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type_genre:"Graue Literatur"
~accessRights:"restricted"
~subject:"Product design"
~type_genre:"Aufsatz in Zeitschrift"
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Product design
Product management
93
Produktmanagement
90
New product development
32
Produktentwicklung
32
Theorie
27
Theory
27
Portfolio selection
20
Portfolio-Management
20
Produktgestaltung
19
Innovation
17
Innovation management
16
Innovationsmanagement
16
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14
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14
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12
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11
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product management
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product portfolio
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19
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Berndt, Ernst R.
2
Blonigen, Bruce A.
2
Knittel, Christopher R.
2
Sameti, Ardalan
2
Soderbery, Anson
2
Agogino, Alice
1
Andersson, Torbjörn
1
Beckman, Sara L.
1
Benedicktus, Ray
1
Bettels, Jannick
1
Cameron, Bruce G.
1
Chen, Steven
1
Chiappetta Jabbour, Charbel José
1
Dahremöller, Carsten
1
Fels, Markus
1
Goswami, Mohit
1
Haase, Janina
1
Hvam, Lars
1
Infante, Virginia
1
Jabbour, Ana Beatriz Lopes de Sousa
1
Jugend, Daniel
1
Ke, T. Tony
1
Kim, Euiyoung
1
Kim, Yuna
1
Koslow, Scott
1
Kwapisz, Jakub
1
Lee, Jeong-dong
1
Luiz, Joao Victor Rojas
1
Løkkegaard, Martin
1
Mashhady, Arash
1
Mortensen, Niels Henrik
1
Oh, Dong-hyun
1
Oh, Yoonhwan
1
Salgado, Manoel Henrique
1
Shao, Xiao-Feng
1
Shih, Eric
1
Shin, Jiwoong
1
Silva, Sergio Luis da
1
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1
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International journal of production economics
2
International journal of production research
2
NBER reporter online
2
The journal of product & brand management
2
Business strategy and the environment
1
California management review
1
International journal of industrial organization
1
International journal of product development : IJPD
1
International journal of technology management : IJTM
1
Journal of economic behavior & organization : JEBO
1
Journal of marketing communications
1
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1
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1
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ECONIS (ZBW)
19
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1
Reconsideration of new product development planning based on the relationship between product complexity and product lifetime : the case of the Korean mobile phone market
Yoon, Jungsub
;
Oh, Dong-hyun
;
Oh, Yoonhwan
;
Lee, Jeong-dong
- In:
Technology analysis & strategic management
36
(
2024
)
2
,
pp. 306-318
Persistent link: https://www.econbiz.de/10014452281
Saved in:
2
A model of product portfolio design : guiding consumer search through brand positioning
Ke, T. Tony
;
Shin, Jiwoong
;
Yu, Jungju
- In:
Marketing science
42
(
2023
)
6
,
pp. 1101-1124
Persistent link: https://www.econbiz.de/10014436761
Saved in:
3
The missing link in the evolution of product design : a strategy roadmap towards product development success
Sameti, Ardalan
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 899-937
Persistent link: https://www.econbiz.de/10013407571
Saved in:
4
Are product design researchers and practitioners on the same page? : the way professional product designers view creative design
Sameti, Ardalan
;
Koslow, Scott
;
Mashhady, Arash
- In:
The journal of product & brand management
31
(
2022
)
6
,
pp. 951-970
Persistent link: https://www.econbiz.de/10013407576
Saved in:
5
Extending target costing to include targets for R&D costs and production investments for a modular product portfolio : a case study
Stadtherr, Frank
;
Wouters, Marc
- In:
International journal of production economics
231
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012415038
Saved in:
6
Product portfolio management in industrial design : a model of design strategies for mature portfolios
Andersson, Torbjörn
;
Warell, Anders
;
Ölvander, Johan
; …
- In:
International journal of product development : IJPD
25
(
2021
)
4
,
pp. 343-368
Persistent link: https://www.econbiz.de/10013093148
Saved in:
7
What is the right production strategy for horizontally differentiated product : standardization or mass customization?
Shao, Xiao-Feng
- In:
International journal of production economics
223
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012233279
Saved in:
8
Sensory imagery in advertising : how the senses affect perceived product design and consumer attitude
Haase, Janina
;
Wiedmann, Klaus-Peter
;
Bettels, Jannick
- In:
Journal of marketing communications
26
(
2020
)
5
,
pp. 475-487
Persistent link: https://www.econbiz.de/10012263505
Saved in:
9
Commonality opportunity search in industrial product portfolios
Kwapisz, Jakub
;
Infante, Virginia
;
Cameron, Bruce G.
- In:
International journal of technology management : IJTM
81
(
2019
)
3/4
,
pp. 258-273
Persistent link: https://www.econbiz.de/10012209979
Saved in:
10
An integrative product line redesign approach for modular engineering products within a competitive market space : a multi-objective perspective
Goswami, Mohit
- In:
International journal of production research
56
(
2018
)
24
,
pp. 7258-7279
Persistent link: https://www.econbiz.de/10011986940
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