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type_genre:"Sammelwerk"
~subject:"Beschaffung"
~subject:"Bundling strategy"
~subject:"Relationship marketing"
~type_genre:"Bibliografie enthalten"
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Search: subject_exact:"Industrial marketing"
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Beschaffung
Bundling strategy
Relationship marketing
B-to-B-Marketing
196
Business-to-business marketing
196
Theorie
97
Theory
97
Deutschland
56
Germany
55
Lieferantenmanagement
54
Supplier relationship management
54
Marketingmanagement
46
Investitionsgütermarketing
45
Marketing management
42
Marketing
32
Business-to-Business-Marketing
27
Procurement
20
Beziehungsmarketing
17
Investitionsgüterindustrie
15
Preismanagement
15
Pricing strategy
15
Business network
13
Internationales Marketing
13
Leistungsbündel
13
Unternehmensnetzwerk
13
Innovation management
12
Innovationsmanagement
12
International marketing
12
Betriebliches Informationssystem
11
Direktmarketing
11
Business intelligence system
10
Dienstleistungsmarketing
10
Services marketing
10
Strategisches Management
10
Marketingtheorie
9
Physical distribution
9
Vertrieb
9
Marketing theory
8
Innovation
7
Investitionsgütermarkt
7
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Book / Working Paper
42
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Sammelwerk
Bibliografie enthalten
Article in journal
682
Aufsatz in Zeitschrift
682
Hochschulschrift
102
Aufsatz im Buch
85
Book section
85
Thesis
79
Graue Literatur
39
Non-commercial literature
39
Case study
26
Fallstudie
26
Collection of articles of several authors
22
Bibliography included
21
Arbeitspapier
19
Working Paper
19
Aufsatzsammlung
11
Conference paper
10
Konferenzbeitrag
10
Lehrbuch
6
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4
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3
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3
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3
Ratgeber
3
Collection of articles written by one author
2
Reprint
2
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2
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1
Fallstudiensammlung
1
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1
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1
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1
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German
30
English
11
Polish
1
Swedish
1
Author
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Kleinaltenkamp, Michael
6
Backhaus, Klaus
2
Jacob, Frank
2
Lasogga, Frank
2
Rohde, Harald H.
2
Adhikari, Atanu
1
Andersson, Per
1
Aufderheide, Detlef
1
Baaken, Thomas
1
Bauer, Stephan
1
Böcker, Jens
1
Casagranda, Michael
1
Cova, Bernhard
1
Ellis, Nick
1
Fließ, Sabine
1
Gersch, Martin
1
Gleich, Ronald
1
Huth, Wolf Dietger
1
Klöter, Ralf
1
Kottkamp, Saskia
1
Kowalkowski, Christian
1
Kröger, René Marc
1
Mandt, Tobias
1
Mann, Andreas
1
Meißner, Harald
1
Mitręga, Maciej
1
Nataraajan, Rajan
1
Ndubisi, Nelson Oly
1
Noch, Rainer
1
Ochs, Guntram
1
Plinke, Wulff
1
Pressey, Andrew
1
Reinkemeier, Christoph
1
Rich, Michael K.
1
Schauenburg, Jochen
1
Schmidt-Gallas, Dirk
1
Schwaner, Jost
1
Sheth, Jagdish N.
1
Späth, Georg-Michael
1
Tadajewski, Mark
1
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Ruhr-Universität Bochum
1
Springer Fachmedien Wiesbaden
1
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Europäische Hochschulschriften / 5
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
Gabler Edition Wissenschaft
2
Technischer Vertrieb
2
Betriebswirtschaftslehre für Technologie und Innovation
1
DUV / Wirtschaftswissenschaft
1
Dissertations from the International Graduate School of Management and Industrial Engineering
1
Edition KWV
1
Gabler Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler Edition Wissenschaft : Business-to-Business-Marketing
1
Gabler Edition Wissenschaft : Forum Marketing
1
Gabler Research
1
Gabler Wirtschaft
1
Gabler research / Applied Marketing Science / Angewandte Marketingforschung
1
Hochschulschriften zur Betriebswirtschaftslehre
1
Legends in marketing
1
Linköping studies in science and technology
1
Management/business for professionals
1
Neue betriebswirtschaftliche Forschung : Nbf
1
Psychology & marketing
1
SAGE library in marketing
1
SIR:s årsbok ...
1
Schriften zum Marketing
1
Schriften zur Gesundheitsökonomie
1
Schriften zur Marktökonomie
1
Schriftenreihe Schwerpunkt Marketing
1
Studia ekonomiczne : zeszyty naukowe Uniwersytetu Ekonomicznego w Katowicach
1
Technological economics
1
The journal of business & industrial marketing
1
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Source
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ECONIS (ZBW)
42
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1
Dependence in buyer-supplier relationships
Mandt, Tobias
-
2019
-
Reprint 2019
Persistent link: https://www.econbiz.de/10011993562
Saved in:
2
Strategic marketing issues in emerging markets
Adhikari, Atanu
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011821852
Saved in:
3
Special issue: Marketing relationships in the new millennium B2B sector
Ndubisi, Nelson Oly
(
ed.
);
Nataraajan, Rajan
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011458421
Saved in:
4
Marketing von Solutions : innovative Ansätze und Best Practices
Woisetschläger, David
(
contributor
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008702448
Saved in:
5
Managing the industrial service function
Kowalkowski, Christian
-
2008
Persistent link: https://www.econbiz.de/10003830207
Saved in:
6
Zarządzanie relacjami w biznesie : współczesne wyzwania
Mitręga, Maciej
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010423376
Saved in:
7
Organizational buying behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337123
Saved in:
8
Det mogna tjänstesamhällets förnyelse : affärsmodeller, organisering och affärsrelationer
Andersson, Per
(
contributor
)
-
2013
-
1. uppl.
Persistent link: https://www.econbiz.de/10010240963
Saved in:
9
Introducing B2B marketing
Ellis, Nick
(
contributor
);
Tadajewski, Mark
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10011290316
Saved in:
10
Geschäftsbeziehungsmanagement : Konzepte, Methoden, Instrumente
Kleinaltenkamp, Michael
(
ed.
)
-
2011
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10009309869
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