//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~language:"eng"
~person:"Japutra, Arnold"
~person:"Ko, Eunju"
~person:"Verhoef, Peter C."
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~type:"article"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 9 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Konsumentenverhalten
Consumer behaviour
79
Brand management
36
Markenführung
36
Beziehungsmarketing
29
Relationship marketing
29
Brand image
25
Markenimage
25
Brand
20
Markenartikel
20
Luxury goods
17
Luxusgüter
17
Fashion
16
Mode
16
Online-Marketing
13
Customer satisfaction
11
Kundenzufriedenheit
11
Einzelhandel
9
Retail trade
9
Advertising effects
8
Marketing management
8
Marketingmanagement
8
Werbewirkung
8
Dienstleistungsqualität
7
Online retailing
7
Online-Handel
7
Service quality
7
Mobile communications
6
Mobilkommunikation
6
Advertising
5
Customer value
5
Kundenwert
5
Nachhaltiger Konsum
5
Social Web
5
Social web
5
Sustainable consumption
5
Textile distribution
5
Textilhandel
5
Werbung
5
more ...
less ...
Online availability
All
Undetermined
Free
1
Type of publication
All
Article
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
79
Aufsatz im Buch
1
Book section
1
Language
All
English
Author
All
Japutra, Arnold
Ko, Eunju
Verhoef, Peter C.
Han, Heesup
83
Mattila, Anna S.
64
Septianto, Felix
55
Paul, Justin
50
Dwivedi, Yogesh Kumar
47
Loureiro, Sandra Maria Correia
43
Kim, Jungkeun
38
Phau, Ian
37
Hollebeek, Linda D.
36
Thaichon, Park
36
Lusk, Jayson L.
34
Kim, Seongseop
33
Rana, Nripendra P.
33
Wu, Luorong
32
Nayga, Rodolfo M.
30
Ahn, Jiseon
28
Park, Jungkun
28
Grewal, Dhruv
27
Prashar, Sanjeev
27
Jang, Soocheong
26
Law, Chun Hung Roberts
26
Line, Nathaniel D.
26
Balaji, M. S.
25
Dhir, Amandeep
25
Hwang, Jinsoo
25
Ko, Yong Jae
25
Liu, Qing
25
So, Kevin Kam Fung
25
Bang, Nguyen
24
Hanks, Lydia
24
Jebarajakirthy, Charles
24
Quach, Sara
24
Rahman, Zillur
24
Vrontis, Demetris
24
Wong, IpKin Anthony
24
Zhang, Lu
24
Filieri, Raffaele
23
Guzman, Francisco
23
more ...
less ...
Published in...
All
Journal of business research : JBR
20
Journal of retailing and consumer services
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Asia Pacific journal of marketing and logistics
5
International journal of advertising : the review of marketing communications
4
International journal of advertising : the quarterly review of marketing communications
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of the Academy of Marketing Science
3
International journal of market research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
2
Journal of interactive marketing
2
Journal of marketing
2
Journal of retailing
2
Journal of strategic marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Asia-Pacific journal of business administration
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of marketing
1
Information systems management
1
International journal of consumer studies
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
The international review of retail, distribution and consumer research
1
The marketing review
1
more ...
less ...
Source
All
ECONIS (ZBW)
79
Showing
1
-
10
of
79
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
2
Role of brand attachment and satisfaction in driving customer behaviors for durables : a longitudinal study
Guru, Ramesh Roshan Das
;
Paulssen, Marcel
;
Japutra, Arnold
- In:
European journal of marketing
58
(
2024
)
1
,
pp. 217-254
Persistent link: https://www.econbiz.de/10014466299
Saved in:
3
The market for privacy : understanding how consumers trade off privacy practices
Eggers, Felix
;
Beke, Frank T.
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
4
,
pp. 341-360
Persistent link: https://www.econbiz.de/10014424484
Saved in:
4
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
5
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
6
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
7
The effect of luxury brands' sustainable fashion marketing types on authenticity, brand attitude, and purchase intention
Lee, Hojae
;
Ko, Eunju
;
Lee, Sanghoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014369363
Saved in:
8
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
9
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
10
The effects of cultural differences on consumers' willingness to share personal information
Schumacher, Christopher
;
Eggers, Felix
;
Verhoef, Peter C.
; …
- In:
Journal of interactive marketing
58
(
2023
)
1
,
pp. 72-89
Persistent link: https://www.econbiz.de/10014228866
Saved in:
1
2
3
4
5
6
7
8
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->