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type_genre:"Magazin"
~isPartOf:"Research report / Graduate School Research Institute Systems, Organisations and Management"
~isPartOf:"Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES"
~language:"eng"
~subject:"Beziehungsmarketing"
~subject:"Theory"
~type_genre:"Bibliografie"
~type_genre:"Government document"
~type_genre:"Working Paper"
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Search: subject_exact:"Konsumgütermarketing"
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Beziehungsmarketing
Theory
Marketing
18
Theorie
15
Netherlands
4
Niederlande
4
Absatz
2
Advertising
2
Brand
2
Einzelhandel
2
Estimation theory
2
Markenartikel
2
Market research
2
Market share
2
Marktanteil
2
Marktforschung
2
Sales
2
Sales-promotion
2
Schätztheorie
2
Werbung
2
Beschaffung
1
Competition
1
Consumer goods
1
Consumer goods marketing
1
Consumption theory
1
Controlling
1
Corporate finance
1
Customer value
1
Database-Marketing
1
E-commerce
1
Economic model
1
Einheitswurzeltest
1
Electronic Commerce
1
Finanzierungstheorie
1
Food
1
Food trade
1
Innovation
1
Kaufleute
1
Kaufverhalten
1
Key account management
1
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Book / Working Paper
15
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Magazin
Bibliografie
Government document
Working Paper
Arbeitspapier
15
Graue Literatur
15
Non-commercial literature
15
Case study
1
Fallstudie
1
Systematic review
1
Übersichtsarbeit
1
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Language
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English
Dutch
2
Author
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Franses, Philip Hans
4
Paap, Richard
2
Verbeke, Willem J. M. I.
2
Arbouw, Arthur R.
1
Borghgraef, Stefan
1
Haar, J. W. van der
1
Horváth, C.
1
Huizingh, Eelko
1
Kemp, Ron
1
Klos, Tomas B.
1
Leeflang, Peter
1
Lint, Leendert Johan Onno
1
Lucas, André
1
Nooteboom, Bart
1
Omta, S. W. F.
1
Otter, Pieter W.
1
Ouwerkerk, Cok
1
Pennings, Enrico
1
Schoonen, Peter-Marc
1
Srinivasan, S.
1
Waalewijn, Philip
1
Wijnia, Sjoerd
1
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Research report / Graduate School Research Institute Systems, Organisations and Management
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
ERIM report series research in management
5
Rotterdam Institute for Business Economic Studies
5
Discussion paper / Center for Economic Research, Tilburg University
4
Working paper / National Bureau of Economic Research, Inc.
4
Working paper series
4
Working papers / W / Helsinki School of Economics and Business Administration
4
Discussion paper / Centre for Economic Policy Research
3
Econometric Institute research papers
3
Faculty & research / Insead : working paper series
3
Working papers / Centre for Market driven Innovations : WP
3
Beiträge des Fachbereichs Wirtschaftswissenschaften der Universität Osnabrück
2
Meddelande / Institutet för Social Forskning
2
Meddelanden från Svenska Handelshögskolan
2
Onderzoeksrapport / Katholieke Universiteit Leuven, Departement voor Toegepaste Economische Wetenschappen
2
Report / Marketing Science Institute
2
Staff report
2
Working paper / Department of Commerce, College of Business, Massey University
2
AIUB business and economics working paper series
1
Advertising and consumer psychology
1
Arbetsrapport / Sveriges Lantbruksuniversitet, Institutionen för Skogsekonomi
1
Department of Economics discussion paper series / University of Oxford
1
Discussion paper
1
Discussion paper / A
1
Discussion paper / Institute of Social and Economic Research
1
Discussion paper / Tinbergen Institute
1
Discussion paper / Tinbergen Institute / Tinbergen Institute
1
Discussion paper series / Harvard Institute of Economic Research
1
Discussion paper series / School of Economics and Finance, the University of Hong Kong
1
Discussion paper series / School of Economics and Finance, the University of Hong Kong / School of Economics and Finance, the University of Hong Kong
1
Discussion papers / Institute of Social and Economic Research
1
Discussion papers / Wissenschaftszentrum Berlin für Sozialforschung : Forschungsschwerpunkt Markt und politische Ökonomie
1
Discussion papers in economics
1
Discussion papers in economics / Center for Economic Analysis, Department of Economics, University of Colorado at Boulder : Working paper
1
Diskussionsarbeit
1
Diskussionsbeiträge / Volkswirtschaftliches Institut Bern, Abteilung für Angewandte Mikroökonomie
1
Diskussionsbeiträge der Abteilung für Angewandte Mikroökonomie, Universität Bern / Universität Bern, Abteilung für Angewandte Mikroökonomie
1
Diskussionsbeiträge der Wirtschaftswissenschaftlichen Fakultät Ingolstadt / Katholische Universität Eichstätt
1
Diskussionspapier / Wirtschaftswissenschaftliche Dokumentation, Technische Universität Berlin
1
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ECONIS (ZBW)
15
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1
Building models for marketing decisions : past, present and future
Leeflang, Peter
-
2000
Persistent link: https://www.econbiz.de/10001505384
Saved in:
2
On the detection of effective marketing instruments and causality in VAR models
Horváth, C.
;
Otter, Pieter W.
-
2000
Persistent link: https://www.econbiz.de/10001539548
Saved in:
3
Estimating dynamic effects of promotion on interpurchase times
Paap, Richard
;
Franses, Philip Hans
-
1999
Persistent link: https://www.econbiz.de/10001432298
Saved in:
4
Towards successful electronic commerce strategies : a hierarchy of three management models
Huizingh, Eelko
-
1999
Persistent link: https://www.econbiz.de/10001432902
Saved in:
5
Creating value that can't be copied ; the use of cojoint analysis to assess customer value in new service creation
Haar, J. W. van der
;
Kemp, Ron
;
Omta, S. W. F.
-
1999
Persistent link: https://www.econbiz.de/10001433101
Saved in:
6
Estimating dynamic effects of promotions on brand choice
Paap, Richard
;
Franses, Philip Hans
-
1999
Persistent link: https://www.econbiz.de/10001433319
Saved in:
7
On testing for unit roots in market shares
Franses, Philip Hans
;
Srinivasan, S.
-
1999
Persistent link: https://www.econbiz.de/10001433323
Saved in:
8
Investigating the antecedents and effects of trust and commitment on resource allocations of key accounts in the FMCG industry
Verbeke, Willem J. M. I.
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000994352
Saved in:
9
Finance and strategy : time-to-wait or time-to market?
Lint, Leendert Johan Onno
;
Pennings, Enrico
-
1998
Persistent link: https://www.econbiz.de/10000990727
Saved in:
10
The strategic marketing plan evaluated : effective or not?
Waalewijn, Philip
;
Wijnia, Sjoerd
-
1997
Persistent link: https://www.econbiz.de/10000962258
Saved in:
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