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subject:"Strategic management"
~isPartOf:"Arbeitspapier / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"Arbeitspapiere / Institut für Marketing, European Business School"
~isPartOf:"The Oxford handbook of strategic sales and sales management"
~subject:"B-to-B-Marketing"
~subject:"Consumer behaviour"
~subject:"Werbepsychologie"
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Strategic management
B-to-B-Marketing
Consumer behaviour
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Selling
11
Verkauf
11
Physical distribution
4
Salespeople
4
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Vertrieb
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Strategisches Management
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Piercy, Nigel F.
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Leigh, Thomas W.
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Arbeitspapier / Forschungsgruppe Konsum und Verhalten
Arbeitspapiere / Institut für Marketing, European Business School
The Oxford handbook of strategic sales and sales management
Industrial marketing management : the international journal for industrial and high-tech firms
64
The journal of business & industrial marketing
23
Journal of business research : JBR
19
The journal of personal selling & sales management : JPSSM
15
Journal of the Academy of Marketing Science
13
Journal of business-to-business marketing
12
Journal of marketing
11
Journal of personal selling & sales management
11
Journal of retailing and consumer services
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of strategic marketing
7
SpringerLink / Bücher
6
Asia Pacific journal of marketing and logistics
5
Harvard business review : HBR
5
Journal of retailing
5
Business horizons
4
European journal of marketing
4
Führung von Vertriebsorganisationen : Strategie - Koordination - Umsetzung
4
Information systems research : ISR
4
International journal of logistics : research and applications
4
Europäische Hochschulschriften / 5
3
Harvard-Business-Manager : das Wissen der Besten
3
International business review : the official journal of the European International Business Academy
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Psychology & marketing
3
essentials
3
Business Guides on the Go
2
Cogent business & management
2
Die Praxis des Verkaufs : Vertriebssteuerung, Pre-Sales, Sales, Key-Account-Management
2
Discussion papers / CEPR
2
European business review
2
European research on management and business economics
2
Gabler Research / Unternehmensführung und Marketing
2
International journal of industrial organization
2
International journal of retail & distribution management
2
Italian journal of marketing : ITJM
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing education : JME
2
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ECONIS (ZBW)
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1
Customer Relationship Management and the Sales Force
Leigh, Thomas W.
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885332
Saved in:
2
Overview of Strategic Sales and Sales Management
Cravens, David W.
;
Meunier‐FitzHugh, Kenneth Le
; …
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885337
Saved in:
3
Sales Force Agility, Strategic Thinking, and Value Propositions
Chonko, Larry B.
;
Jones, Eli
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885338
Saved in:
4
The Evolution of the Strategic Sales Organization
Piercy, Nigel F.
;
Lane, Nikala
- In:
The Oxford handbook of strategic sales and sales management
.
2011
Persistent link: https://www.econbiz.de/10012885346
Saved in:
5
Olfaktorische Stimulation am PoS
Stöhr, Anja
-
1995
Persistent link: https://www.econbiz.de/10000918486
Saved in:
6
Der Informationswert von Beschwerden für Marketingentscheidungen
Bruhn, Manfred
-
1986
Persistent link: https://www.econbiz.de/10013409364
Saved in:
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