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subject:"Produktqualität"
~accessRights:"restricted"
~person:"Erdem, Tülin"
~person:"Jolibert, Alain"
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Produktqualität
Brand
6
Consumer behaviour
6
Konsumentenverhalten
6
Markenartikel
6
Brand image
4
Brand management
4
Markenführung
4
Markenimage
4
Product quality
3
Quality
2
Theorie
2
Theory
2
Agro-food marketing
1
Bayes-Statistik
1
Bayesian estimation
1
Bayesian inference
1
Bio-Lebensmittel
1
Brand choice
1
Brand evaluation
1
Brand schematicity
1
Credibility
1
Efficiency unit
1
Forecasting model
1
Glaubwürdigkeit
1
Handelsmarke
1
Incomplete information
1
Ingredient branding
1
Inter-purchase spells
1
Inventory
1
Japan
1
K-fold cross-validation
1
Organic food
1
Perceived brand authenticity
1
Perception
1
Private label brand
1
Prognoseverfahren
1
Quantitative methods
1
Quasi-durable goods
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Erdem, Tülin
Jolibert, Alain
Boyle, Peter J.
3
Carsana, Laurence
2
Nocke, Volker
2
Strausz, Roland
2
Ahmad, Anees
1
Akoglu, Halil Erdem
1
Al-Monawer, Nasser
1
Amaldoss, Wilfred
1
Arizal N
1
Arun Kumar Tarofder
1
Asche, Frank
1
Audrin, Catherine
1
Azadi, Mohammad
1
Aznuriyandi
1
Badar, M. Affan
1
Bai, Rubing
1
Baker, Nathan
1
Baltas, George
1
Banerjee, Somak
1
Baoku, Li
1
Biswas, Abhijit
1
Bonanno, Alessandro
1
Bouamra-Mechemache, Zohra
1
Brannon, Daniel C.
1
Briggs, Elten
1
Bronnenberg, Bart J.
1
Bronnmann, Julia
1
Brosch, Tobias
1
Bruno, Pascal
1
Calvo-Porral, Cristina
1
Campayo-Sanchez, Fernando
1
Castellari, Elena
1
Chakraborty, Tulika
1
Chanal, Julien
1
Chauhan, Satyaveer S.
1
Cheah, Isaac
1
Chen, Hao
1
Chen, Jiawen
1
Ching, Andrew
1
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The Japanese economic review : the journal of the Japanese Economic Association
1
The journal of consumer marketing
1
The journal of product & brand management
1
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ECONIS (ZBW)
3
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How much do consumers know about the quality of products? : evidence from the diaper market
Ching, Andrew
;
Erdem, Tülin
;
Keane, Michael P.
- In:
The Japanese economic review : the journal of the …
71
(
2020
)
4
,
pp. 541-569
Persistent link: https://www.econbiz.de/10012305033
Saved in:
2
The effects of expertise and brand schematicity on the perceived importance of choice criteria : a Bordeaux wine investigation
Carsana, Laurence
;
Jolibert, Alain
- In:
The journal of product & brand management
26
(
2017
)
1
,
pp. 80-90
Persistent link: https://www.econbiz.de/10011666476
Saved in:
3
The influence of brand schematicity on the importance of product cues : self-purchasing versus gift-giving situations
Carsana, Laurence
;
Jolibert, Alain
- In:
The journal of consumer marketing
34
(
2017
)
3
,
pp. 255-267
Persistent link: https://www.econbiz.de/10011694837
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