//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Article in journal"
~isPartOf:"Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore"
~isPartOf:"Ekonomika poljoprivrede"
~isPartOf:"Handelsforschung"
~isPartOf:"International journal of automotive technology and management : IJATM"
~isPartOf:"Psychology & marketing"
~subject:"Marketing cooperation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Co-branding"
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Marketing cooperation
Marketingkooperation
8
Beziehungsmarketing
2
Business model
2
Geschäftsmodell
2
Lieferantenmanagement
2
Relationship marketing
2
Supplier relationship management
2
Theorie
2
Theory
2
Arbeitsverhalten
1
Automotive services industry
1
Brand extension
1
Deutschland
1
Erfolgsfaktor
1
Ernährungsindustrie
1
Europa
1
Europe
1
Farmers
1
Food industry
1
Food trade
1
Forschungskooperation
1
Franchising
1
Germany
1
Handel
1
Hungary
1
Industrie
1
Internet marketing
1
Italien
1
Italy
1
Kfz-Gewerbe
1
Landwirte
1
Lebensmittelhandel
1
Manufacturing industries
1
Markentransfer
1
Marketing management
1
Marketingmanagement
1
Meinung
1
New product development
1
Online retailing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
8
Language
All
English
5
German
3
Author
All
Ballestar, María Teresa
1
Beck, Petra
1
Buzzavo, Leonardo
1
Chen, Yen-chun
1
Fertő, Imre
1
Forgács, Csaba
1
Gross, Philip
1
Kotschi, Bernd
1
Lie, Po-Chien
1
Meyer, Matthias
1
Möhlenbruch, Dirk
1
Sainz, Jorge
1
Torrent-Sellens, Joan
1
Tóth, Anikó
1
Töpfer, Armin
1
Wiedmann, Klaus-Peter
1
more ...
less ...
Published in...
All
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
Ekonomika poljoprivrede
Handelsforschung
International journal of automotive technology and management : IJATM
Psychology & marketing
The journal of brand management : an international journal
13
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
6
Journal of rural cooperation
3
Berichte über Landwirtschaft : Zeitschrift für Agrarpolitik und Landwirtschaft
2
International journal of industrial organization
2
Journal of business research : JBR
2
Marketing : ZFP ; journal of research and management
2
The journal of product & brand management
2
Versicherungswirtschaft : Magazin für Führungskräfte und Entscheider
2
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
1
Agribusiness : an internat. journal
1
Agricultural and resource economics review : ARER
1
Agricultural economics : the journal of the International Association of Agricultural Economists
1
American journal of agricultural economics
1
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
1
Betriebswirtschaftliche Forschung und Praxis : BFuP
1
Central European journal of operations research : CEJOR ; official journal of the Austrian, Croatian, Czech, Hungarian, Slovakian and Slovenian OR Societies
1
Cogent business & management
1
Economic notes : economic review of Banca Monte dei Paschi di Siena
1
Economic systems
1
European journal of marketing
1
European journal of marketing : EJM
1
European research studies
1
Health marketing quarterly
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of business
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic business
1
International journal of entrepreneurship and small business
1
International journal of hospitality management
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International journal of nonprofit & voluntary sector marketing
1
International journal of production economics
1
International journal of retail & distribution management
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Social networks on cashback websites
Ballestar, María Teresa
;
Sainz, Jorge
; …
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1039-1045
Persistent link: https://www.econbiz.de/10011627261
Saved in:
2
The vigor of a disregarded ally in sponsorship : brand image transfer effects arising from a cosponsor
Gross, Philip
;
Wiedmann, Klaus-Peter
- In:
Psychology & marketing
32
(
2015
)
11
,
pp. 1079-1097
Persistent link: https://www.econbiz.de/10011389115
Saved in:
3
How does social orientation influence R&D-marketing collaboration?
Lie, Po-Chien
;
Chen, Yen-chun
- In:
Asia Pacific journal of management : APJM ; a …
29
(
2012
)
1
,
pp. 151-168
Persistent link: https://www.econbiz.de/10009537252
Saved in:
4
Motivations to participate in collective agricultural marketing in Hungary
Tóth, Anikó
;
Forgács, Csaba
;
Fertő, Imre
- In:
Ekonomika poljoprivrede
58
(
2011
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10009308877
Saved in:
5
Business strategies and key success factors for automotive retailers : the case of dealer groups in Italy
Buzzavo, Leonardo
- In:
International journal of automotive technology and …
8
(
2008
)
1
,
pp. 105-119
Persistent link: https://www.econbiz.de/10003750871
Saved in:
6
Die Verkaufsförderung als Kooperationsbereich zwischen Industrie und Handel
Möhlenbruch, Dirk
;
Kotschi, Bernd
- In:
Handelsforschung
14
(
2000
),
pp. 275-294
Persistent link: https://www.econbiz.de/10001473019
Saved in:
7
Efficient Consumer Response - eine kritische Betrachtung
Meyer, Matthias
- In:
Handelsforschung
14
(
2000
),
pp. 297-314
Persistent link: https://www.econbiz.de/10001473024
Saved in:
8
Die Umsetzung einer Customer-Focus-Strategie in vertraglichen Vertriebssystemen
Töpfer, Armin
- In:
Handelsforschung
12
(
1997
),
pp. 179-206
Persistent link: https://www.econbiz.de/10001229931
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->