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subject:"Public relations"
~isPartOf:"Journal of retailing and consumer services"
~person:"Algharabat, Raed"
~person:"Thaichon, Park"
~subject:"Internet marketing"
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Internet marketing
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Algharabat, Raed
Thaichon, Park
Rana, Nripendra P.
4
Dwivedi, Yogesh Kumar
3
Ashfaq, Muhammad
2
Casper Ferm, Lars-Erik
2
Cheung, Man Lai
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Chiadmi, Nour-Eddine
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Ladhari, Riadh
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Leung, Wilson Ka-shing
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Lim, Heejin
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Mukerji, Bhasker
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Park, Joohyung
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Shareef, Mahmud Akhter
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Souiden, Nizar
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Tran, Trang P.
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Zafar, Abaid Ullah
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Adam, Nawal Abdalla
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Agag, Gomaa
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Ahmed, Qazi Mohammed
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Journal of retailing and consumer services
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Developing digital marketing : relationship perspectives
1
Journal of business research : JBR
1
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ECONIS (ZBW)
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1
Value co-creation and social media : investigating antecedents and influencing factors in the U.S. retail banking industry
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012581891
Saved in:
2
Customer pre-participatory social media drivers and their influence on attitudinal loyalty within the retail banking industry : a multi-group analysis utilizing social exchange the...
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581920
Saved in:
3
Investigating the antecedents of customer brand engagement and consumer-based brand equity in social media
Algharabat, Raed
;
Rana, Nripendra P.
;
Alalwan, Ali Abdallah
- In:
Journal of retailing and consumer services
53
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012171962
Saved in:
4
Dark motives-counterfeit purchase framework : internal and external motives behind counterfeit purchase via digital platforms
Thaichon, Park
;
Quach, Sara
- In:
Journal of retailing and consumer services
33
(
2016
),
pp. 82-91
Persistent link: https://www.econbiz.de/10011598664
Saved in:
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