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subject:"Marktforschung"
~isPartOf:"Journal of business-to-business marketing"
~isPartOf:"Schriften zur Unternehmensführung"
~language:"eng"
~subject:"Aufsatzsammlung"
~subject:"Betriebliche Wertschöpfung"
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Marktforschung
Aufsatzsammlung
Betriebliche Wertschöpfung
Marketing
44
Lieferantenmanagement
29
Supplier relationship management
29
B-to-B-Marketing
26
Business-to-business marketing
26
industrial marketing
22
business marketing
19
Marketing management
17
Marketingmanagement
17
Beziehungsmarketing
8
Relationship marketing
8
USA
8
United States
8
Graduate economics education
5
Innovation
5
Selling
5
Verkauf
5
Wirtschaftsstudium
5
Market research
4
Betriebswirtschaftsstudium
3
Bibliometrics
3
Bibliometrie
3
Firm performance
3
Graduate business education
3
High technology
3
Hochtechnologie
3
Marketing theory
3
Marketingtheorie
3
Occupational qualification
3
Qualifikation
3
Salespeople
3
Unternehmenserfolg
3
Verkaufspersonal
3
relationship marketing
3
Business ethics
2
Business network
2
Conflict
2
Consumer behaviour
2
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German
4
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Helm, Roland
2
Krinner, Stephanie
2
Tzempelikos, Nektarios
2
Alewell, Karl
1
Aravopoulou, Eleni
1
Birn, Robin
1
Endres, Herbert
1
Jacob, Herbert
1
Kooli, Kaouther
1
Kosack, Emmanuel
1
Lee, Heesang
1
Park, Changhyun
1
Schmalfuß, Martin
1
Skjølsvik, Tale
1
Stone, Merlin
1
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Journal of business-to-business marketing
Schriften zur Unternehmensführung
Industrial marketing management : the international journal for industrial and high-tech firms
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business research : JBR
9
SpringerLink / Bücher
9
Journal of marketing research : JMR
8
International journal of forecasting
6
International journal of market research
6
Journal of marketing management : MM
6
International series in quantitative marketing
5
Journal of marketing
5
Marketing intelligence & planning
5
JETRO books on-demand
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
Journal of the Academy of Marketing Science
4
Marketing theory
4
Review of marketing research
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
3
European journal of marketing : EJM
3
International journal of technology marketing : IJTMkt
3
International journal of wine business research : IJWBR
3
International's series in marketing
3
Journal of historical research in marketing
3
Routledge interpretive marketing research
3
The handbook of marketing research : uses, misuses, and future advances
3
Advances in business marketing and purchasing
2
Consumer perception of product risks and benefits
2
Developments in marketing science
2
Edward Elgar E-Book Archive
2
Electronic markets : the international journal on networked business
2
Foundations and trends in marketing : FTMKT
2
Houghton Mifflin Adviser in Marketing
2
Information systems and e-business management : ISeB
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
JETRO marketing series
2
Journal of business case studies
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of financial services marketing : JFSM
2
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ECONIS (ZBW)
6
USB Cologne (EcoSocSci)
1
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1
Some reflections on the state of business-to-business marketing research
Tzempelikos, Nektarios
- In:
Journal of business-to-business marketing
29
(
2022
)
2
,
pp. 119-130
Persistent link: https://www.econbiz.de/10013359015
Saved in:
2
Distribution of marketing research material to universities : the case of Archive of Market and Social Research (AMSR)
Tzempelikos, Nektarios
;
Kooli, Kaouther
;
Stone, Merlin
; …
- In:
Journal of business-to-business marketing
27
(
2020
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10012259329
Saved in:
3
Exploring the role of product development capability for transforming marketing intelligence into firm performance
Helm, Roland
;
Krinner, Stephanie
;
Endres, Herbert
- In:
Journal of business-to-business marketing
27
(
2020
)
1
,
pp. 19-40
Persistent link: https://www.econbiz.de/10012196331
Saved in:
4
The impact of client-professional relationships in ex ante value creation : a service-dominant logic perspective
Skjølsvik, Tale
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011763039
Saved in:
5
Value co-creation processes : early stages of value chains involving high-tech business markets : Samsung-Qualcomm semiconductor foundry businesses
Park, Changhyun
;
Lee, Heesang
- In:
Journal of business-to-business marketing
22
(
2015
)
3
,
pp. 229-252
Persistent link: https://www.econbiz.de/10011413362
Saved in:
6
Conceptualization and integration of marketing intelligence : the case of an industrial manufacturer
Helm, Roland
;
Krinner, Stephanie
;
Schmalfuß, Martin
- In:
Journal of business-to-business marketing
21
(
2014
)
4
,
pp. 237-255
Persistent link: https://www.econbiz.de/10010478073
Saved in:
7
Spezialgebiete des Marketing
Jacob, Herbert
(
contributor
);
Alewell, Karl
(
contributor
)
-
1972
Persistent link: https://www.econbiz.de/10009584871
Saved in:
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