//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Marketingmanagement"
~institution:"DePaul University / College of Commerce"
~institution:"Macquarie University / Department of Economics"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingmanagement"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
United States
Marketing management
9
Eastern Europe
4
Osteuropa
4
Ostmitteleuropa
4
Strategic management
4
Strategisches Management
4
Auslandsinvestition
3
Foreign investment
3
Marketingstrategie
3
Competitive strategy
2
International market entry
2
Internationaler Markteintritt
2
KMU
2
Multinationales Unternehmen
2
SME
2
Transnational corporation
2
Wettbewerbsstrategie
2
Central-Eastern Europe
1
Consumer behaviour
1
Cost management
1
Decision
1
Entscheidung
1
Globalisierung
1
Globalization
1
Internationalisierung
1
Joint Venture
1
Joint venture
1
Konsumentenverhalten
1
Kostenmanagement
1
Market research
1
Market structure
1
Marktforschung
1
Marktstruktur
1
Shareholder Value
1
Shareholder value
1
Theorie
1
Theory
1
USA
1
more ...
less ...
Type of publication
All
Book / Working Paper
9
Type of publication (narrower categories)
All
Collection of articles of several authors
5
Conference proceedings
5
Konferenzschrift
5
Sammelwerk
5
Arbeitspapier
4
Working Paper
4
Graue Literatur
3
Non-commercial literature
3
Case study
1
Fallstudie
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
9
Author
All
Springer, Reiner
4
Chadraba, Petr
2
Lancaster, Geoffrey
2
Walters, David
2
Halliday, Michael
1
Korkofingas, Con
1
Institution
All
DePaul University / College of Commerce
Macquarie University / Department of Economics
American Marketing Association
58
Springer Fachmedien Wiesbaden
57
Books on Demand GmbH <Norderstedt>
17
European Society for Opinion and Marketing Research
15
Fördergesellschaft Marketing an der Universität Augsburg
14
IGI Global
13
OECD
12
Verlag Franz Vahlen
11
Verlag Dr. Kovač
10
Haufe-Lexware GmbH & Co. KG
9
De Gruyter Oldenbourg
8
Harvard Graduate School of Business Administration
8
Chartered Institute of Marketing
7
Duncker & Humblot
7
Fachhochschule Reutlingen / European School of Business
7
Information Resources Management Association
7
National Bureau of Economic Research
7
NetLibrary, Inc
7
UVK Verlagsgesellschaft mbH
7
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
7
AMACOM
6
American Management Association
6
Edward Elgar Publishing
6
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
Uni-Taschenbücher GmbH
6
Center of Market Oriented Product and Production Management
5
Erasmus Research Institute of Management
5
Wiley-VCH
5
Berliner Wissenschafts-Verlag
4
Campus Verlag
4
Erich-Schmidt-Verlag <Berlin>
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
4
INSEAD
4
Internationales Arbeitsamt
4
Pearson Studium
4
Cornell University / Department of Agricultural Economics
3
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
more ...
less ...
Published in...
All
Macquarie economics research papers
4
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Proceedings of the 18th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 2 - 4 , 2010 Vienna, Austria
Springer, Reiner
(
contributor
)
-
Conference on Marketing and Business Strategies for …
-
2010
Persistent link: https://www.econbiz.de/10009505069
Saved in:
2
Proceedings of the 17th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 3-5, 2009, Vienna, Austria
Springer, Reiner
(
contributor
)
-
Conference on Marketing and Business Strategies for …
-
2009
Persistent link: https://www.econbiz.de/10009487237
Saved in:
3
Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
Springer, Reiner
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003797519
Saved in:
4
Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 1 - 3, 2005, Vienna, Austria
Chadraba, Petr
(
contributor
);
Springer, Reiner
(
contributor
)
-
Conference on Marketing and Business Strategies for …
-
2005
Persistent link: https://www.econbiz.de/10003212130
Saved in:
5
Proceedings of the 12th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 2 - 4, 2004, Vienna, Austria
Chadraba, Petr
(
contributor
)
-
Conference on Marketing and Business Strategies for …
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003327838
Saved in:
6
An investigation into the process of strategic marketing planning in SMEs and its attendant problems
Lancaster, Geoffrey
-
1998
Persistent link: https://www.econbiz.de/10000983872
Saved in:
7
Towards a new methodology for strategic marketing planning in SMEs
Lancaster, Geoffrey
-
1998
Persistent link: https://www.econbiz.de/10000989070
Saved in:
8
Strategic marketing decisions and cost structure implications
Walters, David
;
Korkofingas, Con
-
1997
Persistent link: https://www.econbiz.de/10000957447
Saved in:
9
The role of marketing in creating shareholder value : implications for strategy decisions
Walters, David
;
Halliday, Michael
-
1995
Persistent link: https://www.econbiz.de/10000920697
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->