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type_genre:"Sammlung"
~person:"Grunert, Klaus G."
~person:"Kenning, Peter"
~person:"Sheth, Jagdish N."
~subject:"Marktforschung"
~subject:"Neurowissenschaften"
~type_genre:"Aufsatz im Buch"
~type_genre:"Collection of articles of several authors"
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Marktforschung
Neurowissenschaften
Consumer behaviour
73
Konsumentenverhalten
73
Theorie
21
Theory
21
Russell W. Belk
10
Marketing
9
Decision
4
Deutschland
4
EU countries
4
EU-Staaten
4
Entscheidung
4
Food consumption
4
Germany
4
Lebensmittelkonsum
4
Perception
4
Wahrnehmung
4
Kaufentscheidung
3
Market research
3
Marketing management
3
Marketingmanagement
3
Neuroscience
3
Purchase decision
3
Qualitative Methode
3
Qualitative method
3
Scientific method
3
Verbraucherverhalten
3
Welt
3
Wissenschaftliche Methode
3
World
3
Beziehungsmarketing
2
Bibliometrics
2
Bibliometrie
2
Confidence
2
Consumer policy
2
Economic history
2
Information behaviour
2
Informationsverhalten
2
Lebensstil
2
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Article
3
Book / Working Paper
2
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Sammlung
Aufsatz im Buch
Collection of articles of several authors
Article in journal
5
Aufsatz in Zeitschrift
5
Lehrbuch
4
Book section
3
Sammelwerk
2
Textbook
2
Aufsatzsammlung
1
Collection of articles written by one author
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Graue Literatur
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Non-commercial literature
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English
3
German
2
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Grunert, Klaus G.
Kenning, Peter
Sheth, Jagdish N.
Fitchett, James
5
Bauer, Hans H.
4
Decker, Reinhold
4
Hildebrandt, Lutz
4
Arsel, Zeynep
3
Behrens, Gerold
3
Belk, Russell W.
3
Herrmann, Andreas
3
Homburg, Christian
3
Rodríguez Santos, María Carmen
3
Silberer, Günter
3
Tadajewski, Mark
3
Töpfer, Armin
3
Viswanathan, Madhu
3
Wells, Victoria
3
Werani, Thomas
3
Arnould, Eric J.
2
Backhaus, Klaus
2
Balderjahn, Ingo
2
Baumgartner, Hans
2
Botschen, Günther
2
Bradlow, Eric T.
2
Campbell, Margaret C.
2
Canniford, Robin
2
Casarin, Francesco
2
Fischer, Eileen
2
Foxall, Gordon R.
2
Gröppel-Klein, Andrea
2
Huber, Frank
2
Hubert, Anita Mirja
2
Kassarjian, Harold H.
2
Kaufmann, Hans Rüdiger
2
Kindermann, Harald
2
Kozinets, Robert V.
2
Kuß, Alfred
2
Loken, Barbara
2
Moisander, Johanna
2
Moser, Klaus
2
Ozanne, Julie L.
2
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Distribution und Handel in Theorie und Praxis : Festschrift für Prof. Dr. Dieter Ahlert
1
Handbook of developments in consumer behaviour
1
Legends in marketing
1
Neuroökonomie : Grundlagen - Methoden - Anwendungen
1
Source
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ECONIS (ZBW)
5
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1
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1
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
2
Consumer neuroscience
Kenning, Peter
;
Hubert, Anita Mirja
;
Linzmajer, Marc
- In:
Handbook of developments in consumer behaviour
,
(pp. 419-460)
.
2012
Persistent link: https://www.econbiz.de/10009569436
Saved in:
3
Neurobiologische Grundlagen von Konsumverhalten
Hubert, Anita Mirja
;
Kenning, Peter
- In:
Neuroökonomie : Grundlagen - Methoden - Anwendungen
,
(pp. 195-218)
.
2011
Persistent link: https://www.econbiz.de/10008663302
Saved in:
4
Neurale Korrelate attraktiver "Marken"verpackungen
Kenning, Peter
;
Stoll, Marco
- In:
Distribution und Handel in Theorie und Praxis : …
,
(pp. 531-551)
.
2009
Persistent link: https://www.econbiz.de/10003839574
Saved in:
5
Agricultural marketing and consumer behavior in a changing world
Wierenga, Berend
(
ed.
);
Tilburg, Aad van
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10013531689
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