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type_genre:"Sammlung"
~language:"eng"
~person:"Belk, Russell W."
~person:"Broekaert, Christian"
~person:"Engelhardt-Nowitzki, Corinna"
~person:"Grunert, Klaus G."
~person:"Weinberg, Peter"
~subject:"Qualitative Methode"
~type_genre:"Aufsatz im Buch"
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Qualitative Methode
Consumer behaviour
38
Konsumentenverhalten
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Russell W. Belk
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Deutschland
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Germany
5
Personality psychology
5
Persönlichkeitspsychologie
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Advertising effects
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Belk, Russell W.
Broekaert, Christian
Engelhardt-Nowitzki, Corinna
Grunert, Klaus G.
Weinberg, Peter
Holbrook, Morris B.
3
Sheth, Jagdish N.
3
Belbağ, Aybegüm Güngördü
1
Belbağ, Sedat
1
Boztuǧ, Yasmin
1
Bradshaw, Alan
1
Erbil, Cihat
1
Gould, Stephen J.
1
Hariri, Nizar
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Hengstberger, Barbara
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Hildebrandt, Lutz
1
Kozinets, Robert V.
1
Kraigher-Krainer, Jörg
1
O'Shaughnessy, John
1
Schirr, Gary R.
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Sherry, John F.
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Verleye, Gino
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Interpretive consumer research : paradigms, methodologies & applications
1
Modelling value : selected papers of the 1st international conference on value chain management, May 4th - 5th, 2011, University of Applied Sciences in Upper Austria, School of Management, Steyr, Austria
1
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ECONIS (ZBW)
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Emotions in organisational buying behaviour : a qualitative empirical investigation in Austria
Zehetner, Andreas
;
Engelhardt-Nowitzki, Corinna
; …
- In:
Modelling value : selected papers of the 1st …
,
(pp. 207-229)
.
2012
Persistent link: https://www.econbiz.de/10009426638
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2
"Pegasus" : closing the gap between quantitative and qualitative consumer research
Verleye, Gino
;
Broekaert, Christian
- In:
Interpretive consumer research : paradigms, …
,
(pp. 133-147)
.
2001
Persistent link: https://www.econbiz.de/10001613056
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