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type_genre:"Sammlung"
~isPartOf:"Journal of business research : JBR"
~subject:"Kundenzufriedenheit"
~subject:"Marktforschung"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliografie enthalten"
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Search: subject_exact:"Consumer Behaviour"
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Kundenzufriedenheit
Marktforschung
Theory
Consumer behaviour
1,971
Konsumentenverhalten
1,971
Brand management
410
Markenführung
410
Brand image
365
Markenimage
365
Beziehungsmarketing
357
Relationship marketing
357
Brand
233
Markenartikel
228
Social Web
215
Social web
215
Internet marketing
191
Online-Marketing
191
Online retailing
168
Online-Handel
168
Emotion
159
Customer satisfaction
151
Luxury goods
142
Luxusgüter
142
Advertising effects
140
Werbewirkung
140
Viral marketing
126
Virales Marketing
126
Dienstleistungsqualität
120
Service quality
120
Einzelhandel
119
Retail trade
119
Personality psychology
110
Persönlichkeitspsychologie
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Advertising
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Werbung
97
Experiment
80
Perception
72
Wahrnehmung
71
Corporate Social Responsibility
70
Corporate social responsibility
70
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69
Marketingmanagement
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235
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Balaji, M. S.
5
Barnes, Donald C.
4
Gustafsson, Anders
4
Collier, Joel E.
3
Martin, Drew
3
Rana, Nripendra P.
3
Sharma, Piyush
3
Viswanathan, Madhu
3
Woisetschläger, David
3
Baker, Thomas L.
2
Chan, Kimmy Wa
2
Chen, Pei-Chi
2
Chi, Nai-Wen
2
Ciuchita, Robert
2
Gallan, Andrew S.
2
Guo, Lin
2
Hutzinger, Clemens
2
Japutra, Arnold
2
Kipnis, Eva
2
Kowalkowski, Christian
2
Krishen, Anjala S.
2
Krishnan, Balaji C.
2
Laroche, Michel
2
Lervik-Olsen, Line
2
McColl-Kennedy, Janet R.
2
Meißner, Martin
2
Merle, Aurélie
2
Molinillo, Sebastian
2
Núñez-Pomar, Juan
2
Paul, Justin
2
Prado-Gascó, Vicente
2
Prayag, Girish
2
Prentice, Catherine
2
Ran, Yaxuan
2
Rosa, Jose Antonio
2
Salo, Jari
2
Sengupta, Aditi Sarkar
2
Steinhoff, Lena
2
Tang, Chuanyi
2
Van Vaerenbergh, Yves
2
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Journal of business research : JBR
Journal of retailing and consumer services
379
International journal of hospitality management
195
The journal of services marketing
102
Journal of hospitality marketing & management
93
Journal of marketing research : JMR
89
Journal of travel and tourism marketing
89
International journal of contemporary hospitality management
81
Cogent business & management
79
Management science : journal of the Institute for Operations Research and the Management Sciences
73
Psychology & marketing
72
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
70
Journal of economic psychology : research in economic psychology and behavioral economics
64
Tourism management : research, policies, practice
63
European journal of operational research : EJOR
58
Services marketing quarterly
58
Economics letters
56
International journal of industrial organization
55
European journal of marketing : EJM
53
Journal of economic behavior & organization : JEBO
52
The service industries journal
52
Asia Pacific journal of marketing and logistics
51
Journal of the Academy of Marketing Science
50
Journal of consumer research : JCR ; an interdisciplinary bimonthly
49
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
48
Marketing letters : a journal of research in marketing
48
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
47
Journal of strategic marketing
45
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
43
Service business
42
International journal of consumer studies
41
The American economic review
41
Journal of service research : JSR
40
Journal of service management
39
The international review of retail, distribution and consumer research
39
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
39
Journal of retailing
38
Tourism management perspectives : TMP
37
International journal of electronic marketing and retailing : IJEMR
36
Marketing intelligence & planning
36
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ECONIS (ZBW)
235
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1
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10
of
235
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1
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
2
"Look me in the eye, customer" : how do face-to-face interactions in peer-to-peer sharing economy services affect customers' misbehavior concealment intentions?
Ozuna, Edna
;
Steinhoff, Lena
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014551495
Saved in:
3
Sharing is caring? : the effect of negative peer-to-peer experiences on loyalty intentions in the sharing economy
Grüner, Alina
;
Postel, Lea
;
Schumann, Jan Hendrik
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014556705
Saved in:
4
Customer misbehavior in access-based mobility services : an examination of prevention strategies
Pieper, Nadine
;
Woisetschläger, David
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014541887
Saved in:
5
A meta-model of customer brand loyalty and its antecedents
Desveaud, Kathleen
;
Mandler, Timo
;
Eisend, Martin
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014550337
Saved in:
6
Can a price discount backfire? : effects of the juxtaposition of add-on fees and price discounts on consumer evaluations
Burman, Bidisha
;
Verma, Swati
;
Guha, Abhijit
; …
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547383
Saved in:
7
Feeling rewarded and entitled to be served : understanding the influence of self- versus regular checkout on customer loyalty
Nusrat, Farhana
;
Huang, Yanliu
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014534518
Saved in:
8
The evolution of consumer restaurant selection : changes in restaurant and food delivery application attributes over time
Zhang, Yiyue
;
Ha, Hong Youl
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014535968
Saved in:
9
A goal-driven framework for compliance-dependent services : pathways to customer satisfaction and well-being
Tang, Chuanyi
;
Guo, Lin
;
Gruen, Thomas
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014551048
Saved in:
10
Virtual versus human : unraveling consumer reactions to service failures through influencer types
Zhao, Taiyang
;
Ran, Yaxuan
;
Wu, Banggang
;
Wang, Valerie …
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014555571
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