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~accessRights:"free"
~subject:"Brand management"
~subject:"Investitionsgütermarketing"
~subject:"Theorie"
~subject:"Theory"
~type_genre:"Aufsatz im Buch"
~type_genre:"Thesis"
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Brand management
Investitionsgütermarketing
Theorie
Theory
B-to-B-Marketing
23
Business-to-business marketing
23
Beziehungsmarketing
4
Business-to-Business-Marketing
4
Relationship marketing
4
Beschaffung
3
Marketing theory
3
Marketingtheorie
3
Procurement
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2
Bundling strategy
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Decision
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Deutschland
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Erfolgsfaktor
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Germany
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Marketingmanagement
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Physical distribution
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Software development
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Supply chain
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Agent-based modeling
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Agentenbasierte Modellierung
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Auction
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Auction theory
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Auktion
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Auktionstheorie
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Betz, Michael
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Claßen, Matthias
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Durach, Christian F.
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Lindemann, Eckhard
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Lu, Yixin
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Ungruhe, Markus
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Wagner, Stephan M.
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Weber, Jürgen
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ERIM Ph. D. series research in management / Erasmus Institute of Management
1
Schriftenreihe Logistik der Technischen Universität Berlin
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ECONIS (ZBW)
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A theoretical and practical contribution to supply chain robustness : developing a schema for robustness in dyads
Durach, Christian F.
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2016
Persistent link: https://www.econbiz.de/10011475078
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2
Marktorientierung in Business-to-Business-Märkten
Claßen, Matthias
-
2015
Persistent link: https://www.econbiz.de/10010512593
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3
Data-driven decision making in auction markets
Lu, Yixin
-
2014
Persistent link: https://www.econbiz.de/10010432272
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4
Bezugsobjektspezifische Investitionen im Business-to-Business-Marketing
Ungruhe, Markus
-
2011
Persistent link: https://www.econbiz.de/10009316339
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5
Messen als Instrument zur Geschäftsanbahnung auf Industriegütermärkten
Betz, Michael
-
2009
Persistent link: https://www.econbiz.de/10003813378
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6
Value sharing in customer-supplier relationships
Lindemann, Eckhard
-
2008
Persistent link: https://www.econbiz.de/10011579096
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