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subject:"Konsumentenverhalten"
~person:"Behnam, Mohsen"
~subject:"Arbeitsgruppe"
~subject:"Sport policy"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Konsumentenverhalten
Arbeitsgruppe
Sport policy
Consumer behaviour
3
Sport organization
3
Sportorganisation
3
Beziehungsmarketing
2
Customer integration
2
Deutschland
2
Germany
2
Kundenintegration
2
Nonprofit organization
2
Nonprofit-Organisation
2
Relationship marketing
2
non-profit sports clubs
2
Betriebliche Wertschöpfung
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Creativity
1
Customer engagement
1
Customer knowledge management
1
Dienstleistungsqualität
1
Fan co-creation
1
Fan engagement
1
Fan knowledge
1
Football
1
Fußball
1
Innovation
1
Internet marketing
1
Knowledge management
1
Kreativität
1
Online-Marketing
1
Professional sports
1
Profisport
1
Service quality
1
Service-Dominant Logic
1
Service-dominant logic
1
Social Web
1
Social web
1
Sportmarketing
1
Sports marketing
1
Team identification
1
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Aufsatz in Zeitschrift
Book section
Article in journal
3
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English
3
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Behnam, Mohsen
Anagnostopoulos, Christos
10
Heere, Bob
10
Delia, Elizabeth B.
7
Funk, Daniel C.
7
Katz, Matthew
7
McDonald, Heath
7
Uhrich, Sebastian
7
Wann, Daniel L.
7
Biscaia, Rui
6
Doyle, Jason P.
6
Kim, Yu Kyoum
6
Ko, Yong Jae
6
Kunkel, Thilo
6
Lock, Daniel
6
Shuv-Ami, Avichai
6
Winand, Mathieu
6
Sveinson, Katherine
5
Vrontis, Demetris
5
Wicker, Pamela
5
Ahn, Taesoo
4
Baker, Thomas A., III.
4
Breuer, Christoph
4
Cunningham, George B.
4
De Bosscher, Veerle
4
Hoeber, Larena
4
Inoue, Yuhei
4
James, Jeffrey D.
4
Jang, Wonseok
4
Kent, Aubrey
4
Naraine, Michael L.
4
Papadimitriou, Dimitra
4
Soebbing, Brian P.
4
Theodorakis, Nicholas D.
4
Thrassou, Alkis
4
Wear, Henry
4
Willem, Annick
4
Yoshida, Masayuki
4
Zhang, James J.
4
Asada, Akira
3
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European Sport management quarterly : ESMQ
2
International journal of sports marketing & sponsorship
1
Source
All
ECONIS (ZBW)
3
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1
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3
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1
The impact of perceived corporate social responsibility on value-in-use through customer engagement in non-profit sports clubs : the moderating role of co-production
Behnam, Mohsen
;
Anagnostopoulos, Christos
;
Byers, Terri
; …
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
3
,
pp. 789-810
Persistent link: https://www.econbiz.de/10014283330
Saved in:
2
The moderating effect of fan engagement on the relationship between fan knowledge and fan co-creation in social media
Behnam, Mohsen
;
Dickson, Geoff
;
Delshab, Vahid
;
Gerke, Anna
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
4
,
pp. 606-622
Persistent link: https://www.econbiz.de/10014381117
Saved in:
3
Perceived service innovation in non-profit sports clubs : the antecedents and consequence
Behnam, Mohsen
;
Delshab, Vahid
;
Luu Trong Tuan
- In:
European Sport management quarterly : ESMQ
22
(
2022
)
3
,
pp. 440-462
Persistent link: https://www.econbiz.de/10013271118
Saved in:
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