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type_genre:"Bibliography included"
type_genre:"Sammelwerk"
~person:"Gustafsson, Anders"
~person:"Pepels, Werner"
~subject:"Marktforschung"
~type:"book"
~type_genre:"Lehrbuch"
~type_genre:"Wörterbuch"
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Marktforschung
Theorie
48
Theory
48
Deutschland
29
Germany
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Marketing
24
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18
Business economics
18
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9
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Conjoint Measurement
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Gustafsson, Anders
Pepels, Werner
Malhotra, Naresh K.
10
Berekoven, Ludwig
8
Eckert, Werner
8
Ellenrieder, Peter
8
Kuß, Alfred
8
Aaker, David A.
6
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6
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6
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6
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5
Hawkins, Del I.
5
Koch, Jörg
5
Kumar, V.
5
Scharf, Andreas
5
Albers, Sönke
4
Baier, Daniel
4
Bush, Robert P.
4
Böhler, Heymo
4
Fantapié Altobelli, Claudia
4
Günter, Bernd
4
Helm, Sabrina
4
Homburg, Christian
4
Mothersbaugh, David L.
4
Ortinau, David J.
4
Unger, Fritz
4
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3
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3
Bush, Ronald F.
3
Churchill, Gilbert A.
3
Diller, Hermann
3
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3
Eisend, Martin
3
Garczarczyk, Józef
3
Gates, Roger
3
Holzmüller, Hartmut H.
3
Huber, Frank
3
Hüttner, Manfred
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Leone, Robert P.
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ECONIS (ZBW)
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1
Organisation und praktische Anwendung
Pepels, Werner
(
contributor
);
Aretz, Wera
(
contributor
)
-
2008
-
2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10003750253
Saved in:
2
Conjoint measurement : methods and applications
Gustafsson, Anders
(
ed.
)
-
2007
-
4. ed.
Persistent link: https://www.econbiz.de/10003476527
Saved in:
3
Conjoint measurement : methods and applications ; with 91 tables
Gustafsson, Anders
(
ed.
)
-
2003
-
3. ed.
Persistent link: https://www.econbiz.de/10001781069
Saved in:
4
Conjoint measurement : methods and applications
Gustafsson, Anders
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001402990
Saved in:
5
Käuferverhalten und Marktforschung : eine praxisorientierte Einführung
Pepels, Werner
-
1995
Persistent link: https://www.econbiz.de/10000533872
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