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subject:"Konsumentenverhalten"
~person:"Theodorakis, Nicholas D."
~person:"Vrontis, Demetris"
~subject:"USA"
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Konsumentenverhalten
USA
Sport organization
12
Sportorganisation
12
Football
10
Fußball
10
Professional sports
10
Profisport
10
Sportmarketing
9
Sports marketing
9
Consumer behaviour
8
Ball game
3
Ballsport
3
Beziehungsmarketing
3
Brand management
3
Markenführung
3
Relationship marketing
3
football
3
Arbeitsgruppe
2
Basketball
2
Brand
2
Brand image
2
Customer satisfaction
2
Fans
2
Greece
2
Griechenland
2
Kundenzufriedenheit
2
Lovemarks
2
Markenimage
2
Marketing management
2
Marketingmanagement
2
Personality psychology
2
Persönlichkeitspsychologie
2
Team
2
planning
2
value
2
Attachment
1
Betriebliche Finanzwirtschaft
1
Brand equity
1
Branding
1
Club
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English
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Theodorakis, Nicholas D.
Vrontis, Demetris
Heere, Bob
9
Katz, Matthew
8
Kunkel, Thilo
8
Delia, Elizabeth B.
7
Drayer, Joris
7
Kim, Yu Kyoum
7
Ko, Yong Jae
7
McDonald, Heath
7
Wann, Daniel L.
7
Doyle, Jason P.
6
Funk, Daniel C.
6
Shuv-Ami, Avichai
6
Sommers, Paul M.
6
Sveinson, Katherine
6
Uhrich, Sebastian
6
Berri, David J.
5
Biscaia, Rui
5
Inoue, Yuhei
5
Kent, Aubrey
5
Lock, Daniel
5
Melton, E. Nicole
5
Shapiro, Stephen L.
5
Yoshida, Masayuki
5
Ahn, Taesoo
4
Anagnostopoulos, Christos
4
Baker, Thomas A., III.
4
Behnam, Mohsen
4
Crawford, Gregory S.
4
Dietl, Helmut
4
Havard, Cody T.
4
Hoeber, Larena
4
Jang, Wonseok
4
Papadimitriou, Dimitra
4
Simmons, Robert
4
Zhang, James J.
4
Apostolopoulou, Artemisia
3
Asada, Akira
3
Behrens, Anton
3
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European Sport management quarterly : ESMQ
1
Global business & economics review
1
International journal of sport management and marketing : IJSMM
1
Journal of customer behaviour
1
Journal of promotion management : JPM
1
Managing service quality : MSQ ; an international journal
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
The marketing review
1
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ECONIS (ZBW)
8
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1
Brand lovemarks scale of sport fans
Shuv-Ami, Avichai
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 215-232
Persistent link: https://www.econbiz.de/10011875380
Saved in:
2
The antecedents and consequences of Lovemarks : a study of the attitudes and perceptions of football club fans
Shuv-Ami, Avichai
;
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
Global business & economics review
20
(
2018
)
5/6
,
pp. 612-633
Persistent link: https://www.econbiz.de/10012126543
Saved in:
3
Fans' brand commitment to basketball teams : establishing the validity and reliability of a new multidimensional scale
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
Journal of customer behaviour
14
(
2015
)
4
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011551003
Saved in:
4
Contemporary sports club branding : empirical findings on basketball and value-based conceptual constructs
Shuv-Ami, Avichai
;
Thrassou, Alkis
;
Vrontis, Demetris
- In:
The marketing review
15
(
2015
)
4
,
pp. 503-524
Persistent link: https://www.econbiz.de/10011551572
Saved in:
5
An antecedent model of team identification in the context of professional soccer
Theodorakis, Nicholas D.
;
Wann, Daniel L.
;
Weaver, Stephen
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
2
,
pp. 80-90
Persistent link: https://www.econbiz.de/10009579954
Saved in:
6
The relationship between sport team identification and the need to belong
Theodorakis, Nicholas D.
;
Wann, Daniel L.
;
Nassis, Pantelis
- In:
International journal of sport management and marketing …
12
(
2012
)
1/2
,
pp. 25-38
Persistent link: https://www.econbiz.de/10009707209
Saved in:
7
Psychometric evaluation of the team identification scale among Greek sport fans: a cross-validation approach
Theodorakis, Nicholas D.
;
Dimmock, James
;
Wann, Daniel
; …
- In:
European Sport management quarterly : ESMQ
10
(
2010
)
3
,
pp. 289-305
Persistent link: https://www.econbiz.de/10003989358
Saved in:
8
Moderating role of team identification on the relationship between service quality and repurchase intentions among spectators of professional sports
Theodorakis, Nicholas D.
;
Koustelios, Athanasios
; …
- In:
Managing service quality : MSQ ; an international journal
19
(
2009
)
4
,
pp. 456-473
Persistent link: https://www.econbiz.de/10009525074
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