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type_genre:"Graue Literatur"
~person:"Gnizy, Itzhak"
~type_genre:"Article in journal"
~type_genre:"Book section"
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Search: subject_exact:"Globales Marketing"
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International marketing
7
Internationales Marketing
7
Marketing management
4
Marketingmanagement
4
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3
International market entry
3
Internationaler Markteintritt
3
Strategic management
3
Strategisches Management
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Außenhandel mit Industriegütern
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Dispersion
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EU-Binnenmarkt
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Export competitor responsiveness
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Gnizy, Itzhak
Diamantopoulos, Adamantios
21
Douglas, Susan P.
21
Samiee, Saeed
20
Cavusgil, S. Tamer
19
Manrai, Ajay K.
16
Craig, C. S.
15
Griffith, David A.
15
Sousa, Carlos M. P.
15
Leonidou, Leonidas C.
14
Steenkamp, Jan-Benedict E. M.
14
Westjohn, Stanford A.
14
Katsikeas, Constantine S.
13
Kotabe, Masaaki
13
Laroche, Michel
13
Meffert, Heribert
13
Ghauri, Pervez N.
12
Javalgi, Rajshekhar G.
12
Magnusson, Peter
12
Solberg, Carl Arthur
12
Swoboda, Bernhard
12
Papadopoulos, Nicolas G.
11
Mueller, Barbara
10
Ahlert, Dieter
9
Cadogan, John W.
9
Julian, Craig C.
9
Taylor, Charles Raymond
9
Wagner, Joachim
9
Boso, Nathaniel
8
Cleveland, Mark
8
Kaynak, Erdener
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Meissner, Hans Günther
8
Müller, Stefan
8
Oh, Han-Mo
8
Schmid, Stefan
8
Shoham, Aviv
8
Sinkovics, Rudolf R.
8
Alon, Ilan
7
Czinkota, Michael R.
7
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International marketing review
3
Industrial marketing management : the international journal for industrial and high-tech firms
1
International business review : the official journal of the European International Business Academy
1
Journal of business research : JBR
1
Journal of business-to-business marketing
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ECONIS (ZBW)
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1
When does export customer responsiveness strategy contribute to export market competitive advantage?
Miocevic, Dario
;
Gnizy, Itzhak
;
Cadogan, John W.
- In:
International marketing review
40
(
2023
)
3
,
pp. 497-527
Persistent link: https://www.econbiz.de/10014381218
Saved in:
2
The role of inter-firm dispersion of international marketing capabilities in marketing strategy and business outcomes
Gnizy, Itzhak
- In:
Journal of business research : JBR
105
(
2019
),
pp. 214-226
Persistent link: https://www.econbiz.de/10012128501
Saved in:
3
The power of international marketing functions: antecedents and consequences
Gnizy, Itzhak
;
Shoham, Aviv
- In:
Journal of business-to-business marketing
25
(
2018
)
2
,
pp. 67-89
Persistent link: https://www.econbiz.de/10011873875
Saved in:
4
The empirical link between export dispersion and export performance : a contingency-based approach
Gnizy, Itzhak
;
Cadogan, John W.
;
Oliveira, João S.
; …
- In:
International business review : the official journal of …
26
(
2017
)
2
,
pp. 239-249
Persistent link: https://www.econbiz.de/10011710907
Saved in:
5
Power dynamics of the international marketing within firms and how they shape international performance
Gnizy, Itzhak
- In:
Industrial marketing management : the international …
57
(
2016
),
pp. 148-158
Persistent link: https://www.econbiz.de/10011549588
Saved in:
6
Uncovering the influence of the international marketing function in international firms
Gnizy, Itzhak
;
Shoham, Aviv
- In:
International marketing review
31
(
2014
)
1
,
pp. 51-78
Persistent link: https://www.econbiz.de/10010253927
Saved in:
7
Proactive learning culture : a dynamic capability and key success factor for SMEs entering foreign markets
Gnizy, Itzhak
;
Baker, William E.
;
Grinstein, Amir
- In:
International marketing review
31
(
2014
)
5
,
pp. 477-505
Persistent link: https://www.econbiz.de/10010415266
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