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subject:"Konsumentenverhalten"
~person:"Theodorakis, Nicholas D."
~person:"Yoshida, Masayuki"
~subject:"USA"
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Search: subject_exact:"Sportorganisation"
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Konsumentenverhalten
USA
Sport organization
9
Sportorganisation
9
Consumer behaviour
8
Professional sports
7
Profisport
7
Football
6
Fußball
6
Sportmarketing
6
Sports marketing
6
Arbeitsgruppe
4
Team
4
Personality psychology
3
Persönlichkeitspsychologie
3
Beziehungsmarketing
2
Greece
2
Griechenland
2
Relationship marketing
2
Sport
2
United States
2
Ball game
1
Ballsport
1
Brand equity
1
Brand image
1
Brand management
1
Club theory
1
Clubtheorie
1
Community
1
Consumer engagement
1
Content strategy
1
Cricket
1
Cultural identity
1
Customer satisfaction
1
Dienstleistungsqualität
1
Distinctiveness
1
Emotion
1
Facebook
1
Fan club membership
1
Fan community identification
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Article
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English
9
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Theodorakis, Nicholas D.
Yoshida, Masayuki
Heere, Bob
9
Kunkel, Thilo
8
Delia, Elizabeth B.
7
Drayer, Joris
7
Katz, Matthew
7
Kim, Yu Kyoum
7
Ko, Yong Jae
7
McDonald, Heath
7
Wann, Daniel L.
7
Doyle, Jason P.
6
Funk, Daniel C.
6
Shuv-Ami, Avichai
6
Sommers, Paul M.
6
Uhrich, Sebastian
6
Berri, David J.
5
Biscaia, Rui
5
Inoue, Yuhei
5
Kent, Aubrey
5
Lock, Daniel
5
Shapiro, Stephen L.
5
Sveinson, Katherine
5
Ahn, Taesoo
4
Anagnostopoulos, Christos
4
Baker, Thomas A., III.
4
Crawford, Gregory S.
4
Dietl, Helmut
4
Havard, Cody T.
4
Hoeber, Larena
4
Jang, Wonseok
4
Melton, E. Nicole
4
Simmons, Robert
4
Vrontis, Demetris
4
Zhang, James J.
4
Asada, Akira
3
Behnam, Mohsen
3
Behrens, Anton
3
Byon, Kevin K.
3
Cayolla, Ricardo
3
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Journal of sport management : the official journal of the North American Society of Sport Management
2
Corporate reputation review
1
European Sport management quarterly : ESMQ
1
International journal of sport management and marketing : IJSMM
1
Journal of retailing and consumer services
1
Managing service quality : MSQ ; an international journal
1
Sport management review
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
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ECONIS (ZBW)
9
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1
Feeling vital by watching sport : the roles of team identification and stadium attendance in enhancing subjective vitality
Yoshida, Masayuki
;
Sato, Mikihiro
;
Doyle, Jason P.
- In:
Journal of sport management : the official journal of …
37
(
2023
)
4
,
pp. 229-242
Persistent link: https://www.econbiz.de/10014318067
Saved in:
2
Social media content strategy for sport clubs to drive fan engagement
Annamalai, Balamurugan
;
Yoshida, Masayuki
;
Varshney, Sanjeev
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648956
Saved in:
3
The role of pride feelings in the team and fan community identification processes : an empirical examination in professional sport
Gordon, Brian S.
;
Yoshida, Masayuki
;
Nakazawa, Makoto
; …
- In:
Corporate reputation review
24
(
2021
)
2
,
pp. 76-94
Persistent link: https://www.econbiz.de/10012500232
Saved in:
4
Investigating the role of fan club membership on perceptions of team brand equity in football
Biscaia, Rui
;
Ross, Stephen
;
Yoshida, Masayuki
; …
- In:
Sport management review
19
(
2016
)
2
,
pp. 157-170
Persistent link: https://www.econbiz.de/10011475580
Saved in:
5
An antecedent model of team identification in the context of professional soccer
Theodorakis, Nicholas D.
;
Wann, Daniel L.
;
Weaver, Stephen
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
2
,
pp. 80-90
Persistent link: https://www.econbiz.de/10009579954
Saved in:
6
The relationship between sport team identification and the need to belong
Theodorakis, Nicholas D.
;
Wann, Daniel L.
;
Nassis, Pantelis
- In:
International journal of sport management and marketing …
12
(
2012
)
1/2
,
pp. 25-38
Persistent link: https://www.econbiz.de/10009707209
Saved in:
7
The effect of associated group identities on team identity
Heere, Bob
;
James, Jeffrey
;
Yoshida, Masayuki
;
Scremin, …
- In:
Journal of sport management : the official journal of …
25
(
2011
)
6
,
pp. 606-621
Persistent link: https://www.econbiz.de/10009425049
Saved in:
8
Psychometric evaluation of the team identification scale among Greek sport fans: a cross-validation approach
Theodorakis, Nicholas D.
;
Dimmock, James
;
Wann, Daniel
; …
- In:
European Sport management quarterly : ESMQ
10
(
2010
)
3
,
pp. 289-305
Persistent link: https://www.econbiz.de/10003989358
Saved in:
9
Moderating role of team identification on the relationship between service quality and repurchase intentions among spectators of professional sports
Theodorakis, Nicholas D.
;
Koustelios, Athanasios
; …
- In:
Managing service quality : MSQ ; an international journal
19
(
2009
)
4
,
pp. 456-473
Persistent link: https://www.econbiz.de/10009525074
Saved in:
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