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~accessRights:"restricted"
~isPartOf:"The journal of business & industrial marketing"
~person:"Kittur, Prathamesh"
~person:"Nyadzayo, Munyaradzi"
~person:"Salo, Jari"
~subject:"Lieferantenmanagement"
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Lieferantenmanagement
B-to-B-Marketing
5
Business-to-business marketing
5
Supplier relationship management
5
Beziehungsmarketing
3
Relationship marketing
3
Bibliometrics
2
Bibliometrie
2
Brand management
2
Commitment
2
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2
Markenführung
2
Trust
2
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2
Advanced technology
1
B2B
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B2B SME
1
Bibliometric analysis
1
Brand image
1
Brand orientation
1
Brand performance
1
Burst detection
1
Business growth
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Consumer behaviour
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Customer relationship performance
1
Emerging economies
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Erfolgsfaktor
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Innovation
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Innovation management
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Innovationsakzeptanz
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Kittur, Prathamesh
Nyadzayo, Munyaradzi
Salo, Jari
Svensson, Göran
4
Lloréns-Montes, Francisco Javier
3
Basterretxea, Imanol
2
Cabanelas, Pablo
2
Charterina, Jon
2
Chatterjee, Swagato
2
Cobelli, Nicola
2
Corsaro, Daniela
2
Dash, Satyabhusan
2
Drummond, Conor
2
Glas, Andreas
2
Høgevold, Nils
2
Kelliher, Felicity
2
Kock, Heidi
2
McGrath, Helen
2
Nyadzayo, Munyaradzi W.
2
O'Toole, Thomas
2
Otero-Neira, Carmen
2
Rod, Michel
2
Salam, Mohammad Asif
2
Upadhyay, Amit
2
Voeth, Markus
2
Zolkiewski, Judith
2
Abousamra, Alaa Abdelaziz
1
Abratt, Russell
1
Ahmad, Bilal
1
Akhtar, Nadeem
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Akrout, Houcine
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Akrout, Wafa
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AlHussainan, Omar
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Alet Vilaginés, Josep
1
Alonso-Garcia, Javier
1
Andersen, Poul Houman
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Andersson, Dan
1
Andersson, Svante
1
Andreeva, Tatiana
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Anić, Ivan-Damir
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Ashfaq, Muhammad
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
1
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ECONIS (ZBW)
5
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1
Maximizing customer adoption outcomes in emerging industrial markets via supplier innovativeness and relationship quality
Nyadzayo, Munyaradzi
;
Casidy, Riza
;
Mohan, Mayoor
- In:
The journal of business & industrial marketing
38
(
2023
)
4
,
pp. 958-973
Persistent link: https://www.econbiz.de/10014227520
Saved in:
2
Exploring the role of relationship
management
and relationship quality in B2B : empirical insights and future research directions
Lasrado, Flevy
;
Thaichon, Park
;
Nyadzayo, Munyaradzi
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1055-1086
Persistent link: https://www.econbiz.de/10014276729
Saved in:
3
Antecedents and consequences of reliance in the context of B2B brand image
Kittur, Prathamesh
;
Chatterjee, Swagato
;
Upadhyay, Amit
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10013539048
Saved in:
4
Does brand orientation help B2B SMEs in gaining business growth?
Hirvonen, Saku
;
Laukkanen, Tommi
;
Salo, Jari
- In:
The journal of business & industrial marketing
31
(
2016
)
4
,
pp. 472-487
Persistent link: https://www.econbiz.de/10011496545
Saved in:
5
Mapping the intellectual structure of business-to-business loyalty literature : a bibliometric analysis approach
Kittur, Prathamesh
;
Chatterjee, Swagato
;
Upadhyay, Amit
- In:
The journal of business & industrial marketing
37
(
2022
)
5
,
pp. 1091-1110
Persistent link: https://www.econbiz.de/10013399864
Saved in:
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