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type:"article"
~isPartOf:"Journal of hospitality marketing & management"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Advertising effects"
~subject:"Mobile application"
~subject:"Mobile business"
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Advertising effects
Mobile application
Mobile business
Mobile phone
8
Mobiltelefon
8
Mobile Business
5
Mobile communications
5
Mobilkommunikation
5
Internet marketing
4
Online-Marketing
4
Consumer behaviour
3
Konsumentenverhalten
3
Mobile Anwendung
3
Mobile Marketing
3
Mobile marketing
3
Innovation adoption
2
Innovationsakzeptanz
2
Kundenbindungsprogramm
2
Loyalty program
2
Mobile advertising
2
smartphones
2
Advertising
1
Arbeitsmobilität
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7
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Law, Chun Hung Roberts
2
Atadil, Hilmi A.
1
Bacile, Todd J.
1
Chan, Irene Cheng Chu
1
Crinson, Danny
1
Diep Ngoc Su
1
Duy Quy Nguyen-Phuoc
1
Erdem, Mehmet
1
Goldsmith, Ronald E.
1
Green, Alison
1
Ha, Young
1
Im, Hyunjoo
1
Ki, Tang Pui
1
Luu Trong Tuan
1
Ly Ngoc Thi Nguyen
1
Murillo, Enrique
1
Nguyen An Ngoc Nguyen
1
Wang, Dan
1
Wang, Liang
1
Xiang, Zheng
1
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Journal of hospitality marketing & management
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Journal of retailing and consumer services
11
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
8
Journal of business research : JBR
8
International journal of business information systems : IJBIS
7
International journal of e-business research : an official publication of the Information Resources Management Association
7
International journal of internet marketing and advertising : IJIMA
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
Journal of internet commerce
5
Journal of marketing communications
5
Technological forecasting & social change : an international journal
5
Information systems research : ISR
4
International journal of networking and virtual organisations : IJNVO
4
Management information systems : mis quarterly
4
Web 2.0 und soziale Netzwerke - Risiko oder strategische Chance? : Handlungsoptionen für die Zukunftsperspektive von Kreditinstituten
4
Business horizons
3
Electronic commerce research and applications
3
Information systems and e-business management : ISeB
3
International journal of business innovation and research
3
International journal of consumer studies
3
International journal of electronic commerce : IJEC
3
International journal of electronic marketing and retailing : IJEMR
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing intelligence & planning
3
Telecommunications policy : the international journal of digital economy, data sciences and new media
3
Asia Pacific journal of marketing and logistics
2
Cogent business & management
2
Directory of international direct and e-marketing : a country-by-country sourcebook of providers legislation and data
2
Economic research
2
Electronic markets : EM ; the international journal of electronic commerce and business media
2
Electronic markets : the international journal on networked business
2
GITAM journal of management : a quarterly publication of GITAM Institute of Management
2
International journal of advertising : the review of marketing communications
2
International journal of bank marketing
2
International journal of business excellence : IJBEX
2
International journal of business innovation and research : IJBIR
2
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association
2
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ECONIS (ZBW)
7
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7
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date (oldest first)
1
Modeling consumers' trust in mobile food delivery apps : perspectives of technology acceptance model, mobile service quality and personalization-privacy theory
Diep Ngoc Su
;
Nguyen An Ngoc Nguyen
;
Ly Ngoc Thi Nguyen
; …
- In:
Journal of hospitality marketing & management
31
(
2022
)
5
,
pp. 535-569
Persistent link: https://www.econbiz.de/10013327147
Saved in:
2
Digital natives in the hospitality workforce : an exploratory study on mobile dependency
Atadil, Hilmi A.
;
Erdem, Mehmet
;
Green, Alison
; …
- In:
Journal of hospitality marketing & management
30
(
2021
)
7
,
pp. 785-798
Persistent link: https://www.econbiz.de/10012649547
Saved in:
3
A comprehensive review of mobile technology use in hospitality and tourism
Law, Chun Hung Roberts
;
Chan, Irene Cheng Chu
;
Wang, Liang
- In:
Journal of hospitality marketing & management
27
(
2018
)
6
,
pp. 626-648
Persistent link: https://www.econbiz.de/10011919950
Saved in:
4
Attitudes toward mobile search ads : a study among Mexican millennials
Murillo, Enrique
- In:
Journal of research in interactive marketing : …
11
(
2017
)
1
,
pp. 91-108
Persistent link: https://www.econbiz.de/10011699258
Saved in:
5
Assessing hotel-related smartphone apps using online reviews
Wang, Dan
;
Xiang, Zheng
;
Law, Chun Hung Roberts
;
Ki, …
- In:
Journal of hospitality marketing & management
25
(
2016
)
3/4
,
pp. 291-313
Persistent link: https://www.econbiz.de/10011499209
Saved in:
6
Is this mobile cpupon worth my private information? : consumer evaluation of acquisition and transaction utility in a mobile coupon shopping context
Im, Hyunjoo
;
Ha, Young
- In:
Journal of research in interactive marketing : …
9
(
2015
)
2
,
pp. 92-109
Persistent link: https://www.econbiz.de/10011302394
Saved in:
7
A services perspective for text message coupon customization
Bacile, Todd J.
;
Goldsmith, Ronald E.
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 244-257
Persistent link: https://www.econbiz.de/10009486393
Saved in:
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