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type_genre:"Aufsatz in Zeitschriften"
type_genre:"Bibliography included"
~isPartOf:"Advances in tourism economics : new developments"
~isPartOf:"International advertising and communication : current insights and empirical findings"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz im Buch"
~type_genre:"Forschungsbericht"
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5
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Aufsatz in Zeitschriften
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Almeida, António
1
Choyakh, Houssine
1
Diehl, Sandra
1
Esch, Franz-Rudolf
1
Hartmann, Patrick
1
Ibáñez, Vanessa Apaolaza
1
Janssens, Wim
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Kadir, Norsiah
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Karim, Mohd Zaini Abd
1
Menezes, Antonio
1
Pelsmacker, Patrick de
1
Pereira, Pedro Telhado
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Putte, Bas van den
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Roth, Simone
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Strödter, Kristina
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Advances in tourism economics : new developments
International advertising and communication : current insights and empirical findings
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
6
New developments and approaches in consumer behavior research
5
Quantitative Marketingforschung in Deutschland : Festschrift für Klaus Peter Kaas zum 65. Geburtstag
4
Theoretische Fundierung und praktische Relevanz der Handelsforschung
4
Customer retention in the automotive industry : quality, satisfaction and loyalty
3
DUV : Wirtschaftswissenschaft
2
Essays in industrial organization and asset allocation
2
Europäische Hochschulschriften / 5
2
Handel und Verkehr, Mobilität und Konsum : mit 14 Tabellen
2
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings
2
Liberalisierung des Weltagrarhandels : Strategien und Konsequenzen ; 40. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e.V. vom 8. bis 10. Oktober 2001
2
Neue betriebswirtschaftliche Forschung : Nbf
2
Neuere Theorien und Methoden in den Wirtschafts- und Sozialwissenschaften des Landbaus : 54. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 17. bis 19. September 2014
2
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
2
Pricing-Forschung in Deutschland
2
Social and economic research with consumer panel data : proceedings of the First ZUMA Symposium on Consumer Panel Data, 5 and 6 October 1999
2
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
2
Umwelt- und Produktqualität im Agrarbereich : 44. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 27. bis 29. September 2004 in Berlin
2
Unternehmen im Agrarbereich vor neuen Herausforderungen : 45. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 05. bis 07. Oktober 2005 in Göttingen
2
Unternehmerische Landwirtschaft zwischen Marktanforderungen und gesellschaftlichen Erwartungen : 51. Jahrestagung der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. vom 28. bis 30. September
2
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
Agrar- und Ernährungswirtschaft zwischen Ressourceneffizienz und gesellschaftlichen Erwartungen : 57. Jahrestagung der Gesellschaft für Wirtschafts - und Sozialwissenschaften des Landbaues e.V. vom 13. bis 15. September 2017
1
Agrarwirtschaft / Sonderhefte : Zeitschrift für Betriebswirtschaft, Marktforschung u. Agrarpolitik
1
Analysis of food consumption in Central and Eastern Europe : relevance and empirical methods
1
Balkan and Eastern European countries in the midst of the global economic crisis : [The papers in this volume are contributions of the suggestions made by some scientists who participated in the third International Scientific Conference, "The Economies of Balkan and Eastern Europe Countries in the Changed World" (EBEEC 2011) ... took place in May 2011 in Pitesti, Romania]
1
Beiträge zum Finanz-, Rechnungs- und Bankwesen : Stand und Perspektiven
1
Beiträge zum Winterseminar vom 12. bis 19. Februar 2005 in Schladming, Steiermark / Gesellschaft für Regionalforschung
1
Challenges to change : Middle and Eastern European countries in transition ; fifth European Doctoral Seminar (EDS), seminar volume, 06. - 07. October 2005, Budapest
1
Channel strategies and marketing mix in a connected world
1
Contemporary research in sports economics : proceedings of the 5th ESEA Conference
1
Contributions to management science
1
DUV / Wirtschaftswissenschaft
1
Development and economic policy : ninth European Doctoral Seminar (EDS) ; 03. - 05. September 2009, Budapest
1
Dienstleistungsmarketing : eine Bestandsaufnahme ; Tagungsband zum 2. Workshop für Dienstleistungsmarketing, Innsbruck, Februar 1993
1
Discussion paper
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
East European transition and EU enlargement : a quantitative approach ; with 105 tables
1
Economics through sports
1
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1
Demand for tourism in Malaysia by UK and US tourists : a cointegration and error correction model approach
Kadir, Norsiah
;
Karim, Mohd Zaini Abd
- In:
Advances in tourism economics : new developments
,
(pp. 51-70)
.
2009
Persistent link: https://www.econbiz.de/10003943643
Saved in:
2
Modelling tourism demand in Tunisia using cointegration and error correction models
Choyakh, Houssine
- In:
Advances in tourism economics : new developments
,
(pp. 71-84)
.
2009
Persistent link: https://www.econbiz.de/10003943697
Saved in:
3
Willingness to pay for airline services : a stated choice experiment
Pereira, Pedro Telhado
;
Almeida, António
;
Menezes, Antonio
- In:
Advances in tourism economics : new developments
,
(pp. 165-173)
.
2009
Persistent link: https://www.econbiz.de/10003943782
Saved in:
4
The effect of the integration of different acoustic and visual stimuli depending on target groups involvement
Esch, Franz-Rudolf
;
Roth, Simone
;
Strödter, Kristina
- In:
International advertising and communication : current …
,
(pp. 69-88)
.
2006
Persistent link: https://www.econbiz.de/10003378104
Saved in:
5
A comparative test of the effect of communication strategy, media presence, and previous purchase behaviour in the field of fast moving consumer goods
Putte, Bas van den
- In:
International advertising and communication : current …
,
(pp. 89-105)
.
2006
Persistent link: https://www.econbiz.de/10003378106
Saved in:
6
Effects of green brand communication on brand associations and attitude
Hartmann, Patrick
;
Ibáñez, Vanessa Apaolaza
- In:
International advertising and communication : current …
,
(pp. 217-236)
.
2006
Persistent link: https://www.econbiz.de/10003378128
Saved in:
7
How do people react to mixed emotions in an ad/medium context setting? : the moderating role of discomfort with ambiguity
Janssens, Wim
;
Pelsmacker, Patrick de
- In:
International advertising and communication : current …
,
(pp. 257-278)
.
2006
Persistent link: https://www.econbiz.de/10003378131
Saved in:
8
Media-based and non media-based factors influencing purchase behavior and differences due to consumers' personality
Diehl, Sandra
;
Terlutter, Ralf
- In:
International advertising and communication : current …
,
(pp. 279-300)
.
2006
Persistent link: https://www.econbiz.de/10003378133
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