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subject:"Public relations"
~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of retailing and consumer services"
~person:"Youn, Seounmi"
~subject:"Internet marketing"
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Public relations
Internet marketing
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Konsumentenverhalten
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Ad avoidance
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Facebook newsfeed advertising
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advertising scepticism
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covertness
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information disclosure
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native advertising
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personalization
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persuasion knowledge
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persuasion knowledge model
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privacy calculus model
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Youn, Seounmi
Hudders, Liselot
4
Rana, Nripendra P.
4
Cho, Chang-Hoan
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Dwivedi, Yogesh Kumar
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Lou, Chen
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Pittman, Matthew
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Shareef, Mahmud Akhter
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Song, Hayeon
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Tran, Trang P.
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Veirman, Marijke de
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International journal of advertising : the review of marketing communications
Journal of retailing and consumer services
Advertising, promotion, and new media
1
Journal of consumer behaviour : an international research review
1
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ECONIS (ZBW)
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Adolescents' responses to social media newsfeed advertising : the interplay of persuasion knowledge, benefit-risk assessment, and ad scepticism in explaining information disclosure
Youn, Seounmi
;
Shin, Wonsun
- In:
International journal of advertising : the review of …
39
(
2020
)
2
,
pp. 213-231
Persistent link: https://www.econbiz.de/10012200479
Saved in:
2
Newsfeed native advertising on Facebook : young millennials' knowledge, pet peeves, reactance and ad avoidance
Youn, Seounmi
;
Kim, Seunghyun
- In:
International journal of advertising : the review of …
38
(
2019
)
5
,
pp. 651-683
Persistent link: https://www.econbiz.de/10012200311
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