Markenimage
1
Mascot
1
PERMA
1
Perception
1
Positive psychology
1
Psychologie
1
Psychology
1
Relationship marketing
1
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Asada, Akira
Doyle, Jason P.
Anagnostopoulos, Christos
7
Delia, Elizabeth B.
7
Heere, Bob
7
Katz, Matthew
7
Shuv-Ami, Avichai
6
Ko, Yong Jae
5
Sveinson, Katherine
5
Uhrich, Sebastian
5
Winand, Mathieu
5
Biscaia, Rui
4
De Bosscher, Veerle
4
Jang, Wonseok
4
Lock, Daniel
4
Naraine, Michael L.
4
Vrontis, Demetris
4
Yoshida, Masayuki
4
Baker, Thomas A., III.
3
Behnam, Mohsen
3
Behrens, Anton
3
Breuer, Christoph
3
Chang, Yonghwan
3
Cohen, Adam
3
Cunningham, George B.
3
Delshab, Vahid
3
Hoeber, Larena
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James, Jeffrey D.
3
Kim, Yu Kyoum
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Kunkel, Thilo
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Mansfield, Aaron C.
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McDonald, Heath
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Melton, E. Nicole
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Papadimitriou, Dimitra
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Reifurth, Katherine R. N.
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Thrassou, Alkis
3
Wann, Daniel L.
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Wear, Henry
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Journal of sport management : the official journal of the North American Society of Sport Management
4
Sport management review
2
Source
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ECONIS (ZBW)
6
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1
Feeling vital by watching sport : the roles of team identification and stadium attendance in enhancing subjective vitality
Yoshida, Masayuki
;
Sato, Mikihiro
;
Doyle, Jason P.
- In:
Journal of sport management : the official journal of …
37
(
2023
)
4
,
pp. 229-242
Persistent link: https://www.econbiz.de/10014318067
Saved in:
2
Remapping the sport brandscape : a structured review and future direction for sport brand research
Baker, Bradley J.
;
Kunkel, Thilo
;
Doyle, Jason P.
;
Su, Yiran
- In:
Journal of sport management : the official journal of …
36
(
2022
)
3
,
pp. 251-264
Persistent link: https://www.econbiz.de/10013255808
Saved in:
3
Do humanized team mascots attract new fans? : application and extension of the anthropomorphism theory
Ko, Yong Jae
;
Asada, Akira
;
Jang, Wonseok
;
Kim, Daehwan
; …
- In:
Sport management review
25
(
2022
)
5
,
pp. 820-846
Persistent link: https://www.econbiz.de/10014277029
Saved in:
4
Effects of relative size and homogeneity of sports fan community on potential fans' support intentions
Asada, Akira
;
Ko, Yong Jae
;
Jang, Wonseok
- In:
Journal of sport management : the official journal of …
34
(
2020
)
2
,
pp. 103-119
Persistent link: https://www.econbiz.de/10012293240
Saved in:
5
Conceptualizing relative size and entitativity of sports fan community and their roles in sport socialization
Asada, Akira
;
Ko, Yong Jae
- In:
Journal of sport management : the official journal of …
33
(
2019
)
6
,
pp. 530-545
Persistent link: https://www.econbiz.de/10012145793
Saved in:
6
Exploring PERMA in spectator sport : applying positive psychology to examine the individual-level benefits of sport consumption
Doyle, Jason P.
;
Filo, Kevin
;
Lock, Daniel
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
5
,
pp. 506-519
Persistent link: https://www.econbiz.de/10011624383
Saved in:
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