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type_genre:"Article in journal"
type_genre:"Congress report"
~person:"O'Dwyer, Michele"
~subject:"Firm performance"
~subject:"Marketingmanagement"
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Search: subject_exact:"Small and medium-sized enterprises"
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Firm performance
Marketingmanagement
KMU
18
SME
18
Marketing management
7
Innovation
6
Unternehmenserfolg
6
New product development
4
Produktentwicklung
4
Beziehungsmarketing
3
Competitive advantage
3
Entrepreneurship
3
Entrepreneurship approach
3
Globalisierung
3
Globalization
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Innovation management
3
Innovationsmanagement
3
Ireland
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Relationship marketing
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Wettbewerbsvorteil
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Erfolgsfaktor
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Internationaler Markteintritt
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Performance measurement
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Performance-Messung
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Productivity
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Produktivität
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Strategic alliance
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Strategic management
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Strategische Allianz
2
Strategisches Management
2
Success factor
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Unternehmensgründung
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Alliance capabilities
1
Auslandsinvestition
1
Born global
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Article
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Article in journal
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11
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11
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O'Dwyer, Michele
Kraus, Sascha
17
Thurasamy Ramayah
16
Adomako, Samuel
13
Agyapong, Ahmed
12
Franco, Mário
11
Garcia Pérez de Lema, Domingo
10
Laukkanen, Tommi
10
Reijonen, Helen
10
Gilmore, Audrey
9
Löfsten, Hans
9
McDowell, William C.
9
Ndubisi, Nelson Oly
9
Saunila, Minna
9
Serrasqueiro, Zélia
9
Iturralde, Txomin
8
Jeen Wei Ong
8
Maseda, Amaia
8
Torkkeli, Lasse
8
Al-Mamun, Abdullah
7
Crick, James M.
7
Del Giudice, Manlio
7
Isaksson, Anders
7
Parida, Vinit
7
Prabhudesai, Rohit
7
Puumalainen, Kaisu
7
Raymond, Louis
7
Reid, Gavin C.
7
Saint Pierre, Josée
7
Zahoor, Nadia
7
Akomea, Samuel Yaw
6
Anwar, Muhammad
6
Arfan Shahzad
6
Bin Ismail, Hishamuddin
6
Civelek, Mehmet
6
Crick, Dave
6
Dana, Leo Paul
6
Harris, Michael L.
6
Hirvonen, Saku
6
Le Thanh Tiep
6
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Journal of strategic marketing
3
International entrepreneurship and management journal
2
European journal of marketing : EJM
1
International journal of entrepreneurial behaviour & research
1
International journal of entrepreneurship and small business
1
International journal of product development : IJPD
1
Journal of small business and enterprise development
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
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ECONIS (ZBW)
11
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1
Competitor orientation in successful SMEs : an exploration of the impact on innovation
O'Dwyer, Michele
;
Gilmore, Audrey
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 21-37
Persistent link: https://www.econbiz.de/10012202441
Saved in:
2
To change or not to change : antecedents and outcomes of strategic renewal in SMEs
Klammer, Adrian
;
Gueldenberg, Stefan
;
Kraus, Sascha
; …
- In:
International entrepreneurship and management journal
13
(
2017
)
3
,
pp. 739-756
Persistent link: https://www.econbiz.de/10011950537
Saved in:
3
Perceptions of product advantage, NPD and organisational performance
Healy, Brian
;
Ledwith, Ann
;
O'Dwyer, Michele
- In:
Journal of small business and enterprise development
21
(
2014
)
1
,
pp. 49-68
Persistent link: https://www.econbiz.de/10010344901
Saved in:
4
Entrepreneurial orientation, market orientation and internationalisation in born global small and micro-businesses
Arpa, Claire
;
Tiernan, Siobhan
;
O'Dwyer, Michele
- In:
International journal of entrepreneurship and small business
16
(
2012
)
4
,
pp. 455-470
Persistent link: https://www.econbiz.de/10009577146
Saved in:
5
Editorial: strategic marketing management in small and medium-sized enterprises
Gilmore, Audrey
;
Kraus, Sascha
;
O'Dwyer, Michele
; …
- In:
International entrepreneurship and management journal
8
(
2012
)
2
,
pp. 141-143
Persistent link: https://www.econbiz.de/10010219536
Saved in:
6
Strategic alliances as an element of innovative marketing in SMEs
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
19
(
2011
)
1
,
pp. 91-104
Persistent link: https://www.econbiz.de/10008936986
Saved in:
7
Size matters : market orientation and NPD in small and large firms
O'Dwyer, Michele
;
Ledwith, Ann
- In:
International journal of product development : IJPD
12
(
2010
)
2
,
pp. 107-125
Persistent link: https://www.econbiz.de/10008697451
Saved in:
8
Market orientation, NPD performance, and organizational performance in small firms
Ledwith, Ann
;
O'Dwyer, Michele
- In:
The journal of product innovation management : an …
26
(
2009
)
6
,
pp. 652-661
Persistent link: https://www.econbiz.de/10003894684
Saved in:
9
Determinants of new product performance in small firms
O'Dwyer, Michele
;
Ledwith, Ann
- In:
International journal of entrepreneurial behaviour & …
15
(
2009
)
2
,
pp. 124-136
Persistent link: https://www.econbiz.de/10003930273
Saved in:
10
Innovation marketing in SMEs : an empirical study
O'Dwyer, Michele
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
17
(
2009
)
5
,
pp. 383-396
Persistent link: https://www.econbiz.de/10003916841
Saved in:
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