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type_genre:"Article in journal"
~accessRights:"restricted"
~language:"eng"
~subject:"Digitale Medien"
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Search: subject_exact:"Media industry"
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Digitale Medien
Media industries
379
Mediensektor
379
Communication media
250
Kommunikationsmedien
250
Social Web
69
Social web
69
Public relations
46
Öffentlichkeitsarbeit
46
Media coverage
41
Mediale Berichterstattung
41
Consumer behaviour
40
Konsumentenverhalten
40
Media
39
Internet marketing
38
Online-Marketing
38
media
28
Advertising
27
Werbung
27
China
26
Media usage
22
Mediennutzung
22
Welt
22
World
22
Digital media
20
Innovation
18
Internet
18
Mass media
18
Brand management
17
Markenführung
17
Public opinion
17
Öffentliche Meinung
17
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16
Voting behaviour
16
Wahlverhalten
16
Wettbewerb
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20
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6
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6
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Beverungen, Armin
2
Beyes, Timon
2
Conrad, Lisa
2
Agnihotri, Raj
1
Ahmed, Rizwan Raheem
1
Alaoui, Larbi
1
Almeida, Marcos Inácio Severo de
1
Arunachalam, S.
1
Batra, Rajeev
1
Berger, Benedikt
1
Boell, Sebastian K.
1
Choi, Yung Kyun
1
Eriksson, Carina Ihlström
1
Freeman, Matthew
1
Germano, Fabrizio
1
Haneef, M. Shuaib Mohamed
1
Hess, Thomas
1
Hoof, Florian
1
Horst, Sven-Ove
1
Inversini, Alessandro
1
Jung, Yoonhyuk
1
Järventie-Thesleff, Rita
1
Keller, Kevin Lane
1
Khan, Aquil Ahmad
1
Krings, Werner
1
Krishna, Arunima
1
Madan, Mansi Arora
1
Marwah, Mohit
1
Matt, Christian
1
Nam, Jinyoung
1
Palmer, Roger
1
Perez-Latre, Francisco Javier
1
Silva, Nôga Simões De Arruda Corrêa da
1
Sjøvaag, Helle
1
Song, Ji Hee
1
Steininger, Dennis M.
1
Sørensen, Carsten
1
Thrassou, Alkis
1
Viassone, Milena
1
Vibber, Kelly S.
1
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Organization : the interdisciplinary journal of organization, theory and society
3
Journal of media business studies
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information systems and e-business management : ISeB
1
International journal of Indian culture and business management : IJICBM
1
International journal of advertising : the review of marketing communications
1
International journal of entrepreneurship and small business : IJESB
1
JMM : the international journal on media management
1
Journal of business economics and management
1
Journal of communication management : an international journal
1
Journal of economic behavior & organization : JEBO
1
Journal of management information systems : JMIS
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Manthan : journal of commerce and management
1
Scandinavian journal of management
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
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ECONIS (ZBW)
20
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1
Navigating the digital media evolution in advertising
Choi, Yung Kyun
;
Song, Ji Hee
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 775–776
Persistent link: https://www.econbiz.de/10014551084
Saved in:
2
The utilisation of digital media for branding start-ups
Vrontis, Demetris
;
Thrassou, Alkis
;
Viassone, Milena
- In:
International journal of entrepreneurship and small …
49
(
2023
)
4
,
pp. 495-523
Persistent link: https://www.econbiz.de/10014335136
Saved in:
3
Digital media economy : business models and financial challenges in three Indian English digital native news websites
Khan, Aquil Ahmad
;
Haneef, M. Shuaib Mohamed
- In:
International journal of Indian culture and business …
30
(
2023
)
1
,
pp. 139-155
Persistent link: https://www.econbiz.de/10014443631
Saved in:
4
Exploring fans' participation in digital media : transcreation of webtoons
Nam, Jinyoung
;
Jung, Yoonhyuk
- In:
Telecommunications policy : the international journal …
46
(
2022
)
10
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014226486
Saved in:
5
Industrial marketing management digital media optimization for B2B marketing
Krings, Werner
;
Palmer, Roger
;
Inversini, Alessandro
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 174-186
Persistent link: https://www.econbiz.de/10012501945
Saved in:
6
Entrepreneurial identity development through digital media
Horst, Sven-Ove
;
Järventie-Thesleff, Rita
; …
- In:
Journal of media business studies
17
(
2020
)
2
,
pp. 87-112
Persistent link: https://www.econbiz.de/10012256249
Saved in:
7
Time scarcity and the market for news
Alaoui, Larbi
;
Germano, Fabrizio
- In:
Journal of economic behavior & organization : JEBO
174
(
2020
),
pp. 173-195
Persistent link: https://www.econbiz.de/10012288429
Saved in:
8
Design of interactive digital media course teaching information query system
Wu, Shaofei
- In:
Information systems and e-business management : ISeB
18
(
2020
)
4
,
pp. 793-807
Persistent link: https://www.econbiz.de/10012416495
Saved in:
9
The changing face of media houses with the use of mobile phones : a literature review
Madan, Mansi Arora
;
Marwah, Mohit
- In:
Manthan : journal of commerce and management
7
(
2020
)
2
,
pp. 131-143
Persistent link: https://www.econbiz.de/10012501901
Saved in:
10
Special issue: digital media
Beverungen, Armin
(
ed.
);
Beyes, Timon
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10012160556
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