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type_genre:"Sammlung"
~language:"eng"
~person:"Abdelghani Echchabi"
~person:"Gilly, Mary C."
~person:"Goldsmith, Ronald E."
~person:"Jacoby, Jacob"
~person:"Kenning, Peter"
~person:"Mooij, Marieke K. de"
~person:"Sheth, Jagdish N."
~subject:"Beziehungsmarketing"
~subject:"Electronic Commerce"
~subject:"Nationalkultur"
~subject:"World"
~type_genre:"Aufsatz im Buch"
~type_genre:"Multi-volume publication"
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Consumer behaviour
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Abdelghani Echchabi
Gilly, Mary C.
Goldsmith, Ronald E.
Jacoby, Jacob
Kenning, Peter
Mooij, Marieke K. de
Sheth, Jagdish N.
Fournier, Susan
4
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4
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3
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3
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3
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3
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3
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Branding and sustainable competitive advantage : building virtual presence
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Contemporary Research in Accounting and Finance : Case Studies from the MENA Region
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International marketing ; Vol. I
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Internet, economic growth and globalization : perspectives on the new economy in Europe, Japan, and the USA ; with 67 tables
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Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
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Customers' acceptance of e-banking during the COVID-19 pandemic : the case of Oman
Al-Hajri, Salim
;
Abdelghani Echchabi
;
Ghayas, Syed
; …
- In:
Contemporary Research in Accounting and Finance : Case …
,
(pp. 237-251)
.
2022
Persistent link: https://www.econbiz.de/10013279978
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2
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
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3
Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383817
Saved in:
4
Brand engagement and brand loyalty
Goldsmith, Ronald E.
- In:
Branding and sustainable competitive advantage : …
,
(pp. 121-135)
.
2012
Persistent link: https://www.econbiz.de/10009707213
Saved in:
5
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
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6
Convergence and divergence in consumer behaviour : implications for global advertising
Mooij, Marieke K. de
-
2009
Persistent link: https://www.econbiz.de/10003785265
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7
Neurale Korrelate der Kundenloyalität : eine neuroökonomische Studie
Backhaus, Christof
;
Plassmann, Hilke
;
Kenning, Peter
; …
- In:
Schwerpunkt: Neuroökonomie, Neuromarketing und …
,
(pp. 197-224)
.
2007
Persistent link: https://www.econbiz.de/10003512988
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8
Explorations of national culture and word-of-mouth referral behavior in the purchase of industrial services in the United States and Japan
Money, R. Bruce
;
Gilly, Mary C.
;
Graham, John L.
-
2006
Persistent link: https://www.econbiz.de/10003410658
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9
How innovativeness influences Internet shopping
Goldsmith, Ronald E.
;
Lafferty, Barbara A.
-
2005
Persistent link: https://www.econbiz.de/10003297644
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10
Attracting and retaining online buyers : comparing B2B and B2C customers
Bridges, Eileen
;
Goldsmith, Ronald E.
;
Hofacker, Charles F.
- In:
Advances in electronic marketing
,
(pp. 1-27)
.
2005
Persistent link: https://www.econbiz.de/10003167884
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