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~accessRights:"restricted"
~isPartOf:"International journal of networking and virtual organisations : IJNVO"
~isPartOf:"Journal of marketing"
~subject:"Funktechnik"
~subject:"Mobile business"
~subject:"Online-Marketing"
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Funktechnik
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International journal of networking and virtual organisations : IJNVO
Journal of marketing
Journal of retailing and consumer services
16
Journal of business research : JBR
12
International journal of business information systems : IJBIS
9
Information systems research : ISR
8
Technological forecasting & social change : an international journal
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail and distribution management
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Journal of internet commerce
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Psychology & marketing
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Apps management and e-commerce transactions in real-time
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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International journal of technology marketing : IJTMkt
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Journal of hospitality marketing & management
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Journal of management information systems : JMIS
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Business horizons
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Forum Marketing
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Global business review
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International journal of bank marketing
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International journal of business excellence : IJBEX
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International journal of contemporary hospitality management
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of electronic business : IJEB
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International journal of enterprise network management : IJENM
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International journal of hospitality management
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International journal of internet marketing and advertising : IJIMA
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality and tourism insights
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ECONIS (ZBW)
7
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1
Managing the versioning decision over an app's lifetime
Lee, Seoungwoo
;
Zhang, Jie
;
Wedel, Michel
- In:
Journal of marketing
85
(
2021
)
6
,
pp. 44-62
Persistent link: https://www.econbiz.de/10012662139
Saved in:
2
Nudging app adoption : choice architecture facilitates consumer uptake of mobile apps
Reeck, Crystal
;
Posner, Nathaniel A.
;
Mrkva, Kellen
; …
- In:
Journal of marketing
87
(
2023
)
4
,
pp. 510-527
Persistent link: https://www.econbiz.de/10014325373
Saved in:
3
A survey on multipath routing techniques in wireless sensor networks
Chaudhari, Shilpa
- In:
International journal of networking and virtual …
24
(
2021
)
3
,
pp. 267-328
Persistent link: https://www.econbiz.de/10012596080
Saved in:
4
Special issue on: sustainable networking, cloud and wireless systems
Smys, S.
(
ed.
);
Chen, Iong-Zong, Joy
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012254336
Saved in:
5
Efficient network coding-based data transfer framework for multihop wireless communication
Lin, Nyan
;
Tan, Yasuo
;
Lim, Yuto
- In:
International journal of networking and virtual …
21
(
2019
)
1
,
pp. 127-159
Persistent link: https://www.econbiz.de/10012139380
Saved in:
6
The implications of offering free versions for the performance of paid mobile apps
Arora, Sandeep
;
Hofstede, Frenkel ter
;
Mahajan, Vijay
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 62-78
Persistent link: https://www.econbiz.de/10011776893
Saved in:
7
Return on engagement initiatives : a study of a business-to-business mobile app
Gill, Manpreet
;
Sridhar, Shrihari
;
Grewal, Rajdeep
- In:
Journal of marketing
81
(
2017
)
4
,
pp. 45-66
Persistent link: https://www.econbiz.de/10011734796
Saved in:
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